MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Higher Logic

SEPTEMBER 27, 2018

Unfortunately, you’ve yet to begin testing, and this quality assurance step of the production process is imperative to ensure content accuracy and display functionality. On top of that, you and various projects managers from different departments who are involved in the approval process are all inundated with other impending deadlines.

Process 120

Process Tips Review Project 120

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. Luckily, there are digital tools designed specifically to help you through the process! Email marketing software. Let’s dive in!

Organization 270

Organization LMS Software Social Media 270

Higher Logic

FEBRUARY 4, 2020

Personalized content customized to their interests!]. ?? Delivered to their inboxes, online community dashboards, and everywhere they consume content.]. ?? Nearly half say members have too many competing options for content, and only 1 in 4 (28%) feel their communications are well integrated. A cheer for 2020: ?? Yesterday.].

Communications 287

Communications Tips Member Engagement Tools 287

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Nobody cares except people in the later stages of the selection process. Instead, use this opportunity to be helpful.

Email Marketing 150

Email Marketing Learning Management System Tips Content 150

Higher Logic

DECEMBER 5, 2017

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. Right to be Forgotten.

Email Marketing 196

Email Marketing Guidelines Resources Process 196

Higher Logic

AUGUST 30, 2018

The concept of deliverability is the process of improving the chances the letter ends up in your mailbox. Each day, hundreds of millions of emails are sent around the world – and the vast majority of those are spam. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox.

Tips 185

Tips How To Email Marketing Content 185

Nonprofit Marketing Guide

NOVEMBER 29, 2011

I just received this interesting chart from MarketingSherpa about the evolution of email marketing in the business world. Marketers have the most strategic — or mature — processes in place for list building and list hygiene maintenance. Where does your email marketing program stand on these criteria? (If

Email Marketing 68

Email Marketing Marketing Newsletter Communications 68

Higher Logic

FEBRUARY 15, 2018

Curating an impossibly long list of “The Top 365 Marketing Tools You Need to Start Using Now!” At the end of the day, you’re strapped for time and need to streamline your processes. Make sure these components work together to maximize your marketing strategy. Top 5 Tools for Your Marketer's Toolbox. Email Marketing.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Higher Logic

NOVEMBER 27, 2018

But a great strategy needs to be the foundation of your marketing automation campaigns. Before you start blasting out emails and assigning roles, take time to develop and finesse a content and lead generation strategy. Our tip : Try out our marketing automation campaigns worksheet for some help with developing goals.

Marketing 196

Marketing How To Email Marketing Tips 196

Higher Logic

MAY 20, 2020

Once you start thinking creatively, you can use all that content you prepped for your event to keep members engaged and increase revenue. To generate non-dues revenue from these webinars, try charging a small registration fee since you’re offering exclusive content from your annual event. Create Educational Opportunities.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Reid All About it

SEPTEMBER 13, 2024

I’m looking forward to hearing association success stories about automation, website redesign, data analytics, AI, content personalization, and more. EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and your association. Product ideas. When will you hear from them again?

LMS 270

LMS Revenue Certificate Content 270

Reid All About it

NOVEMBER 20, 2020

You devalue your community, content and conversations by not charging attendees an appropriate registration fee. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). Brian Reardon, Vice President of Communications and Marketing, The Catholic Health Association of the United States. Can I get an amen?!

Certificate 370

Certificate System Dallas Recruiting 370

.orgSource

DECEMBER 17, 2024

It can even understand written feedback and questions from members, thanks to its ability to process human language. By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Higher Logic

AUGUST 2, 2018

Through the web tracking their marketing automation software provides, they use cookies (not the chocolate chip type) that track what pages you visited and when you added something to your cart. And it’s left traditional email marketing tactics in the dust. This situation is ideal for those being marketed to.

Marketing 184

Marketing Member Experience Software Email Marketing 184

Higher Logic

OCTOBER 4, 2018

Feedly : Peruse Feedly for content inspiration and to keep up with what's going on, bringing your favorite sources together in one simple place. Basecamp : We’ve got another project management/collaboration-type software on the list since we’re all a little different in how we process information.

Tools 233

Tools Marketing Social Media Software 233

Associations Now

DECEMBER 3, 2018

“The metabolism and velocity that goes into the editorial content of a great newsletter is distinct from the business-side work of building your email list and increasing subscriber donations,” Burnett said, according to a Medium post summarizing the research. The post Who Should Own Your Email Newsletter Production Process?

