Optimist Consulting

DECEMBER 17, 2015

On 3 rd December I delivered a full-day workshop for the Small Charities Coalition on Building engagement through e-mail newsletters. What are the open and click through rates for your e-newsletter? Here are my thoughts on making the most of email newsletters to members to help your open/click through rates: 1.Be

Newsletter 100

Newsletter Content Committee Social Media 100

Aaron Wolowiec

JULY 18, 2012

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. On Thursday, July 26, at 2 p.m.

Member Engagement 100

Member Engagement Content Conference Social Media 100

Higher Logic

APRIL 25, 2019

Meeting and conference attendees increasingly expect ways to engage organizers, presenters, and each other – from the moment they register until months after the event. About that last minute location change… no one loves to break a sweat running to the wrong conference room. Publish an event blog or newsletter. No Problem.

Massachusetts 226

Massachusetts Social Media Conference Newsletter 226

Association Success

MAY 21, 2020

We asked engagement experts Craig Johns, Haley Correll and Greg Hawks to share their ideas with us during our SURGE Connect virtual conference, and we’ve got three of their suggestions below. Tell a story with social media. Social media provides such a powerful way to engage with audiences.

Social Media 167

Social Media Content Innovation Class 167

Higher Logic

MAY 29, 2020

Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Objection 2: Social Media. Example: “It would be much easier to create a social media group.

Social Media 254

Social Media Member Engagement Tools Revenue 254

YourMembership

MARCH 8, 2013

4) Can Your Conference Really be Personalized? Yet, our conferences still serve up generic content for the masses. Recently I observed an annual conference committee meeting of a major association. They wanted to know why the conference content offerings were not more like Amazon, Facebook and Netflix. by Jeff Hurt.

Social Media 150

Social Media millennials Recruiting Recruitment 150

Blue Sky eLearn

FEBRUARY 18, 2021

Just as you hold virtual meetings, webinars, or conferences, your organization can also host a successful virtual day of service to safely and efficiently give back to the community. . Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Your website.

Organization 232

Organization Software Tips Tools 232

Reid All About it

APRIL 19, 2024

And, unlike social media channels, your association controls the app. Andy Crestodina, Orbit Media 101 ways to make and maintain friendships: real examples from life and listeners. Discuss synergies between social media teams, digital marketing teams and org-wide employees in scaling the social media efforts of a brand.

Education 258

Education Social Media Content Strategy 258

MemberClicks

JANUARY 22, 2025

Partnership Examples: Co-hosting an Industry Event: Two organizations collaborate to organize a conference, combining their networks and expertise to attract a larger audience. Advertising Sponsorship: A sponsor pays to have their ad featured in a nonprofits newsletter, social media, or website.

Organization 100

Organization Resources Project Examples 100

Higher Logic

APRIL 24, 2018

Once you go through the applications you can announce the winners at your annual conference, on your website, or via email. Then, find creative ways to recognize contest winners through your member newsletter, via your community homepage, or by publishing a congratulatory blog post.

Tools 225

Tools Software Review Conference 225

Reid All About it

OCTOBER 11, 2019

The weekly list of free educational events and resources for the association community… Dave Lutz of Velvet Chainsaw Consulting says conferences are missing the boat by offering mostly novice or intermediate content. Many parents don’t attend your conference because they can’t or can’t afford to leave their children behind at home.

DC 50

DC Washington Education Content 50

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. The most popular social media platforms include: Twitter.

Strategy 157

Strategy Social Media Discount Newsletter 157

Higher Logic

AUGUST 15, 2017

Write a blog post, add a website banner, or call out your volunteers in online community discussion forums or social media to thank them for their hard work. Somewhat more common than handwritten letters is a volunteer appreciation event at your annual conference. Publicly Thank Your Volunteers. Want to do even better?

North Carolina 343

North Carolina Project Leadership Discount 343

SBI

OCTOBER 23, 2024

From regular newsletters and personalized email campaigns to social media and website updates, we ensure your members are always in the loop, receiving timely information tailored to their needs. SBI’s Solution: Our event management team handles everything from in-person conferences to virtual events.

How To 52

How To Analysis Social Media Member Engagement 52

Blue Sky eLearn

JANUARY 14, 2019

Prioritize social media engagement. Prioritize social media engagement. When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. The most popular social media platforms include: Twitter.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JUNE 25, 2021

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Would you like to subscribe to this newsletter? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Virtual expo. Guest: Sanjay Deo.

LMS 361

LMS Revenue Tips Strategy 361

YourMembership

MARCH 9, 2012

Whatever your strength be it location, new office, new technology, state-of-the-art conference facility, fascinating speakers – whatever it is, make sure your members know about it. Never assume that just because it was in your most recent newsletter that everyone knows about it. Social Media and Business Trends.

Software 150

Software Price Membership Management Member Engagement 150

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

Strategy 169

Strategy Social Media Discount Resources 169

EventMobi: Association Events

JUNE 26, 2023

You can gather engagement data from: Social media platforms Event registration and attendance Activity in forums and online spaces Workshop attendance Volunteer lists As you run your analytics and get a larger picture of how and where your members engage, keep those segments in mind.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Aaron Wolowiec

JANUARY 19, 2016

But seriously…communication is a hard gig for most companies, especially with the advent of social media. For example, if given a budget increase, more than one-third of respondents said they’d develop a mobile strategy while another one-third said they would pour resources into social media. Or even worse yet, companies.

Communications 100

Communications Social Media Video Newsletter 100

Mary Byers

NOVEMBER 9, 2022

Now they can create and share their own content via blogs and e-newsletters, cultivate an audience via social media and other channels, and present educational information outside of association meetings. Companies are finding ways to reach members via social media, customer/prospective customer lists, etc.

