This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Membership value. Association media. Call-a-member month.
The importance of revenue diversification was made painfully obvious during the pandemic. Associations that relied too heavily on one revenue source, like the annual meeting or membership dues, had a tough time. Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward.
Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of emailmarketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.
Making a case for conference attendance. If you want to get approval to attend a conference, Barbara Scofidio at Skift Meetings describes five areas to cover when writing an event justification letter to your boss. 1 CAE credit. More info/register. Host: ClearTone Consulting Wed 2/26 at 12 p.m. More info/register.
With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. Non-Dues Revenue. Member Retention. Member Win-Back.
Host: UST Education Speaker: Ryan Graham, Chief Revenue Officer, PropFuel Wed 10/9 at 1 p.m. – – CMEpalooza Fall CMEpalooza is a free, biannual, online conference geared toward individuals involved in the development and implementation of continuing medical education for healthcare professionals. 1 CAE credit. More info/register.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Building & Growing User Conferences Join a fluff-free deep dive into creating impactful and memorable user conferences. Tax reform threat.
.* – Engaging Virtual Meetings Conference 3.0. Attend this 5-day conference with 9 of the world’s experts on hosting virtual meetings. – Engaging Virtual Meetings Conference 3.0. Attend this 5-day conference with 9 of the world’s experts on hosting virtual meetings. Host: American Marketing Association.
Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Maximizing Revenue through Smart Pricing Strategies. Conferences and Meetings: Has the Pandemic Been the Mother of Invention? Can I get an amen?! Tue 11/24 at 11 a.m. – More info/set reminder.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. Conferences. Host: Sinch Email Wed 9/25 at 12 p.m. 1 CAE credit.
Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. Jose Triana at Sidecar recaps days 1 and 2 of the conference, which focused on AI and Web3. – Guru Conference 2022.
James Young at Product Community shares ten revenue-generating product ideas. You put a ton of effort into planning, promoting, and hosting a conference, but once it’s over, attendees drift away. Product ideas. He doesn’t think of them as visionary, but some of them are new to me. Post-event attendee engagement. But how do you get it?
While it’s important to generate non-dues revenue , that doesn’t mean you have to charge for every single piece of content you’re putting out there. From social media and emailmarketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis. Let’s dive right in.
Learn about emailmarketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Conference Trends Every Meeting Planner Should Know. Tips to Extend Your Event’s Reach and Revenue.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 3: Timing.
During a virtual conference, attendee attention is more focused on the educational content. Virtual conference success story. In just five days, WalkMe turned their 500-person user conference into a virtual live talk show. Virtual conference of the week. Virtual learning strategies. Tue 6/2 at 12 p.m. More info/register.
From large conferences registration to high-quality live-streamed events and sessions, our technology elevates the event experience, bringing guests’ engagement to new levels and helping you reach them everywhere in the world. Transform your Event Platform into a profitable revenue generator. Guests’ registration solution.
ACOFP had a 90% attendance rate for its virtual conference, ACOFP ’20 Virtual, which the organization created to replace its annual in-person convention. In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event.
Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?
Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.
This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and EmailMarketing Best Practices for NGOs. Not that kind of hangover. 1 CAE credit.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. When a global pandemic canceled conferences and events, associations had to innovate new, creative ways to engage their members and build community. The uncertainty gives you a queasy feeling when seeking sponsorship revenue.
During his time with us, he discussed how the venue utilises digital marketing to drive revenue and increase exposure. He designs and delivers the digital strategy for the venue, using its website and digital marketing channels (such as emailmarketing and social media) to accomplish his goals.
Like most successful businesses, smart associations must look to diversify their revenue streams. That’s where non-dues revenue comes into play. Let’s take a look at a few marcomm-focused non-dues revenue opportunities for associations of all sizes. That’s where non-dues revenue comes into play. What’s the No.
Generate revenue. Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. Emailmarketing. Conference and event app .
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Non-dues revenue.
