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Building member engagement and personalization with ASIS International’s CSO Center

The Association 100

In a recent A100 video interview , recorded live at ASAE’s 2024 Annual Conference, I had the pleasure of talking with Carla Lochiatto, IOM, CAE, director of the CSO Center for ASIS International. Lochiatto shared the innovative strategies ASIS has implemented to boost membership engagement, with a focus on the power of personalization.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. This helped to nurture and engage these members until they were eligible.

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Association Brain Food: 10.11.24

Reid All About it

Member engagement. Elizabeth Engel of Spark Consulting shares insightful takeaways from a conversation about engaging today’s members , including making space for them and solving the right problems. Call-a-member month. More info/register (ASAE members only). Association media. Love this idea.

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Building a Community: 5 Tips for Digital Member Engagement

Blue Sky eLearn

Associations should support lifelong employability and encourage members to advance in their field, so it’s important to actively engage your members. As your association evolves and increases its membership, your engagement strategy should evolve as well. Offer an accessible online member directory.

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Association Brain Food: 1.31.25

Reid All About it

Ill add one more reason: many writers have been in your clients (or members) shoes. Online learning strategy. D2L describes how to design and implement an effective online learning strategy , including its vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. 1 CAE credit.

Arlington 258
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Association Brain Food: 2.21.25

Reid All About it

They suggest emphasizing year-round content, networking, and experiences that level out the peaks and valleys of engagementand they provide a sample engagement plan to get you started. Making a case for conference attendance. Im happy to feature it as long as its not product-centric. Fri 2/21 at 1 p.m. CAE credit. 1 CAE credit.

Arlington 258
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Strategies for Building a Future-Ready Association in 2025 and Beyond 

.orgSource

orgSource Digital Trends Survey highlights the essential strategies associations need to thrive in the coming years. At.orgSource, we specialize in helping organizations like yours leverage these strategies and prepare for the future. Track these metrics over time to adjust your strategy as needed. Our recent.