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Multi-Channel Marketing: The Key to Reaching Supporters

NXUnite

To strengthen and diversify your digital outreach strategy, we’ll explore why multi-channel marketing works and how your nonprofit can leverage it. Multi-channel marketing is the practice of promoting your nonprofit across multiple communication platforms. You can improve your email strategy by: Improving subject lines.

Marketing 130
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2017 Member Engagement Strategy

Potomac Core

Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations. How can Organizations better communicate?

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Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? As increasing regulatory oversight dominates the federal and global landscape, building an agency focused strategy on behalf of your members can pay dividends for the industry and for your association.

Strategy 100
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Tire Group Rolls Out New Name, Communications Strategy

Associations Now

As the national trade association for the companies that produce tires in the United States, the Rubber Manufacturers Association has changed its name to the U.S. The new name “more clearly states who we are and what we do,” said Anne Forristall Luke, USTMA’s president and CEO. Tire Manufacturers Association.

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5 Expert Tips to Revamp Your Event Management Strategy

Higher Logic

When you’re looking at your next event, plan on including these five expert strategies to ensure your event is smoother and more successful than your last: Choose the right event software. Support online community spaces. Segment and tailor communications. Segment and Tailor Communications. Integrate membership benefits.

Strategy 120
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Health Groups Convene to Tackle Misinformation

Associations Now

The United States is experiencing a tidal wave of misinformation and disinformation. But veteran organizations like the American Medical Association, American Hospital Association, and more have also developed their own resources and response strategies. We’re going to share tools and tactics ,” said ACP CEO Dr.

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Association Brain Food Weekly: 11.20.20

Reid All About it

Maximizing Revenue through Smart Pricing Strategies. Join us for a weekly breakfast series of strategy, planning and engaging peer discussions on common challenges faced by Associations, along with best practices to overcome them. Meaningful Engagement: Communicating with Your Members in Troubled Times. Wed 11/25 at 8 a.m.