Spark Consulting

OCTOBER 10, 2019

Let’s say you’re over email and want to take your welcome, retention, and/or renewal communications to the next level. Well, who are your members? It’s not just your imagination – Millennials and GenZ genuinely do prefer text to voice calls, by pretty significant majorities (in the US, nearly 3/4 prefer text).

millennials 186

millennials Member Engagement Committee Software 186

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

AUGUST 7, 2020

But, this week, WBT Systems reveals the high career costs of working from home for Gen Z and millennials. Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. To inform, you must first engage.

Montana 369

Montana Education Conference Member Engagement 369

Potomac Core

MARCH 3, 2020

Once the process is complete, Associations regularly: Report to members on alignment with the metrics and KPIs that help them overcome uncertainty and succeed. Communicate Industry and Profession ROI. Foster and communicate solutions. Regularly and transparently communicate Industry solutions and growth opportunities.

DC 232

DC Arlington Virginia America 232

YourMembership

MAY 31, 2012

Ideas to help you engage, empower and retain members. How Do You Innovate With Millennials? May 31st, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. But once you have them as active members of your staff, board or volunteer base, what do you do? YourMembership.com Blog.

Innovation 150

Innovation millennials Class Software 150

Higher Logic

MARCH 27, 2020

Strategist, and Tara Pawlak, Community Brands Director of Marketing, shared top strategies that associations are using to grow their young professional membership, including: Young member priorities, like job opportunities and professional development. Personalizing your communications during recruitment and retention.

Member Engagement 240

Member Engagement Recruiting Recruitment Tips 240

YourMembership

FEBRUARY 24, 2016

Working with over 4,300 associations worldwide, we often hear the same question, “how do we reach and engage millennials?” Over the past few years the millennial audience has been a focal point for associations, but why? The systems and tools you use must be flexible enough to accommodate how your members engage.

millennials 170

millennials Certificate Learning Management System LMS 170

Reid All About it

AUGUST 21, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond.

millennials 307

millennials Montana Education Certificate 307

Association Adviser

JUNE 15, 2018

I love telling stories because they communicate who I am, what I do, and how I relate to others. Does your member communication convey who your association is, what you do and how it relates to members? Real people and real stories equal real engagement with someone others can relate to. About The Author.

Communications 103

Communications Video Survey millennials 103

Reid All About it

MARCH 8, 2024

Membership Mondays: What Does Member Engagement Mean to You? What are you looking for when talking about member engagement? Support, learn from each other, and build a stronger, more inclusive community. Host: Grype Digital Speaker: Farhad Khan, CEO and member strategist, Grype Digital Wed 3/13 from 9 a.m.

Education 258

Education DC Strategy Member Engagement 258

Reid All About it

AUGUST 12, 2016

– Millennial Engagement Strategies for Associations. Millennials represent the future of association membership ranks. Learn about the unique work-life attributes of Millennials and how those attributes affect association member engagement, marketing, communications, and branding efforts.

Utah 150

Utah millennials Social Media LMS 150

Reid All About it

MARCH 3, 2017

Hear why mobile trends are influencing member engagement with your organization. Learn how to evaluate your program for volunteer engagement, determine how best to deploy volunteers, create a communication plan, and screen and train volunteers to be an important part of your volunteer recruiting, retention and recognition plans.

millennials 150

millennials Recruiting Recruitment Revenue 150

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. More info/register.

San Jose 193

San Jose millennials Revenue Recruiting 193

Reid All About it

JANUARY 19, 2024

Marketing to Gen Z and millennials. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Chief Communications Officer/Owner, CQbd Tue 1/23 at 1 p.m. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024.

Member Engagement 264

Member Engagement Revenue Strategy Education 264

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. More info/register. Host: Matchbox Virtual Media.

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Reid All About it

AUGUST 9, 2019

Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics. The most important element in marketing and communications is segmentation, says MemberSuite. The next step after segmentation is personalization. . 1 CMP credit. Host: PCMA.

Columbus 39

Columbus millennials LMS North Carolina 39

Reid All About it

DECEMBER 8, 2023

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Member retention.

Strategy 281

Strategy Video Technology Education 281

Reid All About it

AUGUST 23, 2019

The weekly list of free educational events and resources for the association community… Kaiser Insights and Dynamic Benchmarking invite your association to participate in the 2019 New Member Engagement Study. According to a new poll, 22 percent of millennials say they have “no friends” at all. Dan Lautman, DelCor ).

millennials 37

millennials Member Engagement Education Tools 37

Reid All About it

MAY 13, 2016

– How to Move Past the “Millennial” Conversation & Actually Change Your Association. The Millennial generation are now the largest segment of the workforce–a title they’ll hold for decades. Ben Martin, CAE, of Online Community Results. Organizer: ASAE Communications Section Council’s Collaborate Subcommittee.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

APRIL 1, 2016

. – Increase Membership Engagement with Social Media. Learn the basic steps to engage your members using social media. Explore a variety of digital strategies and tools to develop a unique member engagement strategy. – The Five Ws of Member Leadership Development. CAE credit). Host: Wild Apricot.

