Event Industry News

JULY 14, 2022

Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4% in 2022, with Event Marketing & Sponsorship showing the largest increase in spend. . There is something special about live events.

San Diego 72

San Diego San Francisco Las Vegas Seattle 72

Nonprofit Marketing Guide

MAY 23, 2019

This question likely looms over you daily if your job is to pitch stories to the media or create content for your organization’s owned media channels. Earlier this week, it penned this piece for the Detroit Free Press. What’s your hook? Sometimes, a big announcement from elsewhere can give you the hook you need to make a point.

Seattle 81

Seattle New York Detroit Michigan 81

Associations Now

AUGUST 7, 2018

For decades, RIA focused mainly on the auto industry in Detroit. RIA is working to establish early and constant touchpoints with members by using marketing automation tactics. That includes new member content and automated emails that check in with members and ask how things are going.”. Post your comments below.

San Diego 62

San Diego Boston Detroit Austin 62

Fonteva

OCTOBER 20, 2020

For your association to provide value to members and stand out from the crowd with e-learning, the content needs to be stellar and customized. Because of this, it’s crucial that e-learning content is useful—not just interesting, but actionable. Create content about navigating specific changes in your industry.

Tips 69

Tips Certificate Course Education 69

Idea Architects

JUNE 13, 2012

are present, engaged, and contributing, we help create the content and. community that people value and that our organizations market. We will often offer some free content to gain an opt-in for the organization and then cultivate the relationship with additional free information. 15, Detroit, OACS-MACS Fall Conference.

Columbus 60

Columbus DC Louisville Houston 60

Associations Now

AUGUST 6, 2015

Heading to the 2015 ASAE Annual Meeting & Exposition in Detroit? In the months and weeks leading up to the 2015 ASAE Annual Meeting & Exposition , Associations Now has tapped into the wisdom of several expert content leaders on the conference slate. Can't Be There? Facebook: Visit and “like” the conference.

Detroit 40

Detroit Michigan millennials Certificate 40

Leading Learning

JUNE 17, 2021

First, the learner has to see the content as meaningful in light of achieving their goals. Second, they need to be able to easily access all the content and resources necessary to understand the information. These are baseline requirements for a learner to “opt in” to your content. Let’s explore this more in the next section.

Course 52

Course United States Detroit Content 52

Idea Architects

JULY 6, 2012

Effective facilitation involves creating valuable visuals to help record the conversation that occurs, reinforce key points discussed, track decisions made and future actions identified, provide additional informal content, and personalize the meeting or workshop environment. effective facilitation, sharing some of the content and thinking I.

Columbus 60

Columbus DC Louisville Houston 60

SCD Group

JULY 23, 2012

in Social and Organizational Psychology from Wayne State University in Detroit, Michigan. Strategy | Content | Discovery. My goal is to save you time by gathering, curating and sharing content important to association and nonprofit management. Integrated Marketing Tip for Associations and Nonp. Carl earned a Ph.D.

Strategy 40

Strategy Detroit Michigan Process 40

Nonprofit Marketing Guide

FEBRUARY 18, 2016

Similar programs in cities like Detroit and Pittsburgh are already showing great promise in addressing this important issue.” Rather than simple reporting on an announcement, they are looking to offer content that helps readers or viewers learn something that they can apply to their own lives. ” What is the impact?

Press Release 42

Press Release Detroit Report Examples 42

ChatterBachs

JANUARY 4, 2011

It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Analyst of Social Computing & Interactive Marketing @ Forrester, tracking Social Media, Twitter, Influence & Facebook & WOM. Wine lover.

Los Angeles 28

Los Angeles Virginia South Carolina DC 28

SCD Group

FEBRUARY 24, 2013

And Gannett-owned Detroit Free Press, along with the Detroit News and their joint Detroit Media Partnership, said it planned to leave the companies' downtown home, where it printed newspapers for decades. #3 Increasing lifestyle content. #4. Are you combining traditional marketing vehicles with social media platforms?

Detroit 40

Detroit Los Angeles San Francisco Social Media 40

Associations Now

AUGUST 12, 2015

In my five days in Detroit, I heard a litany of ideas, questions, and discussions about association membership, both in Learning Labs and in informal conversation. Content strategy is more important than ever. Here are four takeaways that stood out, including the definition of engagement and the next big threat to membership stability.

Detroit 40

Detroit Content Marketing Organization 40