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Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep membersengaged and revenues high. Use Webinars to Communicate. Onboard New Members. Use Webinars to Communicate. Run Networking/Online Career Fairs Virtually.
Snack pack How to ensure your association’s communications cut through the inbox clutter. Sarah Sain, CAE, Naylor Association Solutions The power of personalized memberengagement: why its critical for associations and how to get started.| Liz Willits , Content Phenom How to raise readers, in 35 steps. 1 CAE credit.
It's difficult not to get discouraged by such speculation when your memberengagement is so critical to the success of your association as a whole. Memberengagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engagedmember base, the work is totally worth it. Most important?
Their method anticipates member needs and industry trends, instead of reacting to ideas from SMEs alone. New memberengagement study. Contribute to industry research by taking Amanda Kaisers New MemberEngagement Study survey. AWTC Meet & Greet Connect with new faces in the association tech community.
The goal of membercommunications isnt just outreachits to build trust, deliver insights, and strengthen memberengagement over time. According to the latest Association Benchmarking Report, associations engage with their members an average of 28 times per month across print, digital, social media, and video platforms.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. A post titled “Sharing a Beer” is always going to catch my eye, especially when written by James Young of Product Community. Memberengagement. Love this idea.
even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.
In the association world, memberengagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure memberengagement across all their different systems and touch points. They then promoted that content to unengaged members with similar profiles.
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.
Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling memberengagement, and understanding technology debt. Fundamentals of Message Design Workshop Ready to unlock the secrets of persuasive communication? Find out how the 2025 trends compare to 2024s. More info/register.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. Education revenue. Take away actionable strategies to boost sponsorship revenue and create lasting partnerships. More info/register.
Associations today are increasingly focused on diversifying their income streams beyond membership dues, and strategic marketing and communications play a pivotal role in achieving this goal. Here’s a closer look at how […]
Only a few have integrated AI into their operations, primarily in marketing and communications. Explore ways to use your data to monitor your organizations health and performance, improve segmentation and personalization, identify member needs, trigger helpful automations, and deepen memberengagement. 1 CAE credit.
Members rely on you for information and education, but limited resources prevent associations from being the content machines of members dreams. Karine Desbant at MCI describes how their client associations are generating new revenue streams and growing membership by repurposing content. More info/register. Mon 1/20 at 8 a.m.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Awards program. Generations. More info/register.
The spotlighting will be on transformative technologies and strategies that are revolutionizing how associations elevate memberengagement, craft impactful communications, leverage strategic marketing, design transformative events, and deliver elevated education. More info/register (ASAE members only). 1 CAE credit.
Insight Guide is conducting research on industry suppliers’ engagement with associations. New memberengagement. Don’t leave your new members hanging. Amanda Kaiser points out moments when new members might feel ignored or ghosted. AMS selection. 1 CAE credit. More info/register. More info/register.
You’re probably already seeing how these societal, workplace and behavioral changes affect memberengagement—sometimes for the better and sometimes for the worse. How are associations learning about and responding to new member needs and expectations arising from all this change? MemberEngagement Catalyst: Digital Exhaust .
This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, memberengagement scoring. MemberEngagement Party. 1 CAE credit.
While the way you align your proposed membercommunity with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, memberengagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
James Young at Product Community shares ten revenue-generating product ideas. Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Challenge your understanding of your association’s members. Product ideas. More info/register.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Hear app best practices for driving memberengagement and proven tactics from your peers to enhance your apps success. Tax reform threat. 1 CAE credit.
It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.
Try using discount promotions in your associations e-commerce site to create an influx of revenue, especially during seasons of slow sales. Are you looking to increase membership numbers, improve retention, or grow non-dues revenue? The key is to align your associations goals with your pricing discount strategy.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. More info/register (fee for non-MPI members). More info/register.
The weekly list of free educational events and resources for the association community…. Communicate. Explore the trends and technologies associations can better monetize and/or innovate with to more effectively communicate with and educate their members, constituents, and the public. Communicate. 8: Innovate.
Thats why we specialize in helping associations build digital strategies that address inefficiencies, improve memberengagement, and leverage data for growth. To avoid declines in membership, engagement, and revenue, its critical to recognize the warning signs that indicate your association may be falling behind.
According to a new report, association professionals are entering 2025 feeling optimistic about membership and revenue, but are looking to improve their technological savvy to better engage with their audiences. According to the report, only 3 percent say they currently use AI to improve member services.
The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? Hear about some major considerations for online engagement. More info/register – fee for MPI non-members. .
However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Make the most of integrations.
Association membercommunications. Interested in grading your association communications? Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. COVID has cut into associations’ non-dues revenue streams in a major way. Educational coaches. Tue 4/6 at 1 p.m. – More info/register.
Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Event communications. Crisis Communications Expert Adele Cehrs.
Are you looking for new ideas to increase association revenue? Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Secure sponsorships with well-connected members. connections ?.
Your association is only as good as your member data, and it’s a big task to keep it clean. While you regularly communicate […]. Data management and data integrity is a demanding job for you and your association. But, it has to be done.
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Chapter sponsorships. More info/register.
You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need. Member Win-Back.
D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue. Location: Washington DC.
Once the process is complete, Associations regularly: Report to members on alignment with the metrics and KPIs that help them overcome uncertainty and succeed. Communicate Industry and Profession ROI. Foster and communicate solutions. Regularly and transparently communicate Industry solutions and growth opportunities.
Byline: David Freeman & David Butler Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2 We can’t predict the future, but we can prepare for it. Diversifying your non-dues revenue (NDR) sources. […]. One of the best ways to future-proof?
Young memberengagement. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. 1 CAE credit. More info/register.
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
Fri 1/19 at 1 p.m.* – The Power of Federated Search: Supercharge MemberEngagement Many organizations are not feeling confident in their approach to distributing content and, as a result, are finding it increasingly more difficult to capture the attention of their members and create engagement online. 1 CAE credit.
Top 3 business outcomes of the average external community: Customer loyalty (67%). Top 3 business outcomes of the average internal community: Organizational and cultural change (54%). Communications efficiency (49%). Communities empower members. Communications efficiency. Revenue growth. Innovation.
Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Mapping the Journey to Long-Term MemberEngagement. Your members have high expectations, and a distinctive, original, and personal user experience is a requirement in today’s digital world. Tips to Extend Your Event’s Reach and Revenue. Tue 5/7 at 2 p.m.
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