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Don’t Grimace! Comedy in Social Media is Here to Stay

Association Adviser

No matter the extent of your social media usage, you probably heard of the summer’s most popular viral meme – the Grimace Shake. With an initial Instagram post of Ronald McDonald’s periwinkle peer that included the caption “it grimace i’m taking over,” McDonald’s dominated the social media landscape […] The post Don’t Grimace!

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Make the Right Choice—Use Technology to Ignite Connection

.orgSource

The rapid-fire technological invention we are experiencing is exciting, filled with controversy, and laced with more than a little fear. AI is probably the most transformative technology in the history of humanity. We can use technology to strengthen those bonds. Technology provides numerous opportunities for a nutritious diet.

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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

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Report: Membership Growing Thanks to Better Communication

Associations Now

Associations have come through the pandemic with a stronger membership base and more diverse tools to communicate with it, according to a new report. The range of tools used vary, however, from social media to banner ads to search-engine marketing. More associations say they struggle to communicate the value of membership.

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Why your association needs a social media strategy

MultiBriefs

{summary} There's no doubt that social media has become an integral part of our daily lives, revolutionizing the way we connect and communicate. Whether you are a professional, trade or community-based association, no one can afford to ignore the potential benefits of having a robust social media strategy.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Healthy Social Media Use While Practicing Social Distancing

Associations Now

While government calls for social distancing have led some people to think they should use social media more, using these tools the wrong way can increase loneliness. A communications expert offers tips on using social media to improve connections. We can use technology to sustain relationships.