Cost Member Research Strategy 
Reid All About it
JULY 5, 2024
Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. You’re more likely to attract and keep members with either a combination or tiered membership structure. Board development. Tony Rossell of Marketing General Inc. Workplace challenges.
Reid All About it
OCTOBER 4, 2024
Impexium dives deep into the details of membership renewals , such as the difference between retention and renewal, metrics, reasons members don’t renew, and, best of all, solutions for your association’s renewal challenges. Content strategy. Call-to-action (CTA). Workplace challenges. More info/register. More info/register.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Reid All About it
AUGUST 30, 2024
Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. Sharon Rice and Jennifer Proctor at.org Community share strategies to lighten the load for the heavy lifters on your team.
Reid All About it
MAY 3, 2019
Amanda Kaiser dispels three myths on why people join associations and reveals the real reason—based on her member research. Hear about 20+ helpful freemium, low-cost, and game-changing solutions out there to make your job easier—tools that can automate your workday and make connecting online easier. Tue 5/7 at 1 p.m.
Reid All About it
JUNE 21, 2024
Learn about strategies and tactics to help you attract and convert higher-paying customers with less effort, and without sacrificing member value. Learn how to design volunteer programs that tap into members’ aspirations and fuel association loyalty. 1 CAE credit. Fri 6/21 at 1 p.m. 1 CAE credit. More info/register.
Smooth The Path
MARCH 11, 2021
Most of the member research I do is core member research, but I have had the chance to conduct a good body of exhibitor/sponsor member research over the years. There is a common thread in the research across many associations, and that is exhibitors are tired of feeling like “the wallet.”
Sequence Consulting
SEPTEMBER 8, 2022
Ensuring that your revenue from dues surpasses the cost of serving your members is essential. Understanding the “Cost to Serve” metric is vitalit encompasses the total expenses associated with providing membership benefits. However, when considering member research, caution is advised.
Expert insights. Personalized for you.
270 
Let's personalize your content