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DECEMBER 20, 2024

D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. GA help from sponsors. 1 CAE credit. More info/register. Thu 1/9 at 2 p.m. More info/register.

Certificate 286

Certificate Arlington Price Education 286

Reid All About it

DECEMBER 6, 2024

In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Luke Burgis [A revealing one to ponder.] Tax reform threat. More info/register. 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Content 213

Content Strategy Revenue Education 213

Nimble AMS

MARCH 1, 2022

For most associations, membership dues represent the single largest source of revenue. So, what can your association do to retain, and even grow, membership dues revenue? Are you asking for and incorporating member feedback into your member benefits, programs, and communications? . Review your website copy.

Revenue 127

Revenue Tips Discount Review 127

Reid All About it

JULY 31, 2020

Jeff Winters, Harvard Business Review ). Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works. 1 CMP credit.

Montana 362

Montana Revenue Case Study Innovation 362

Reid All About it

SEPTEMBER 13, 2024

James Young at Product Community shares ten revenue-generating product ideas. Each class features a live review of real association marketing collateral, along with recommendations for improvement. Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically.

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Sarah Gershman, Harvard Business Review ).

Puerto Rico 370

Puerto Rico Montana Revenue Education 370

Reid All About it

JANUARY 10, 2025

Host: NXUnite by Nexus Marketing Speakers: Meaghan Maybee, Marketing Communications Specialist at pc/nametag Abby Nero, Regional Vice President at Map Your Show Lomesh Shah, Chief Executive Officer at Tradewing Thu 1/16 at 4 p.m. More info/register. More info/register. 6 Event Marketing Fails (And How to Fix All 6!) 1 CAE credit.

Case Study 252

Case Study Education Strategy Content 252

Reid All About it

JANUARY 11, 2019

John Hagel, Harvard Business Review ). Presenters: Community IT President and CEO Johan Hammerstrom, CTO Matt Eshleman, Vice President for Operations Johanny Torrico, and Director of IT Consulting Steve Longenecker. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). Pam Didner, Content Marketing Institute ).

DC 276

DC Washington Learning Management System LMS 276

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MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Learn how to proactively communicate during the event process with leaders and key stakeholders, and leverage technology to centralize information for the entire organization.

Certificate 369

Certificate Revenue Conference North Carolina 369

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JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. Live Review of FOUR Association Websites. Well, find out when Ray and Chris analyze, review and provide feedback on 4 live association websites. Reawakening Online Communities for a Greater Digital Experience. Host: 100 Reviews/Non-Dues-A-Palooza.

LMS 369

LMS Certificate America Committee 369

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OCTOBER 6, 2023

Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” Host: Professionals for Association Revenue Wed 10/11 at 11 a.m.

Revenue 264

Revenue Certificate Education Tools 264

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APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.

North Carolina 74

North Carolina Content Montana Revenue 74

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OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Ron Friedman, Harvard Business Review ). This is an ideal time to showcase your written communication skills to get the job.

Revenue 45

Revenue Email Marketing Education Review 45

Reid All About it

NOVEMBER 16, 2018

Retirement is going extinct, says Harvard Business Review. Hear about different levels of involvement and why it’s important to review your strategic plan every year. Using Storytelling to Boost Your Nonprofit’s Communications. Agility PR ). Find out how to measure and report progress. Location: Washington DC and online.

DC 236

DC Washington Indiana Review 236

Reid All About it

JULY 10, 2020

Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Revenue and Pricing Strategies for Virtual Events.

Montana 365

Montana Content Price Strategy 365

Wild Apricot

DECEMBER 21, 2017

Maintenance of Communication and Collaboration Channels. Communication and Conferencing Tools. In the guide, Matt described the different stages — based on annual recurring revenue (ARR) — at which companies should hire its sales ops people. They can do so by managing the following functions: Internal communications.

How To 404

How To Process Tools Software 404

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MAY 3, 2019

Neil Pasricha, Harvard Business Review ). Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Presenters: Mike Tringale, vice president, communications and public affairs, for the Consumer Healthcare Products Association. Tips to Extend Your Event’s Reach and Revenue. (James Green, Quartz ). 1 CAE credit.

Tucson 262

Tucson Phoenix Products Member Engagement 262

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OCTOBER 20, 2023

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Protect and Enhance Your Association’s Image Through Reputation Management Online reviews, social media mentions, word of mouth, and search engine results can significantly impact member perception and vendor purchase decisions.

Maryland 281

Maryland LMS Revenue Strategy 281

WBT Systems

FEBRUARY 20, 2018

A sunset review process provides guidance (and cover) for these difficult decisions. Data is both the red flag and the evidence you’ll need during the sunset review process. Find out how much staff time (in dollars) is spent on marketing and managing the program compared to revenue generated. Low student retention.

Education 161

Education How To Certificate Committee 161

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OCTOBER 30, 2020

Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Jimmy Le, Senior Conference Planner for the IEEE Communications Society. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. CAE credits.

Revenue 341

Revenue Learning Management System Certificate LMS 341

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SEPTEMBER 6, 2024

Each class features a live review of real association marketing collateral, along with recommendations for improvement. Rome, Director of Communications, American Bus Association Fri 9/13 at 4 p.m. Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically.

