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World Health Organization Publishes Coronavirus Event-Planning Guide

Associations Now

However, with people worldwide growing increasingly concerned about the spread and impact of coronavirus (COVID-19), many organizers are weighing whether they should still hold their conferences as planned—or if cancellation or postponement is the better option. Please share in the comments.

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Event Marketing Strategy 101: A Step-by-Step Guide

A2Z Events

An event marketing strategy is the overarching guidelines you develop that will help you set your goals for engaging your audience and a plan for how you will reach your target audience and encourage them to register. Effective marketing is critical to driving registrations from the people most interested in your event.

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Coming to Their Senses: Creating Multisensory Events

Associations Now

That’s why a conference experience that stimulates all five senses just makes sense. The way to a more immersive meeting experience for your attendees is to create multisensory events, says new research by London & Partners and CWT Meetings & Events. Attendees don’t learn only by listening and watching.

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Event Management: Do Your Policies Match Your Reality?

Associations Now

While contracts are a key part of the event-planning process, there’s a disconnect between meeting planners and leadership on who exactly signs those documents. While just 6 percent of leaders said meeting planners are allowed to sign contracts related to events, 23 percent of planners said they actually do. So, who signs?

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Five Global Meetings Megatrends

Associations Now

New forms of knowledge transfer will influence all phases of event planning,” said GCB in a press release. For example, the worlds of virtual and live events will blur as planners incorporate virtual components in live events and the number of networked virtual events increase.”.

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Creating an Event Communication Plan

MemberClicks

Understanding your target audience is critical for all facets of event planning, not just communication. These might include email, social media, event apps, websites, press releases, and signage. Encourage attendees to download your event app in advance so they can start to get familiar with it.

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How to Keep Your Event Speakers Happy

Expo Logic

This will lend your event a credible voice and will ensure your speaker's message resounds with your audience. Sample previous work: Sample your speaker's previous work — including their talks, books or conferences — to get the best feel for their message and abilities. Stay Organized With an Event Schedule. Trust Your Speaker.

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