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The American Society of Cataract and Refractive Surgery used AI tool Zenus to capture attendee behavioral data during their conference and expo—data their sponsors and exhibitors found valuable. What strategies can you implement to close this engagement loop? I haven’t heard about this kind of tool and maybe you haven’t either.
When it comes to recruitment for your association, you have to walk a thin line. Try these strategies, all made possible with the right association management software solution: Increase exposure to your membership program. Ready to recruit a fresh pool of members for your program? The trick to striking the right balance?
There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. Karen recently helped plan the annual conference for the Association of Academic Surgical Administrators , which was held in Boston. You’re in luck!
Conference/event evaluations. Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence?
Member recruitment. This isnt just a conference; its a celebration of legacy and a roadmap to the future of purpose-driven work. Hear about the themes for 2025, such as navigating AI strategy, the impact of data management, enabling member engagement, and understanding technology debt. More info/register. More info/register.
Making a case for conference attendance. If you want to get approval to attend a conference, Barbara Scofidio at Skift Meetings describes five areas to cover when writing an event justification letter to your boss. RTO Strategies for Success Roundtable Hybrid and RTO are big concerns and even bigger challenges. CAE credit.
Volunteer leader recruitment. Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Join a weekend meet up at a restaurant close to the conference hotel and meet some of your community in person.
WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. Do we have approval to book live conferences? Virtual volunteer fatigue.
It covers strategy, tactics, technology, AI and more in a post, not a download. At Community-Led Alliance, Steve Chen describes the journey of Code & Coffee and suggests strategies for building trust, psychological safety, and a strong sense of belonging in a community. Content strategy. Membership meetups. Skills training.
Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learner engagement.
It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual conference success story. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Virtual conference of the week.
During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right? ” Implementing these strategies doesn’t require a complete overhaul of existing systems. The content that we’re gonna send, and who is going to receive it.
If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees. Association strategies. What deer hunting taught me about strategy. SEO for education programs. Quick hits.
Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. Shrinking network. Quick hits.
Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Maximizing Revenue through Smart Pricing Strategies. Can I get an amen?!
The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.
EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. More info/register. Fri 3/12 at 12 p.m.
Online learning strategy. D2L explains what you need to know to build and implement a strong strategy for your online learning initiatives , including success criteria, communication plan, and much more. Member recruitment. YourMembership describes 13 steps small-staff associations should take to attract and recruit new members.
At MIT Technology Review, Tanya Basu shares ideas for helping remote workers recreate watercooler moments —the same ideas can help you simulate conference hallway conversations too. Virtual conference sponsors. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.
Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. I agree, it’s time to completely rethink how you approach sponsorship. MeetingsNet ).
Future conference attendance. A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Hybrid conferences. Educational coaches. Tue 4/6 at 11 a.m. – 1 CAE credit.
Virtual conferences. Not going virtual is not an option for association conferences , says MemberSuite. If you’re tempted to not host a virtual conference in the coming year, consider the questions they pose before making a final decision. Learning Strategies for Virtual Events. Member engagement. More info/register.
Virtual conference networking. Lee Gimpel of Better Meetings is calling out virtual conference organizers for giving the label “networking opportunities” to five types of experiences that don’t deliver on the networking promise , including the ubiquitous chat box. Lessons learned while planning a hybrid conference for APHON.
This survey data will provide quantitative insights to help guide associations planning 2021 conferences. MemberSuite shares nine ideas for member networking meetups that go well beyond the chat box at virtual conferences. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.
Whether in-person or virtual, these partners are important, although they are not all created equal (and they probably feel that way about th e conferences they exhibit at and sponsor!). Many exhibitors and sponsors might feel like the conference needs them and their sponsorship dollars. Consider a No Booth strategy.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. In this post, we’ll focus on member acquisition strategy and how associations can effectively reach potential members and convince them to join.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. You put a ton of effort into planning, promoting, and hosting a conference, but once it’s over, attendees drift away. He doesn’t think of them as visionary, but some of them are new to me.
Virtual conference communications survey. The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. Conference attendee learning journey. Virtual conference experience.
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about the strategies and tools modern associations are using to supercharge member engagement. Host: Fridays@4.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Event Strategies 2021 and Beyond. . – Open Networking – Featured Topic: Career Mentors and Influencers. Host: Fridays@4.
For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement.
What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.
Maybe you’re struggling with: Retaining and recruiting more members. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. If you have any of these organizational problems, get started by planning your engagement strategy around engagement tools.
It includes questions about the impact of the pandemic on strategy, pricing, etc. Virtual conference design. He shares ideas to get you started with 2021 conference planning. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Amen, brother. Mon 12/7 at 8:30 a.m.
Virtual conferences. Fíonta reminds us of the advantages virtual conferences have over in-person events. They describe tactics for delivering a memorable and enjoyable online conference experience , including how to hold on to attendees’ attention, minimize virtual fatigue, facilitate connections, and please sponsors.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
One virtual conference pretty much looks like another—”talking heads on a screen, chat boxes on the side and maybe some Zoom breakout rooms.” Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
To power your operations, you need to recruit and retain a strong team of staff and volunteers. Another employee might be more excited to attend a virtual nonprofit conference because they love networking. Use this data, combined with learner feedback, to guide your strategy and build a better experience going forward.
That’s why having multiple member retention strategies in place is a must! In this blog post, we’ll cover: How to increase membership retention The best member retention strategies Tips on creating an event strategy for member retention What Is Membership Retention and Why Does It Matter? Engage your members.
Gamification makes about as much sense as chocolate-dipped broccoli , says Adrian Segar at Conferences That Work. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. The Engaging Conference 4.0 The Engaging Conference 4.0 More info/register.
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