Revenue 270

Revenue Technology Strategy Education 270

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APRIL 26, 2024

She offers advice on getting a team together to develop and regularly review the model, and what to cover during team meetings. Host: UST Education Speaker: Leona Dalavai Scott, President, JEP Marketing Communications LLC Tue 4/30 at 11 a.m. Engagement scoring. Content marketing. 1 CAE credit. More info/register. More info/register.

Survey 275

Survey Content Education Strategy 275

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SEPTEMBER 22, 2023

The weekly list of free educational events and resources for the association community… Event recordings. TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Host: Professionals for Association Revenue Wed 9/27 at 1 p.m. Gen Z education. 1 CAE credit.

LMS 275

LMS Education Revenue Strategy 275

Association Analytics

JANUARY 12, 2022

Start by reviewing each of your strategic goals and identifying the key metrics you can use to measure progress against those goals. And while it’s important for you to track and report on all of them, it isn’t feasible to regularly review them all. Clearly Communicate Results. We suggest you “check your vitals” instead.

How To 169

How To Review Case Study Revenue 169

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FEBRUARY 12, 2021

Deborah Riegel, Harvard Business Review ). Host: Community by Association. Presenter: Catherine Hackney, principal, Confident Communities Consulting. Visual Storytelling Trends You Can’t Afford to Miss: How to Achieve Revenue-Based Outcomes By Telling Engaging, Visual Stories. (Jamie Notter, Propel ). Tue 2/16 at 2 p.m.

Revenue 370

Revenue North Carolina Leadership Technology 370

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JANUARY 5, 2024

The weekly list of free educational events and resources for the association community… Reflection time. It’s never too late to review and reflect upon the past year and make plans and promises to yourself for the year ahead. Non-dues revenue. To help you along, Britt Andreatta shares ten reflective questions to launch 2024.

Revenue 286

Revenue LMS Price Education 286

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MARCH 24, 2023

GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. Scheduling events over someone else’s holiday excludes those who might want to attend—and when it becomes a topic of conversation in your community, it doesn’t reflect well on your organization. Non-dues revenue.

Revenue 233

Revenue Chicago Leadership Education 233

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FEBRUARY 26, 2021

If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Professional and personal networks have shrunk by close to 16% during the pandemic , according to Marissa King and Balázs Kovács at the Harvard Business Review. Shrinking network.

Recruiting 329

Recruiting Recruitment Project Technology 329

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JUNE 14, 2024

Non-dues revenue. Patti Callahan at Association Analytics describes a data-empowered method for thinking outside the traditional non-dues revenue box and shares examples from associations that are leading the way. Membership app. by William Deresiewicz, Persuasion Word and language nerds, this one’s for you. by Wilfred M. 1 CAE credit.

Arlington 264

Arlington Revenue Leadership Strategy 264

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MAY 21, 2021

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Host: 100 Reviews/Non-Dues-a-Palooza. 1 CAE credit. 1 CAE credit.

San Jose 369

San Jose Email Marketing millennials Strategy 369

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MARCH 13, 2020

I go to one or two ASAE conferences a year and usually volunteer as a session proposal peer reviewer for one of them. – Crisis Communications: Coronavirus Edition. Learn how you can communicate effectively with or without a plan currently in place. Organizer: ASAE Communication Professionals Advisory Council.

DC 44

DC Washington Revenue Communications 44

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AUGUST 20, 2021

The weekly list of free educational events and resources for the association community…. While reviewing their website traffic reports, they discovered a common theme in their five most popular blog posts: how to increase online learner and virtual attendee engagement. Association communication trends. Ashley Neal, Sidecar ).

Revenue 195

Revenue Resources Strategy Review 195

Association Analytics

APRIL 1, 2024

Step 2: Explore – In addition to reviewing the data in their dashboard, IAEE asked members in its annual member survey and in post webinar surveys about topics they’d like to learn more about. Providing extra education opportunities for these members also opened up a new source of non-dues revenue for the association.

Member Engagement 210

Member Engagement Strategy Certificate Survey 210

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AUGUST 30, 2024

The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. They start by reviewing the benefits of a well-crafted print magazine—in case you need to make a case to your leadership team. 7-day communications challenge. Association magazines. Attendee connections.

Video 213

Video Content Revenue Strategy 213

Higher Logic

FEBRUARY 10, 2020

When our organizations are guided by end-user feedback, we’re more effective, we create more satisfied members and customers, and ideally, we increase our revenue. The Ideation feature helps you manage customer feedback, crowdsource ideas and suggestions, and improve communication between your product or support teams and your end users.

Tools 177

Tools Review Products Member Experience 177

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DECEMBER 11, 2020

Sarah Gershman, Harvard Business Review ). How can you look professional on a tiny webcam for client presentations, board meetings, or performance reviews? How can you look professional on a tiny webcam for client presentations, board meetings, or performance reviews? 1 CAE credit. . Rock Your Virtual Presentations!

Project 370

Project Education Software Review 370

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JUNE 30, 2023

Non-dues revenue partners. Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program and more. Whiplash: Communication Changes in a Post-COVID World Like whiplash, COVID-19 changed the way we work, live, and play—on hyperdrive. 1 CAE credit.

Chicago 207

Chicago Education Revenue Newsletter 207