Higher Logic

MAY 20, 2020

Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue. Try turning your event’s educational topics into a series of webinars to provide members with new online learning opportunities and help them get to the next level in their careers.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. Why Do Your Members Need Your Association?

Survey 259

Survey Project Strategy Education 259

Nimble AMS

OCTOBER 18, 2021

To deliver a great member experience, you must keep mistakes to a minimum. . Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does.

Member Experience 118

Member Experience System Email Marketing Examples 118

Higher Logic

FEBRUARY 4, 2020

What do your members want? Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Make it simple for your members to connect (on their terms) while providing a cohesive member experience. A cheer for 2020: ??

Communications 287

Communications Tips Content Tools 287

Higher Logic

JUNE 26, 2020

They sent one-off emails where needed and the same content to everyone due to technology and staff limitations. To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. Campaign #1: Onboarding New Association Members.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Higher Logic

MAY 13, 2020

Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. With tools like online community and marketing automation , you recreate the best parts of your association online.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

MAY 29, 2020

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Use community to reach future members. Give members a place to learn and find the right content.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

SEPTEMBER 20, 2021

It’s time to think, plan, and build digitally so you can work more efficiently, deliver a better member experience, and remain resilient no matter what the future brings. While many organizations are still playing catch-up, digital transformation is accelerating. AMS integration: A solid foundation for the future . Get started today.

How To 105

How To Email Marketing Software System 105

.orgSource

NOVEMBER 11, 2024

Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways.

Tools 88

Tools Technology Team Innovation 88

Higher Logic

OCTOBER 25, 2018

However, if improving the member experience is what’s behind your perceived need to update your AMS, you’re focusing your efforts in the wrong place – updating your database isn’t going to accomplish this. Rather, you should look to adopting the best member experience product to achieve your specific objective.

Tools 176

Tools Member Experience Marketing Software 176

MemberClicks

JANUARY 18, 2024

If you’re looking to enhance your member experience and have an existing WordPress page for your organization, a membership website plugin is an easy way to monetize your member content with paid member subscriptions and build your member community. What is a WordPress membership plugin?

Price 52

Price Membership Management Software LMS 52

Nimble AMS

JUNE 3, 2020

The Community Brands Digital Evolution Study shows that 79 percent of members say it is very or somewhat important that their organization provide targeted, valuable content. The same study shows that only 18 percent of those working at professional membership organizations say they personalize the content members see.

How To 78

How To Member Experience Email Marketing Technology 78

Reid All About it

JUNE 30, 2023

Host: Nexus Marketing Agency Speakers: Mackenzie Burckbuchler, Partnership Success Specialist at Double the Donation Jessica King, Business Lead at Getting Attention Patrick Larkin, Nonprofit & Business Consultant at CSR – Consulting. Hear about newsletter best practices to increase engagement and curate outside content.

Chicago 206

Chicago Newsletter Revenue Education 206

Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Alyssa Peltier, Senior Event Marketing Manager, Cvent. .

St. Louis 370

St. Louis Technology Strategy Products 370

Reid All About it

MAY 3, 2019

Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members. Hear tips on integrating your event content with other areas of your association and marketing, and organizing your content to effectively engage the 80% of your audience who are not attending.

Tucson 262

Tucson Phoenix Products Tools 262

Reid All About it

AUGUST 19, 2016

In the meantime, we’re back in business with lots of good online content to absorb this week. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends.

Price 150

Price Social Media Email Marketing Innovation 150

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

Aptify

NOVEMBER 5, 2020

Then, send them a few short emails that let them know what communications to expect, where to go for information, and how to take advantage of their new member benefits. Here are some examples of content to include in your email series: Remind them of the benefits they will now receive as a member of your association.

How To 148

How To Newsletter Examples Communications 148

Reid All About it

MARCH 4, 2022

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Top Trends in Content Marketing 2022.

Class 195

Class Certificate Content Committee 195

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. People don’t like it when their emails aren’t personalized , because it really is helpful when the organization is sending you relevant content and suggestions. And what’s more , they’ve grown to expect it.

Marketing 149

Marketing Guidelines Software Email Marketing 149

GrowthZone

JUNE 21, 2021

It serves as the foundation of their mission, helping them grow and retain membership, engage and inform members and prospects, and streamline tedious tasks. The GrowthZone Website Content Management System (CMS) empowers chamber website administrators to manage their sites fully and intuitively. Email marketing.

