MemberClicks

NOVEMBER 1, 2024

Members have a wealth of information at their fingertips, and engaging them requires a focused, strategic approach. This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members.

Content 52

Content Marketing Social Media Newsletter 52

Higher Logic

MAY 13, 2020

Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. With tools like online community and marketing automation , you recreate the best parts of your association online.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Use community to reach future members. Give members a place to learn and find the right content.

Social Media 254

Social Media Member Engagement Tools Revenue 254

.orgSource

DECEMBER 17, 2024

The Power of Personalized Member Engagement Personalized engagement is a game-changer for associations, making members feel uniquely valued by addressing their individual needs, behaviors, and interests. Without it, interactions can feel impersonal and drive members away.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Reid All About it

SEPTEMBER 13, 2024

I’m looking forward to hearing association success stories about automation, website redesign, data analytics, AI, content personalization, and more. EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and your association. Member experience. Product ideas.

LMS 270

LMS Revenue Certificate Content 270

Higher Logic

JUNE 28, 2018

However, they shouldn’t be ignored – these metrics reflect important things about your email marketing habits and are worth paying attention to. Do your low vanity metrics mean marketing automation isn’t working for you? How well do these respondents really understand email marketing fundamentals?

Marketing 149

Marketing Email Marketing Content Software 149

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Alyssa Peltier, Senior Event Marketing Manager, Cvent. .

Technology 370

Technology Strategy St. Louis System 370

Reid All About it

MAY 3, 2019

Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members. Hear tips on integrating your event content with other areas of your association and marketing, and organizing your content to effectively engage the 80% of your audience who are not attending.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Higher Logic

OCTOBER 25, 2018

However, if improving the member experience is what’s behind your perceived need to update your AMS, you’re focusing your efforts in the wrong place – updating your database isn’t going to accomplish this. Rather, you should look to adopting the best member experience product to achieve your specific objective.

Tools 176

Tools Member Experience Software Marketing 176

Higher Logic

JUNE 26, 2020

They sent one-off emails where needed and the same content to everyone due to technology and staff limitations. To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. Campaign #1: Onboarding New Association Members.

Recruitment 156

Recruitment Recruiting Email Marketing Member Engagement 156

.orgSource

NOVEMBER 11, 2024

Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways.

Tools 88

Tools Technology Strategy Innovation 88

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. Why Do Your Members Need Your Association?

Survey 264

Survey Strategy Project Education 264

Reid All About it

AUGUST 19, 2016

In the meantime, we’re back in business with lots of good online content to absorb this week. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends.

Price 150

Price Social Media Email Marketing Case Study 150

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Many of my content marketer friends, acquaintances, and clients will appreciate this one. Recharge your Member Experience. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools LMS 38

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Software Email Marketing Social Media 159

Nimble AMS

MARCH 30, 2023

An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. If your organization wants to improve staff processes, enhance the member experience, and boost your ROI, choosing an AMS will give you a competitive edge.

Software 131

Software Member Experience Association Management Technology 131

Reid All About it

OCTOBER 21, 2022

Content clutter. WBT Systems explains how to eliminate and prevent learning content clutter. Speaker: Sarah Sain, CAE, Senior Director of Content Services, Naylor Association Solutions. Member Journey Maps: Your Association’s Secret Weapon to Driving Adoption, Engagement and New Revenue Initiatives. They won’t.

Revenue 45

Revenue Email Marketing Education Review 45

Nimble AMS

OCTOBER 18, 2021

To deliver a great member experience, you must keep mistakes to a minimum. . Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does.

Member Experience 112

Member Experience System Email Marketing Examples 112

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. TECH TIP: Community Brands offers career center and learning management software (LMS) to help you upgrade professional content for your members.

Leadership 110

Leadership FAQ Member Engagement Member Experience 110

Reid All About it

NOVEMBER 8, 2019

Research-backed tips for getting your content noticed on LinkedIn. Hear about the latest trends in social media marketing and how they affect nonprofits. Learn how to use every social channel in your fundraising campaign and build a funnel for your social fundraising content. Five Plays for Click-Worthy Email Marketing.

Social Media 39

Social Media Revenue Washington DC 39

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. People don’t like it when their emails aren’t personalized , because it really is helpful when the organization is sending you relevant content and suggestions. And what’s more , they’ve grown to expect it.

