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D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. Host: Ed Rigsbee *All events are online at Eastern Standard Time unless otherwise noted.
Sarah Sain, CAE, Naylor Association Solutions The power of personalized memberengagement: why its critical for associations and how to get started.| Liz Willits , Content Phenom How to raise readers, in 35 steps. Liz Willits , Content Phenom How to raise readers, in 35 steps. 1 CAE credit. 1 CAE credit. Host: WorkerBee.TV
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish membercontent gates, improve recruitment and retention campaigns, and grow membership.
Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish membercontent gates, evolve recruitment and retention campaigns, and grow membership.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase memberengagement. Content marketing. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing.
Hear an action plan to revitalize your association’s tech infrastructure, ensuring it can support your organization’s goals and member needs in the digital age. Gain insights on best practices for selecting and implementing education technology to drive memberengagement and organizational growth. CAE credit.
Its no secret that Artificial Intelligence (AI) tools are transforming the way associations operate by making processes more efficient, improving memberengagement, and unlocking new insights. By analyzing engagement data, AI can also recommend personalized content to members. How does it fit into our strategy?
As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Hear about some major considerations for online engagement. To organize your content?
They cover the planning process, elements of an RFP, factors to keep in mind when selecting an AMS partner, and advice from technology consultants Achurch Consulting, DelCor, Effective Database Management, and Ellipsis Partners. New memberengagement. Don’t leave your new members hanging. More info/register.
However, as time goes on, the same old engagement tactics won’t hold out. Whether more engaging alternatives are popping up or you’ve simply run out of fresh ideas, it’s worth it to explore how you can strengthen your association memberengagement strategy. Eventplanning and management.
If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Automate renewal reminder messages to your members.
A membership director also helps with eventplanning and updating the website, for instance. If your staff doesn’t have experience in web design or enough time to devote to site architecture, content, and hosting services, you risk becoming part of that statistic. EventPlanning. Community Management.
In a recent episode of the Leading Learning podcast, Celisa Steele of Tagoras talked to Michelle Brien of Matchbox about authenticity and value in marketing, content marketing, generative AI, and more. Julius Solaris of Boldpush is a good follow on LinkedIn if you’re interested in eventplanning and marketing. Memberengagement.
Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Event communications. Content Forum Weekly Community Chat.
. – Backstage Pass: Producing Compelling Content that Drives Engagement. How do you create a cohesive content strategy and production plan that guarantees maximum engagement? We’ll show you how to build an audience-centric strategy from the ground up for every type of event in your total event program.
The weekly list of free educational events and resources for the association community… New member onboarding. Does your association have a new member onboarding, orientation or welcoming program? Hear about some major considerations for online engagement. Best Practices to Accelerate Your Pivot to Virtual Events.
MemberEngagement: 15 Ways to Take Your Newsletter to the Next Level. – MemberEngagement Begins With a Question (I.C.E. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public.
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Member app. Unlike social media, a mobile app serves as a centralized communication channel for your members.
Boosting Member Retention: How to Keep Your Association Strong By Michelle Moser, Director of Marketing and Communication Member retention is necessary for any successful association. However, retaining members can be challenging, particularly as expectations evolve and competition for attention increases.
Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Virtual event sponsors and exhibitors. Hear about some major considerations for online engagement. Best Practices to Accelerate Your Pivot to Virtual Events.
At Sidecar, Amanda Kaiser and Amith Nagarajan describe another approach to helping members connect with each other: AI matching. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. Ask Me Anything: Content Strategy Does “content strategy” mean the same thing to everyone in an association?
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. ExOrdo shares key findings from their interviews with 27 scholarly societies about event goals, programs, and challenges.
It is incredibly gratifying for associations to see a spike in event attendance, as participation plays a valuable role in their impact, but poor event management can cause your members to disengage. Building on that reputation can help you retain members and ignite interest in upcoming events.
Whether your association is made up of professionals in the same field or alumni who went to the same university, memberengagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is memberengagement important?
Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Repurposing Conference Content. Repurposing Conference Content.
That access to management allows members to build stronger relationships with your team and your association. If you’re looking for feedback and memberengagement , getting management involved in your online community is an easy way to get it. Member Benefits. Both are fun, engaging types of content that members love.
The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.
Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture memberengagement. Member retention. AI for Event Planners: Leverage the Power or Proceed with Caution?
The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New MemberEngagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. MemberEngagement Scoring.
The weekly list of free educational events and resources for the association community… Memberengagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Generation Z. More info/register.
The weekly list of free educational events and resources for the association community…. New memberengagement. The 2022 New MemberEngagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new memberengagement.
m3Magazines offers advice for transforming your magazine into a valuable resource for members. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. Association magazines. 7-day communications challenge. Attendee connections. But it doesn’t have to be this way.
Also, provide scheduled opportunities for volunteers to check in with event managers and ask any questions or voice concerns. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engagemembers. Jake Fabbri.
Since attendees will forget most of what they hear and lose touch with new connections, associations should provide a learning experience that goes beyond the confines of an isolated event. Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. Virtual conference experience.
Ideas to help you engage, empower and retain members. May 3rd, 2012 | Posted in MemberEngagement + Retention , Membership Management , Social Media and Business Trends. It keeps it vital and attractive to potential members. MemberEngagement + Retention. YourMembership.com Blog. I talk to gamers.
. – Promote Your Content Effectively to Drive MemberEngagement. We see firsthand that members have extremely high interest in their association’s blogs, articles, and journal publications, but how can they engage with your news and articles if they don’t even know you have published content?
Mobile event apps can allow you to manage eventcontent in real time with a user-friendly backend portal. Using a mobile event app, all relevant information is in one place and it’s simple to modify, giving attendees easy access to the schedule. Provide attendees access to their registration information. Need examples?
Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Reaching “Best in World” Status for the Content You Need to Attract and Retain Members Learn how to shift from an article-first to a multimedia publishing organization.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Content Forum Weekly Community Chat. Host: Content Forum.
Smart memberengagement Your association staff can use Salesforce Maps to segment member data, utilizing a member’s location data to recommend relevant events, content, or networking opportunities, ultimately personalizing the membership experience.
Retention isnt just about clever marketingits about fostering a community that truly supports members’ goals and aspirations. So, how can your association keep membersengaged over the long term? Here are nine engagement strategies that can create a meaningful and lasting impact.
Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better memberengagement and retention. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Tasio.
She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content.
Observe to learn members’ preferences and interest You likely have data on the purchases your members are making, the events they’re registering for and the content they’re downloading. Here are a couple of key ways to gather the data, once you know what you’re looking for and why you want it.
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