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Recruit the Whole Person

Spark Consulting

Last week, I was teaching the volunteer management course for ASAE’s Association Management Week with the smart and talented Andrea Rutledge (Executive Director of the National Architectural Accrediting Board), and she and I got chatting about membership recruitment. What are you doing to “recruit the whole person”?

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Association Brain Food: 10.11.24

Reid All About it

The American Society of Cataract and Refractive Surgery used AI tool Zenus to capture attendee behavioral data during their conference and expo—data their sponsors and exhibitors found valuable. – What sponsors and exhibitors REALLY want from your next event For marketers, conferences and trade shows are their greatest moment.

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Association Brain Food: 11.8.24

Reid All About it

Fíonta explains why your association’s accounting/finance team must be involved in your AMS project from the start and stay involved through the launch. As virtual and hybrid conferences made events more accessible, many neurodivergent and disabled professionals found relief in being able to control their environment. AMS selection.

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Association Brain Food: 2.21.25

Reid All About it

Making a case for conference attendance. If you want to get approval to attend a conference, Barbara Scofidio at Skift Meetings describes five areas to cover when writing an event justification letter to your boss. More info/register. Host: ASI Tue 2/25 at 11 a.m. 1 CAE credit. More info/register. 1 CAE credit. More info/register.

Arlington 258
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Association Brain Food: 4.18.25

Reid All About it

This open forum will explore critical issues including the impact of the tariff policies on the medical and healthcare community, including pharmaceutical imports, NIH and other funding restrictions, federal conference attendance limitations, changes to healthcare policies, and evolving regulations. More info/register (ASAE members only).

Strategy 270
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Association Brain Food: 2.28.25

Reid All About it

Member recruitment. This isnt just a conference; its a celebration of legacy and a roadmap to the future of purpose-driven work. This isnt just a conference; its a celebration of legacy and a roadmap to the future of purpose-driven work. Can you pinpoint your associations competitive advantage(s)? More info/register.

DC 258
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3 Strategies to Recruit Members Through Association Software

Blue Sky eLearn

When it comes to recruitment for your association, you have to walk a thin line. Ready to recruit a fresh pool of members for your program? One time-tested way to boost recruitment is through members-only benefits. You need to actively encourage members to join without driving them away by being too pushy. Let’s get to it!