Case Study 150

Case Study millennials Social Media Sample 150

Reid All About it

APRIL 1, 2016

. – Increase Membership Engagement with Social Media. Learn the basic steps to engage your members using social media. Explore a variety of digital strategies and tools to develop a unique member engagement strategy. – The Five Ws of Member Leadership Development. CAE credit). Host: Wild Apricot.

Case Study 150

Case Study millennials Social Media Sample 150

Reid All About it

JULY 21, 2023

Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.” The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue.

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

DECEMBER 2, 2016

Learn how modern website design elements can increase member engagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Out of the Mouth of Millennials. Millennials are the largest generation in U.S. More info/register.

San Jose 150

San Jose millennials Revenue Recruiting 150

Aaron Wolowiec

SEPTEMBER 10, 2013

Like zombies, committee members engage in busy work instead of generating new ideas to further the mission of the organization. Part of the problem is traditional committee structure doesn’t allow for quick decision making, Engel said, and that doesn’t work when GenXers and millennials are accustomed to 24-7 information and networking.

Michigan 100

Michigan Committee millennials Social Media 100

WBT Systems

JULY 24, 2018

MGI noted the benefits of recruiting younger members: associations with increases in their one-year membership and five-year membership numbers are significantly more likely to have a higher percentage of millennial members. Now, we’re speaking to our members about how we can help them get to where they want to be in the future.

Survey 150

Survey Marketing Certificate Education 150

GrowthZone

MAY 21, 2019

This demographic has high expectations for their association memberships; with the influx of millennials and Gen Z into the workspace, associations must continue to consider their offerings carefully. But more importantly, communicating these benefits is key. Providing benefits that young professionals really want is critical.

Minnesota 122

Minnesota millennials Committee Recruiting 122

Reid All About it

MARCH 9, 2018

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. – Adapt to Attract Millennial and Gen Z Talent . Millennials make up the largest segment of the workforce. Pew Research ). . 1 CAE credit. More info/register.

DC 120

DC millennials Washington North Carolina 120

MemberClicks

APRIL 28, 2022

Recruiting new members and keeping them engaged is a crucial activity for all associations. And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. Spotlight young members in your newsletter.

Tips 98

Tips millennials Recruiting Recruitment 98

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Host: Fridays@4 Speakers: Alexandra Bradley, director of marketing and communications, American Board of Foot and Ankle Surgery Tue 11/7 at 12 p.m.

LMS 264

LMS Leadership Strategy Recruitment 264

Reid All About it

SEPTEMBER 22, 2023

Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff. However, people are also living longer today than they did in the past, so it remains crucial to continue engaging with older generations.

LMS 275

LMS Education Revenue Strategy 275

Reid All About it

SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design.

Revenue 281

Revenue Education Innovation Strategy 281

Reid All About it

APRIL 26, 2019

The weekly list of free educational events and resources for the association community… Millennials and Gen Z are joiners but only if they believe the ROI your association offers is worth the short-term sacrifice to their budget.

Social Media 170

Social Media millennials Arizona Proposal 170

Reid All About it

AUGUST 27, 2021

So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. Craft the Perfect Member Journey to Keep Your Members Engaged. ASAE Annual 2021: Making Member Engagement Memorable. A dominant theme throughout the 2021 ASAE Annual Meeting, engagement has been a hot topic since the world went virtual.

Tampa 201

Tampa Revenue Education Resources 201

Reid All About it

SEPTEMBER 13, 2019

It’s not just Millennials. Presenters: Jane Barwis, Founder and President, BRG Communications. Presenter: Monica Finch, Head of Communications & Brand at Classy. 8 Ways to Get Gen Z and Millennials to Give. Turn Member Engagement and AMS Data into Effective Marketing. Kate Wagner, The Baffler ).

DC 34

DC Washington Revenue Review 34

Reid All About it

MAY 11, 2018

Learn proven email marketing strategies for your live and digital events: generating awareness and registration, nurturing for attendance, and helpful follow-up communications that leave attendees wanting more. Ultimate Member Engagement: The Power of Data-Driven Decision Making. Host: Community IT. 1 CAE credit.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

OCTOBER 21, 2016

Forward-thinking associations see the value in moving towards a more personalized one-to-one communication style, but can be overwhelmed at the start because the steps look too steep. Presenters: Lisa Campo, Marketing & Communications Manager, American Council on the Teaching of Foreign Languages. More info/register. Host: Informz.

Survey 150

Survey Louisville DC Maryland 150

Association Success

JULY 9, 2018

With a strong collegiate base and more millennials joining up than ever before, we had to be current with our messaging and how we were presenting it visually. Our branding had to communicate a new message to a younger generation, but also validate Gen X, Baby Boomers and older generations who have been part of SWE for so long.

millennials 116

millennials Process Leadership Revenue 116