Maryland 130

Maryland Proposal Social Media Revenue 130

Reid All About it

APRIL 12, 2019

The weekly list of free educational events and resources for the association community… If you’re at the digitalNow conference next week and see me wandering around, please let me know you read Association Brain Food, you’ll make my day, plus I’d love to meet you if we’re not already acquainted.

LMS 276

LMS Education Pennsylvania Innovation 276

Email Maven

AUGUST 1, 2024

During the last Presidential election, I personally left social media for a few months, I limited my TV use, avoided the news cycles (aka internet), and leaned way more into being digital free because I was tired of it all. We have our Annual Conference Registration opening in October, what should we do?

Strategy 130

Strategy North Carolina Nevada Arizona 130

Aaron Wolowiec

FEBRUARY 11, 2014

As 8-to-5 days at the office have slowly turned into 24-hour social media networking from the car and virtual meetings during the kids’ soccer practices, social media has filled in the gaps. There’s a goldmine of information in the report, which you can get for free if you subscribe to Tagoras’ free e-newsletter.

Social Media 100

Social Media System Technology Education 100

Higher Logic

OCTOBER 25, 2017

A recent report on non-dues revenue indicates that in-person conferences and trade shows, job boards, and mailing list rentals are three of the most common non-dues revenue streams, making them great places for your association to start. The conference regularly generates 60 percent of their revenue. Social media advertising.

Revenue 159

Revenue Tips Social Media Certificate 159

Event Industry News

JULY 9, 2019

Conferences, exhibitions, brand activations, seminars, workshops – we employ speakers for a wide selection of events. Social media. It goes without saying that social media is an instant, easy and (mostly) free method of spreading your message far and wide. Conferences. So, help them help you. Brand Events.

Marketing 99

Marketing How To Social Media Newsletter 99

Reid All About it

FEBRUARY 9, 2024

Host: ASAE Speakers: Erik Hanberg, author of four books on nonprofit management, fundraising, social media, and board governance Jordan Castel, Association Governance Consultant at OnBoard Thu 2/15 at 2 p.m. Discover how to leverage email newsletter marketing to captivate your members with the latest industry insights and trends.

Certificate 275

Certificate Case Study Denver Newsletter 275

Reid All About it

SEPTEMBER 7, 2012

My favorite tweet this week came via Dave Phillips – whom I’m featuring in my next Avectra post about association CEOs who excel at social media: RT @ ValaAfsha r : Don’t do social, be S.O.C.I.A.L. My favorite hashtag of the week was from the Content Marketing World conference held in Columbus, OH: #cmworld.

North Carolina 150

North Carolina Raleigh Columbus Class 150

Reid All About it

SEPTEMBER 15, 2017

WBT Systems has a solution associations can implement to solve that problem: a post-conference learning plan. Jimmy Daly says it’s the perfect time to launch a newsletter , and I agree. – Advocacy in a Social Media World. What do you remember from ASAE Annual—besides the good times you had with friends?

Raleigh 204

Raleigh Arlington DC Social Media 204

Membersuite

JANUARY 10, 2023

The team and I have pulled together a list of topics we’ve been talking about or hearing and reading about in blogs, social media, webinars, and conferences—the topics rising in our collective association consciousness. In-person conferences can serve as meetups for remote/hybrid workforces. AI for Normal People.

Directory 143

Directory Social Media Tools Revenue 143

Event Industry News

OCTOBER 14, 2019

It is primarily a sales tool designed to improve conversion while attached to outgoing offers and used when meeting spaces are unavailable for viewing, but can just as well be used for marketing hotel spaces and in social media. Type of events served: Conferences Meetings Weddings Hotels and venues. Conferences.

Social Media 87

Social Media Newsletter Conference Tools 87

Aaron Wolowiec

SEPTEMBER 13, 2016

Furthermore, many professional organizations take pride in providing numerous meetings and conferences when instead they should focus on job opportunities, credentialing and certifications, Abila found. While millennials indicated they’re much more willing to use social media platforms to connect with associations, email is still the No.

millennials 100

millennials Social Media Communications Education 100

A2Z Events

APRIL 21, 2025

Marketing What type of budget does your team need to run campaigns on social media? Social Media Via social media, you can target potential attendees based on demographics. Email Marketing Contact your newsletter lists and let them know about your upcoming event. Will you be providing bar service?

Event Planning 59

Event Planning Social Media Team Process 59

Aptify

NOVEMBER 5, 2020

Notify them of important dates, such as your annual conference or the upcoming release of industry research. Let them know what communications you’ll be sending them, such as your member newsletter, and how often they’ll receive those communications.

How To 148

How To Examples Member Experience Social Media 148

Higher Logic

FEBRUARY 8, 2018

Start by searching their site for testimonials, case studies, press releases, or newsletter signups. Set up Google Alerts for new content, and follow their social media accounts for constant updates, interactions, and events. Conferences are a great place to get a feel for how a competitor positions their offerings.

Press Release 184

Press Release Case Study Social Media Content 184

Candid

APRIL 4, 2023

Pro tip: Insert this link anywhere you interact with nonprofit funders online, such as your LinkedIn bio, email signature, or on social media pages. Once you feel like you’ve built rapport with people through social media interactions and direct messages, it’s a good time to reach out about your cause specifically.

Tips 119

Tips Directory Social Media Newsletter 119

Nonprofit Marketing Guide

JULY 30, 2021

This week we have how generations use social, video conference tips, how to tell a story, Google news, and more. It’s time for Mixed Links… Find out How different generations use social media: A complete guide. Social media not your thing? Social Media and Newsletter Ideas for August 2021.

Communications 111

Communications Social Media Class Tips 111