WBT Systems explains who’s excluded if you stop hosting virtual conferences. They also suggest ways to improve the virtual conference experience. If the answer is better email performance, you’re in the right place. Speaker: Tim Storey, CEO of the National Conference of State Legislatures. Attracting Gen Z. 1 CAE credit.
Emailmarketing news. Make sure staff who have anything to do with IT or emailmarketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what emailmarketers and their IT colleagues need to do. More info/register.
I love the idea of a small, focused conference where you can actually get to know people, so I hope to meet many of you there. Conferences and meetings are vital to our arsenal to inspire change, to advance mission, and to support the individuals and organizations we serve. It’s not until early September, but put NDP on your radar.
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Quick hits. Tue 1/11 at 10:30 a.m. CAE credit.
If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. 4 Outdated Email Practices & How to Modernize your EmailMarketing Program. Host: Professionals for Association Revenue. Reenergize Your Event Revenue.
Emailmarketing. Promotions to/at their association’s conferences or trade shows. Cross-selling to non-members who buy products or attend conferences. We’ve talked before about the power of social proof in marketing your online learning programs. Gain or maintain professional certification (12 percent).
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Susan Newman, SVP of Conferences, National Retail Federation. Hear how the NAM Council of Manufacturing Associations and CESSE seamlessly navigated these exact situations for their CEO conferences in January. Tue 3/8 at 11 a.m. –
Referrals are the most coveted type of lead for any business—an indication of trust and satisfaction and a faster path to revenue. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.
Or, rather, a telepresence attendee at an association conference and trade show. Maximizing Association Revenue in a Flat Dues Environment (Washington DC & webinar). Maybe you capture feedback after a conference. Save the dates: Wed 11/7 to Fri 11/9 – SURGE Virtual Conference. Okay, was a robot. More info/register.
Read our blog to discover how your continuing education program can repurpose content from live events, drive long-term revenue, and attract new learners. Drive more revenue By repurposing your continuing education program content, you can generate additional revenue. What does it mean to repurpose content?
Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Simon Inger, Chief Revenue Officer at Cadmore Media. Johanna Morlock-Abbasi, assistant director of emailmarketing, Bradford Exchange. Julie Stuck, email strategist, Validity. Boost engagement and revenue by learning the C.P.R
It’s interesting to see how two organizations rely differently on data to market their event to attendees, exhibitors, and sponsors. Gen Z, AI and marketing. Bill Sheehan at Multiview shares his top takeaways from ASAE’s 2023 MM&C conference related to Gen Z, AI and marketing—fun topics. 1 CAE credit.
From social media to emailmarketing, webinars to live streaming, technology has created countless ways to connect with your audience. For example, many associations hold annual events and conferences. By getting comfortable with the unknown, your association will be more prepared to adapt to whatever the future holds. .
While AMS features vary from vendor to vendor, a few core components include: Membership database Community engagement tools Emailmarketing and communication Financial management Reporting and analytics Website builder and management Essentially, an AMS is your core tool for managing your association's day-to-day operations.
Our market-leading platform allows you to create better experiences, drive more revenue and audience satisfaction, while saving precious time in the running of your events. Better still – you can see it in action at International Confex 2020. And that’s not all.
Does your emailmarketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Presenter: Alyssa Brown, Marketing Lead, Academy of Integrative Health & Medicine. – 18NTC Nonprofit Technology Conference Round Up.
Conferences offer an opportunity for an entire member base to get together, experience the best of what an association can offer, and give the organization a chance to drive non-dues revenue. Fundraising events are an invaluable opportunity to drive revenue and build community, whether they’re online or in person.
Does your association have a popular conference workshop or training class you want to convert into an online learning program? – How to Get Organized Internally to Ensure Corporate Partnership Program Revenue Growth (Alexandria VA). I suppose nothing’s truly secure these days. Presenter: John S. Foster, Esq., Wed 2/27 at 12 p.m.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content