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Education revenue. D2L describes the four factors to consider when developing a revenue strategy for your association’s education programs and five models for monetizing those programs. Take away actionable strategies to boost sponsorship revenue and create lasting partnerships. More info/register. . 1 CAE credit. 1 CAE credit.
Member recruitment. Rowing in the Same Direction: Using Communications to Drive Team Alignment Consider the challenges when communications is done poorly: misinterpretations, incorrect assumptions, disengagement, mistrust, and resistance to change. Can you pinpoint your associations competitive advantage(s)? More info/register.
The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. She shares three questions to help you declutter your media and other non-dues revenue products before adding anything new. Membership value. Association media. Host: rasa.io
Recruiting awards judges. OpenWater shares proven strategies for recruiting judges for an association awards program , even if members say theyre too busy. Learn how to streamline your recruitment process, maintain confidentiality during sensitive transitions, and drive long-term success through strategic alignment and cultural fit.
Lead Marvels helps you make a case for a new revenue stream at your associationsponsored content. They explain how five associations addressed common challenges and objections to sponsored content and how they use it to generate revenue and member engagement. Again, are you offering and promoting this aspect of membership?
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Awards program. Generations. More info/register.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Only a few have integrated AI into their operations, primarily in marketing and communications. Choose to attend any or all 30-minute demo sessions in this free event for members and non-members who are interested in learning how associations can use marketing tools to better deliver communications. Trade show floor decisions.
WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Communicate. Host: ASAE Greater Washington / National Capital Community.
James Young at Product Community shares ten revenue-generating product ideas. Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Discover how to use data and feedback to understand volunteer needs and tailor recruitment and retention efforts.
If you’re an association professional who is responsible for business development, exhibitor sales, non-dues revenue programs, or any other revenue growth roles outside of membership sales, please complete this survey , which should take less than ten minutes of your time. AMS selection. 1 CAE credit. More info/register.
Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place.
Salesforce Recruitment, Onboarding and Training. Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. In the guide, Matt described the different stages — based on annual recurring revenue (ARR) — at which companies should hire its sales ops people. Contract Lifecycle Management.
So, how can an association recruit and retain staff in this job seeker’s market? . Here are three tips to embrace a modern association management software and increase staff recruitment and retention at your organization. . You can increase staff recruitment and retention at your association by creating a data-driven work culture.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Luke Burgis [A revealing one to ponder.] Tax reform threat. More info/register. More info/register. More info/register. 1 CAE credit. More info/register.
When you recruit members, you’re inviting them to your organization’s “party.” April Doty, Communications and Events Management, Minds@Work. Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities. More info/register.
D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Non-dues revenue. If you’re a podcast listener, check out Association RevUP from Professionals for Association Revenue. Member recruitment.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Meaningful Engagement: Communicating with Your Members in Troubled Times.
The weekly list of free educational events and resources for the association community…. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.
However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Make the most of integrations.
Higher Logic staff trained SNMMI staff to strategically use tools like member personas, sample messaging, compound targeting, marketing automation, and data tracking to communicate with lapsed members. We immediately got a return on our investment with the revenue from returning lapsed members.”. The numbers speak for themselves.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Association compensation had been rising at all levels, fueled by a robust recruiting marketplace and strong economy, but that came to a halt in March 2020. Host: Community Brands. More info/register. More info/register.
Association member communications. Interested in grading your association communications? Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not. COVID has cut into associations’ non-dues revenue streams in a major way. Educational coaches. Tue 4/6 at 1 p.m. – More info/register.
Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Communicate. Communicate.
They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. Fri 2/26 at 10 a.m.* – The Nonprofit Communications Engine (NYSAE Engagement Lounge). Quick hits. Tony Rossell, Marketing General, Inc. ).
The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Chapter sponsorships. More info/register.
Are you looking for new ideas to increase association revenue? Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals. . connections ?.
Billhighway shares Elizabeth Engel’s advice for tackling this conundrum, including how to help chapter volunteers excel at member recruitment, engagement, and retention. Rome, Director of Communications, American Bus Association Fri 9/13 at 4 p.m. Podcast recommendations. 1 CAE credit. . – More info/register.
They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Association benchmarks.
Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. Next gen membership #2. CAE credit.
Are there any new things to communicate in your contract? Such failures to communicate effectively in the workplace can hinder a career. Learn about the qualities of successful assertiveness that can help us become better, more controlled and more confident communicators. More info/register. Host: Hopskip. More info/register.
How to conquer communication debt aka email/message overwhelm. Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Quick hits. Ernie Smith, Associations Now ). Host: Sift.
Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. PAR Member Meet-Up: Future-Thinking Revenue Streams Based on the 2023 PAR Association Business Development Landscape Report, membership and conference attendance are still the highest priority programs for revenue generation.
They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way. Does this sound familiar?
Meetings Today talked to event planners about revenue diversification, in-person vs. virtual attendee engagement, and managing your mindset. Quick hits before we get to the list of this week’s free education: Challenges and opportunities with membership recruitment for trade associations. The future for event planners. Good question.
Non-dues revenue. Patti Callahan at Association Analytics describes a data-empowered method for thinking outside the traditional non-dues revenue box and shares examples from associations that are leading the way. Membership app. More info/register. Host: Sidecar Speaker: Thomas Altman, Co-Founder, Tasio Tue 6/18 at 12 p.m. CAE credit.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Learn how to conduct a communication audit and what to do with the results.
Aptify shares 50 ways to boost member recruitment and retention. Thanks to this course, over 1,000 association executives have learned how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership. Membership. Online attendee engagement. 1 CAE credit.
Did you know that 47% of HR professionals have said that retention is the top talent management challenge they face, closely followed by recruitment at 36%? These factors also affect your recruitment rates, as a company that values its employees enough for them to stay is also one that others want to work for. Don’t fret!
Armed with this data, you can deliver more timely and relevant communications to increase their engagement and satisfaction with their membership. Targeted Revenue Source: Lapsed Member Recruiting [Webinar Recording]. Lapsed members are not a sunk cost, but an opportunity to increase revenue quickly. Read more.
Pave a clear pathway to building better eLearning programs for your association with this free, monthly webinar series from iCohere Academy, a worldwide professional community of practice dedicated to the evolution of webinars, web meetings and courses, and hybrid/virtual conferences. Register here. (1 1 CAE credit). Wed 2/10 at 3:00 p.m.
I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.
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