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Report: Membership Growing Thanks to Better Communication

Associations Now

Associations have come through the pandemic with a stronger membership base and more diverse tools to communicate with it, according to a new report. The range of tools used vary, however, from social media to banner ads to search-engine marketing.

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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. At the same time, print media is seeing a resurgence. Live events remain the No. Live events remain the No.

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Why your association needs a social media strategy

MultiBriefs

{summary} There's no doubt that social media has become an integral part of our daily lives, revolutionizing the way we connect and communicate. Whether you are a professional, trade or community-based association, no one can afford to ignore the potential benefits of having a robust social media strategy.

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How to Use Social Media to Humanize Your Brand in 2019

Higher Logic

When you’re thinking about how to market your brand in the new year, remember that generic content might be easier to produce, but it’s also easier for people to ignore (and to be honest, it’s not even that much easier to produce, thanks to timesaving tools like marketing automation). Is Your Brand a ‘People Person’ on Social Media?

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

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Healthy Social Media Use While Practicing Social Distancing

Associations Now

While government calls for social distancing have led some people to think they should use social media more, using these tools the wrong way can increase loneliness. A communications expert offers tips on using social media to improve connections. You actually feel more lonely.”.

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Association Brain Food: 8.16.24

Reid All About it

Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Host: ASAE Marketing Professionals Community. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. More info/register (ASAE members only). Tue 8/20 from 11 a.m.

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