Marketing 149

Marketing Software Guidelines Email Marketing 149

Aptify

NOVEMBER 5, 2020

Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association.

How To 148

How To Examples Member Experience Social Media 148

Reid All About it

MAY 29, 2020

During a virtual conference, attendee attention is more focused on the educational content. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Content Forum Weekly Community Chat. Host: Content Forum. Personalization vs. Control in Email Marketing Content.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

MAY 14, 2021

Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Learn about the evolving intricacies of email deliverability, including the latest email data trends, the current email deliverability landscape, and common email deliverability myths.

Technology 341

Technology Strategy St. Louis Tips 341

Socious

DECEMBER 14, 2016

Personalization in marketing and sales has changed irrelevant ads into helpful content. It’s a smoother, more enjoyable experience. It’s also something people, your members included, have come to expect. Luckily, you already have the tools you need to personalize the member experience.

Software 100

Software How To Tips Member Experience 100

Nimble AMS

SEPTEMBER 20, 2021

It’s time to think, plan, and build digitally so you can work more efficiently, deliver a better member experience, and remain resilient no matter what the future brings. While many organizations are still playing catch-up, digital transformation is accelerating. AMS integration: A solid foundation for the future . Get started today.

How To 100

How To Email Marketing Software System 100

Reid All About it

JUNE 30, 2023

Host: Nexus Marketing Agency Speakers: Mackenzie Burckbuchler, Partnership Success Specialist at Double the Donation Jessica King, Business Lead at Getting Attention Patrick Larkin, Nonprofit & Business Consultant at CSR – Consulting. Hear about newsletter best practices to increase engagement and curate outside content.

Chicago 207

Chicago Education Revenue Newsletter 207

Membersuite

JULY 16, 2021

Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Identify the data that staff and volunteer leaders need. Establish the system of record.

Report 175

Report How To Committee System 175

Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Top Trends in Content Marketing 2022.

Certificate 195

Certificate Class Content Committee 195

GrowthZone

JUNE 21, 2021

It serves as the foundation of their mission, helping them grow and retain membership, engage and inform members and prospects, and streamline tedious tasks. The GrowthZone Website Content Management System (CMS) empowers chamber website administrators to manage their sites fully and intuitively. Email marketing.

System 148

System Software Directory Membership Management 148

Reid All About it

SEPTEMBER 30, 2022

They explain how these factors affect the member experience, how the AMS market is changing, and what you should look for in a new AMS. Using the Magic of Modern eCommerce to Boost Member Engagement and Diversify Revenue. Write, Copy, Rinse, Repeat: Making Tons of Content in a Single Day. A true hero. 1 CAE credit.

Blended Learning 41

Blended Learning Education Software Marketing 41

Nimble AMS

JUNE 3, 2020

The Community Brands Digital Evolution Study shows that 79 percent of members say it is very or somewhat important that their organization provide targeted, valuable content. The same study shows that only 18 percent of those working at professional membership organizations say they personalize the content members see.

How To 78

How To Member Experience Email Marketing Technology 78

Reid All About it

FEBRUARY 25, 2022

Make Sure You Have a Plan B & C for Your Content Strategy. Learn how to prioritize, organize, and deliver event content in both hybrid and virtual scenarios, and why what might work for live events doesn’t necessarily translate to hybrid or virtual. Join us to learn the “one thing” and the strategies for making the ask.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

AUGUST 6, 2021

Personalizing the Member Experience. Learn new and innovative ways to personalize the member experience. Explore both onsite and offsite techniques that can be incorporated into your digital member experience strategy. Hear unique approaches to event, education, content and partnership programs.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. More info/register.

Education 195

Education Tools Chicago Technology 195

Higher Logic

DECEMBER 19, 2019

If you’re automating your email marketing communications, you’re using AI. Data analytics can track things like what types of email content people are consuming, and you can put that data to work in tandem with AI to help your association make better decisions. You can’t build a 2020 strategy based on gut feelings.

Tips 156

Tips System Tools Technology 156

Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Additional data includes community membership and discussion content for text analysis.

Case Study 120

Case Study Analysis System Member Engagement 120