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Association Brain Food Weekly: 7.31.20

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Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works.

Montana 362
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Association Brain Food Weekly: 7.17.20

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Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. The future for event planners. Good question. CAE credit.

Montana 341
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Association Brain Food Weekly: 4.10.20

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Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.

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Association Brain Food Weekly: 5.15.20

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The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Chapter sponsorships. More info/register.

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Association Brain Food Weekly: 5.22.20

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Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. Presenter: Heather McNair, Chief Community Officer, Higher Logic. Virtual event sponsors/exhibitors.

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Association Brain Food Weekly: 7.10.20

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Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs.

Montana 365
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Association Brain Food Weekly: 7.24.20

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Allen Lloyd, CAE, Executive Director, Montana Society of CPAs. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Allen Lloyd, CAE, Executive Director, Montana Society of CPAs.

Revenue 259