Newsletter 90

Newsletter Process Products United States 90

Higher Logic

MAY 8, 2019

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 The same is true of email marketing communications.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

DECEMBER 5, 2019

If you want your marketing emails to earn a home in the right inbox, you’ll need more than brilliantly crafted content and personalization working for you. Those factors have the potential to pay off when your email hits the inbox and is opened, but what if it doesn’t make it that far? Proof your content.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Reid All About it

SEPTEMBER 20, 2024

Their contents could reshape how we understand the ancient world. | labor markets won’t meet future workforce needs. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Host: Sinch Email Wed 9/25 at 12 p.m. More info/register. 1 CAE credit. More info/register.

LMS 264

LMS Revenue Certificate Content 264

Nonprofit Marketing Guide

FEBRUARY 3, 2021

In doing research for next week’s webinar Email Marketing Trends for Nonprofits webinar series, I came across the 2020 Email Deliverability Benchmark Study done by Validity. 2020 Email Deliverability Benchmark Study. February 18: Jump Start Your Email Welcome Series with Kivi Leroux Miller. [60-Minute

Email Marketing 130

Email Marketing Sample America Report 130

.orgSource

FEBRUARY 4, 2025

Outdated Technology and Manual Processes In todays digital-first world, outdated systems and manual processes are often the first red flags. How.orgSource Can Help: We create member engagement strategies that incorporate personalized content and digital-first solutions.

Technology 88

Technology Member Engagement Tools System 88

Forj

MARCH 8, 2017

Simplest Process for Quick and Easy Videos. Once you have the tools above, follow the below process to kickstart your first video campaign. Step 1: Follow marketing best practices. Outline your content. Keep in mind your audience (marketing best practice #2) and where they are in the buying cycle. Non-Member?

Video 70

Video Process Certificate Course 70

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

OCTOBER 28, 2022

Achurch Consulting shares their three-step budgeting process for hybrid workplaces , plus the factors you should consider while budgeting and areas that need special attention. Learn how to segment volunteer opportunities into identified markets. Discuss strategies and content that reflect the personas of membership.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Higher Logic

JUNE 26, 2020

They sent one-off emails where needed and the same content to everyone due to technology and staff limitations. Professionals Australia used Communications, a sophisticated email marketing automation solution , to look comprehensively at their audience’s behavior and set up automated, responsive email workflows based on that data.

Recruiting 156

Recruiting Recruitment Email Marketing Member Engagement 156

A2Z Events

MARCH 26, 2025

All these types of posts will create engaging content that builds anticipation. Email Marketing Practices Email marketing should also play a cornerstone role in your event promotion. As you build your email list, you have gathered some information about people and their priorities.

Strategy 84

Strategy Marketing Social Media Analysis 84

GrowthZone

NOVEMBER 8, 2022

The following highlights responses relating to streamlined processes from using GrowthZone. “We have streamlined processes and increased staff connection. Processing reports and billing is easy and a time saver which equals money saved. “ChamberMaster has been a fantastic addition to the Tri-County Chamber.

Process 78

Process Directory Software Revenue 78

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. Bring all your questions to the AMA. More info/register.

Survey 264

Survey Strategy Project Education 264

WBT Systems

DECEMBER 5, 2017

Over the last few years, inbound marketing has become a key component of association marketing strategy. With inbound marketing, associations leverage content and online behavior tracking to develop and deepen relationships with prospective members and customers. How is a CRM different from an AMS?

LMS 150

LMS System Survey Email Marketing 150

Reid All About it

OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Content clutter. WBT Systems explains how to eliminate and prevent learning content clutter. Member gatherings.

Revenue 45

Revenue Email Marketing Education Review 45

Association Success

SEPTEMBER 23, 2020

Inbound marketing might seem intimidating at first. After all, producing compelling content is no small feat. But the good news is that you can kick off your inbound marketing journey without creating new content from scratch. . One way to do this: offer bite-sized content in exchange for qualified leads. .

Content 78

Content How To Newsletter eBook 78

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. A really good list of email marketing best practices. This year, our camp will be even bigger—more topics, more speakers, and more planners determining the program content. Lunch provided.

DC 37

DC Washington Member Engagement System 37

Reid All About it

NOVEMBER 2, 2018

Many of my content marketer friends, acquaintances, and clients will appreciate this one. Andy Crestodina at Orbit Media Studios writes about seven habits of highly effective content marketers. Creating a Killer Content Strategy. This article is way better than the usual productivity crap shilled all over the web.

Chicago 38

Chicago DC Tools Washington 38

Reid All About it

JUNE 10, 2022

Nimble AMS describes how an AMS helps membership directors better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. The most obvious content strategy that no one uses: give your blog posts a unifying structure by gathering your content into a curriculum.

Arlington 39

Arlington Revenue Content Technology 39

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Software Email Marketing Social Media 159