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Note: Per ASAE , any continuing professional education offered by any professional entity may be accepted toward the [CAE] professional development requirement as long as it is directly related to either association or nonprofit management as defined by the CAE exam content outline. Location: NewYork, NY. More info/register.
For an industry that has been at times on the back foot in innovation, seeing this enthusiasm for change and groundbreaking tech is encouraging. The content creation aspect can be an attractive prospect, but it runs the risk of de-legitimizing whatever organization leans too heavily on it. Which is great!
Learn how to create high-quality text, image, video, and other content with hands-on time in class. Event content repurposing. Snapsight explains how to use AI tools to turn session content into resources that generate revenue and engagement. Students earn one CAE credit for each live class they attend. How did AI learn them?
Host: NewYork Society of Association Executives. 8: Innovate. Explore the trends and technologies associations can better monetize and/or innovate with to more effectively communicate with and educate their members, constituents, and the public. 8: Innovate. What does that mean? Are we building back our bench?
Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? MemberSuite explains how sponsored content solves both these challenges and why you should consider offering this opportunity to your industry partners. Slefo, Ad Age ).
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. We want to educate, inspire and innovate together. Host: GrantSpace.
Alisha Haridasani Gupta, NewYork Times ). Find out what motivates Millennials and Gen Z and how to tailor your learning strategy to keep them engaged, ways in which traditional learning programs fail younger learners and how you can prevent these common mistakes, and how to evaluate and transform your instructional content.
WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Laura Cappelle, NewYork Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. Virtual watercooler.
YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, new member onboarding, online communities, and online career centers. Content curation. Gain valuable insights into creating a culture of empowerment and innovation.
The NewYork Times has announced a new paid content model for their online content. The upshot is that occasional website visitors will not have to pay for anything but people who read many articles online with the Times will be asked to pay after using up a monthly free quota of content.
A plague is an apocalypse, but it can bring a new world. Andrew Sullivan, NewYork Magazine ). Like you need me to tell you this… Per a new study, hedonism leads to happiness. Join us for this year’s virtual event as we focus on a future that requires us to innovate and exceed expectations. More info/register.
A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the NewYork Times version , which we really loved.
The Book Review (NewYork Times): my kitchen companion this morning. From Hollywood to Silicon Valley: Bridging Content and Technology (Association Chat). AI and Innovation for Associations (Association Chat). When the neighborhood boys used to get mean, they called me Reid-a-Book. Some things never change. Book Cougars.
She shares some interesting research findings about digital fatigue and the renewed desire for printed content. Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. Refactored Content via Protech Associates ). Count me in. More info/register.
They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Host: NewYork Society of Association Executives. Good enough” technology.
They’re proof that innovation and improvement is possible—and replicable—even in tough times. Hosts: NewYork Society of Association Executives and NYPCMA. Host: NewYork Society of Association Executives (NYSAE). MemberSuite describes seven ways your association can help them afford membership. 1 CAE credit.
When I search for something, I hate seeing the results dominated by content mill links – vacuous text created by offshore labor making a dollar a post. Jim Hornthal calls this waste-of-my-time “faux content” in a GigaOm article, Creating Order from Digital Chaos. Then, check out the symbolist collection in the Google Art Project.
The Harvard Business Review describes how the NewYork Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. Balancing Educational Content & Fulfilling Sponsor Expectations.
Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. Accessible virtual events. More info/register.
Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. Demystify Innovation at Your Association (Association Chat). We’ll debunk the common innovation myths that get us stuck and talk about how the most successful associations are innovating.
AIANYS, CAE, executive vice president, American Institute of Architects, NewYork State. Although this will not be a content driven session, there may be references to the subject domains covered on the CAE exam. Host: NewYork Society of Association Executives. 1 CAE credit. More info/register. Host: ASAE.
Fri 3/25 at 11 a.m.* – The Association Show: Content. Learn how you can crowd source content from your community for your events. Presenters: Smriti Bansal, Head of Content, Braindate by e180. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue. 1 CMP credit. More info/register.
Louise Findlay-Wilson is MD of Energy PR which handles the international PR for events as wide-ranging as NewYork Toy Fair, StocExpo, Packaging Innovations, and ADF&PCD Shanghai. For instance, we’ve handled the international PR for NewYork Toy Fair for many years. Get your content right. Make it easy.
Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Host: NewYork Society of Association Executives. Host: 360 Live Media/Event Innovators Exchange. Innovative Event Marketing Strategies for 2021.
Steven Johnson in The NewYork Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Five-Steps to a CME Digital Content Strategy. Sourabh Kothari, DES, Director of Advocacy, Brand and Content, Signifyd. More info/register. Host: ASAE.
WBT Systems peels back the curtain to introduce the players on the LMS development team and explains how they decide which new features to develop. A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Location: online and NewYork, NY.
A complete sales enablement program may include training, tools like sales automation software, and content such as messaging and product documentation that sales can pass on to prospects. In the NewYork Times Bestseller, The Purple Cow , Seth Godin argues that easy-to-sell products are remarkable.
One of my other favorite sources of recipes, besides Bon Appetit, is the NewYork Times. The Culture of Lean Innovation: Small Changes, Big Impact. Three nonprofit/government leaders—who’ll tell us how they adopted Lean Innovation and achieved powerful outcomes by changing the way they work—will lead the conversation.
A GigaOm conference about digital media, paidContent Live (#pclive), took place last week in NewYork. Ernie Smith from Associations Now believes the association and news industries could learn a lot from each other. Here’s the cool thing, they’ve put the session transcripts and videos on their website.
Where in the World are the Innovators? This interactive map separates Asian, European, and North American cities who demonstrate both growing momentum and diversity of innovations as well as tracking those losing ground. Chicago, NewYork, USA; Paris, France; Tokyo, Japan). Global Content Dissemination Partner.
Frugal innovation. Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! WBT Systems describes 12 essentials for frugal innovation , the only kind your budget probably allows. Content audit.
Gabrielle Hamilton, NewYork Times ). Host: NewYork Society of Association Executives. Content Forum Weekly Community Chat. Join Content Forum members for content strategy advice, to share what you are working on, and for support with any professional and personal challenges you are facing.
Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the NewYork Times. Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization.
I’m wondering if the growing personalization trend will lead to members expecting their association to personalize content too. Oh well, you could sub another fish in this pan-seared mackerel with sweet peppers and thyme recipe from the NewYork Times. Driving Meeting Value: The ROI of Measuring Engagement with Meeting Content.
But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. shares 15 ways to improve your newsletter content and delivery. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Chapter habits. But do you?
The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Michael Brenner, Content Marketing Institute ). It feels like fall, finally, so I took out the Instant Pot and three-plus pounds of short ribs from the freezer to make this NewYork Times recipe. CAE credit. .
But what if this desire for a central location, both in terms of office and locale, comes at the cost of innovation? The syndicates were in NewYork City, and both the relationships and logistics involved were important to the comic artists. (A And the tech world runs into this problem a lot, too.
Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. He’s the guy behind the NewYork Times recipe section, so you can consider him a reliable culinary source. Which Is First: Technology or Content?
Tim Hopkins, senior consultant at McKinley Advisors, describes a new model for the product development process that prevents volunteers from hindering innovation. Fri 8/20 at 10 a.m.* – Events Reima gined: New Rules of Engagement. Host: NewYork Society of Association Executives. Scenario planning. 1 CAE credit.
With content and design decisions, remember, says J. Learn six proven strategies for identifying and recruiting the most qualified and marketable speakers, seven kinds of content most attendees will travel to get, and four event design ideas to maximize understanding and impact. Host: NewYork Society of Association Executives.
MemberSuite shares the secret to retaining new members. For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Vietnamese-style pork meatballs , a recipe from the NewYork Times, came together quickly for a weeknight meal.
They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. Some of my favorites: cranking up content, reinventing events, enhancing networking, evaluating capabilities and scenario planning. Biersdorfer, NewYork Times ). Future-proofing.
Emily Pennington, NewYork Times ). Learn new and innovative ways to personalize the member experience. Innovations in Membership Engagement. When a global pandemic canceled conferences and events, associations had to innovatenew, creative ways to engage their members and build community.
Host: NewYork Society of Association Executives. Why is it that when we think about networking and engagement, we never think of those two things in connection with content and education? How Innovative Associations are Delivering on the Evolving Needs of their Membership and Driving Recurring Revenue. 1 CAE credit.
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