System 148

System Software Directory Membership Management 148

Socious

DECEMBER 14, 2016

Personalization in marketing and sales has changed irrelevant ads into helpful content. It’s a smoother, more enjoyable experience. It’s also something people, your members included, have come to expect. Luckily, you already have the tools you need to personalize the member experience.

Software 100

Software How To Tips Member Experience 100

Reid All About it

JULY 7, 2023

Check out the content lineup if you haven’t already. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Hear about newsletter best practices to increase engagement and curate outside content. 1 CAE credit. More info/register.

Education 195

Education Tools Newsletter Chicago 195

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Membersuite

JULY 16, 2021

Reports provide the information you and your colleagues need to better understand your members, customers, and prospects. They help you make the best decisions about strategy, programs, events, content, benefits, marketing, and more. Identify the data that staff and volunteer leaders need. Establish the system of record.

Report 175

Report How To Committee System 175

Reid All About it

MAY 29, 2020

During a virtual conference, attendee attention is more focused on the educational content. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Content Forum Weekly Community Chat. Host: Content Forum. Personalization vs. Control in Email Marketing Content.

San Diego 259

San Diego Conference Strategy North Carolina 259

EventMobi: Association Events

SEPTEMBER 28, 2023

Helping members grow their business For professionals and businesses, being part of a member directory can widen their network and lead to new opportunities—whether it’s obtaining a business partner or getting new customers. This will ultimately help their business grow and thrive, and improve their member experience.

Directory 147

Directory Organization How To Kansas City 147

GrowthZone

NOVEMBER 23, 2020

The GrowthZone Website Content Management System (CMS) empowers association website administrators to fully and intuitively manage their sites. They offer two systems: Atlas, which is suited for member management of chambers and trade associations, and Oasis, which is suited for professional associations. Email marketing.

Membership Management 78

Membership Management Software Directory System 78

MemberClicks

OCTOBER 15, 2024

For instance, if your event is designed to appeal to professionals in a specific field, defining these characteristics helps you focus content, speakers, and networking opportunities to match their interests. Are they looking for networking opportunities, educational content, or professional development?

How To 52

How To Social Media Content Team 52

Reid All About it

AUGUST 6, 2021

Personalizing the Member Experience. Learn new and innovative ways to personalize the member experience. Explore both onsite and offsite techniques that can be incorporated into your digital member experience strategy. Hear unique approaches to event, education, content and partnership programs.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Higher Logic

DECEMBER 19, 2019

If you’re automating your email marketing communications, you’re using AI. Data analytics can track things like what types of email content people are consuming, and you can put that data to work in tandem with AI to help your association make better decisions. You can’t build a 2020 strategy based on gut feelings.

Tips 156

Tips Tools System Technology 156

Higher Logic

AUGUST 14, 2018

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Additional data includes community membership and discussion content for text analysis.

Case Study 120

Case Study Analysis System Revenue 120

Protech

OCTOBER 5, 2020

H ere ’s how three associations successfully executed their digital transformation projects to better meet the needs of their members and staff. . NADO Transforms Staff and Member Experience s . Modernizing its member portal and e-commerce solution was also a priority for NADO. Read NADO’s Full Story (PDF) .

Learning Management System 59

Learning Management System Software System Member Experience 59

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

JULY 9, 2021

Learn how advertising, networking opportunities, and a user-friendly experience work together to benefit community platforms, how to use features of your platform to increase engagement and sense of community, and how to raise non-dues revenue through a great member experience. How to Use Data to Create Relevant Content.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 14, 2021

Increasing send volumes and inbox competition are creating significant new deliverability challenges for email marketing programs across the globe. Learn about the evolving intricacies of email deliverability, including the latest email data trends, the current email deliverability landscape, and common email deliverability myths.

St. Louis 341

St. Louis Technology Strategy Conference 341

MemberClicks

MARCH 28, 2023

Diverse content delivery options: A vibrant community is one where there is a lot of interactions – look for a community with the ability to create message boards, a blog, webinars, and more! With a robust set of features and a user-friendly interface, Kajabi also offers community-building tools to keep members engaged and connected.

Membership Management 52

Membership Management Software Directory Course 52