This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Are associations taking a backwards approach to memberengagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. The thing is, most of us aren’t really doing it well.
Members come to your organization with three distinct needs: for community, self-esteem, and opportunities to reach their full potential. Throughout the course of their membership, members will cycle through these needs, and search for any solutions your organization can offer. Help members achieve their full potential.
MemberEngagement. Provocative Proposals for Change. I just finished reading an advance copy of Shelly Alcorn s " Provocative Proposals for Change ," a report she authored based on Appreciative Inquiry interviews she conducted with more than 200 association executives (including me). Eric Lanke. Leadership. Innovation.
While the way you align your proposedmember community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, memberengagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
If you’re asking members to fill out a survey, provide an incentive for them. And of course, make it easy! 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Unsure where to start?
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Using Mobile to Keep MembersEngaged During COVID-19. Host: Credly.
Moonshots might seem unrealistic when first proposed, but that didn’t stop Henry Ford or the Wright brothers. MemberSuite recommends a member-first approach to your association’s email strategy. Should suppliers be members ? and bacon, of course. The Road to MemberEngagement Is Paved with Personalized Marketing.
If only prospects would give your educational programs a chance, you’d turn them into loyal learners—and customers, maybe even members. But how do you get people to make that first investment of time and money into one of your online courses? New members. Inactive members. New members. Inactive members.
Depending on the committee’s findings, the report may request funds for a list of proposed activities. . A board report also works to outline potential risks for board members, sometimes creating a full risk assessment for review or opting to put a committee in charge and letting the board vote on proposed actions.
In just three weeks, NIGP converted more than 50 in-person canceled courses to online courses. Hint, it has a lot to do with their course design strategy. Hear about some major considerations for online engagement. Join a discussion on how and when to develop partnership proposals. Going virtual—how.
New memberengagement. She reminds us that there are all kinds of new memberengagement plans for all sizes of chapters and associations. Speaking of which, if you haven’t yet already, please participate in her second edition of the popular New MemberEngagement Study. Amanda Kaiser says size does matter.
Membership Mondays: What Does MemberEngagement Mean to You? What are you looking for when talking about memberengagement? Spring Symposium: Navigating the Transformation of Successful MemberEngagement Dive deep into why and how transformation should be at the heart of your memberengagement strategies.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17. This post also explains why the proposals of pandering politicians won’t work. Association AI.
In honor of the back-to-school season, WBT Systems offers advice for anyone taking an online course —tips you can share with your members. How to Write an RFP (Request for Proposal) for Merchant Services. Member Scoring: The Compass to Your Association’s MemberEngagement. Online learning tips.
Luring members/customers to your LMS. WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Host: Personify.
3] Some of the proposed uses of AI include supporting marketing, creating content, delivering more personalized member experiences, and automating responses to inquiries and support requests. At the same time, internal teams could focus more attention on strengthening memberengagement and content development.
image source I teased this last week when I mentioned that I spent a portion of my weekend reviewing proposals for ASAE''s Innovation Grant Program. The academicians, of course, and they had a good case to make in support of that opinion. Associations MemberEngagement'
Impexium describes the steps for creating a request for proposals (RFP) for association management software (AMS). Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout. Challenge your understanding of your association’s members. RFP for an AMS.
The Future of Courses. A one-day virtual summit focused on creating human-centric courses and online communities designed to foster real connections, live interactive experiences, and sustainable income for your business. Find out how to mark up your AV proposal so you can get the best value for your AV dollar. to 4 p.m. –
MemberEngagement. Forty years later, of course, it is one of the most iconic scenes in cinema history. The lesson in innovation is, of course, to be aware that the things that are truly revolutionary and trailblazing are always more apparent in hindsight than they are in the views of a powerful status quo. Eric Lanke.
MemberEngagement. But, of course, theyre not. The one I joined is targeting memberengagement and participatory decision-making as our collaborative subject. Provocative Proposals for Change. MemberEngagement. (9). Eric Lanke. Association executive and author. Leadership. Innovation.
Plus, offering members learning opportunities can help boost your association’s revenue. Of course, before you can grow your learning business, you’ll need to get buy-in from your board to obtain the necessary resources. Here’s what we’ll cover: Express market demand for education opportunities. Be prepared for pushback against costs.
MemberEngagement. There are times, of course, when an outside facilitator may be best, but in the day-to-day functioning of an association board, I think most people would say facilitation is most appropriately developed as part of the CEOs toolbox. Provocative Proposals for Change. MemberEngagement. (9).
MemberEngagement. Of course they should. Provocative Proposals for Change. MemberEngagement. (9). Innovation. Generations. Books Read. Monday, September 26, 2011. Should Committees Report to the Board? image source. Ive been thinking a lot about this question lately. Should committees report to the board?"
She explains how the request for proposal (RFP) has become a vehicle for the misappropriation of someone else’s work. Why Authentication Matters: An Email Marketer’s Crash Course in DMARC, SPF, and DKIM. How Association Marketers Are Using Digital To Grow MemberEngagement & Revenue. MemberEngagement is Hard!
MemberEngagement. And of course, many programs or services continue to exist for personality or political reasons. Provocative Proposals for Change. MemberEngagement. (9). MemberEngagement Solution #1: Don't Forget the Fu. Eric Lanke. Association executive and author. Leadership.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Adjusting Course During a Pandemic: Strategies for Tech and Standards Orgs.
MemberEngagement. At the lunch break our chair came back into our room and told us--without even asking what had transpired while he was away--that he had advocated for and the More Important Committee had approved a course of action opposite the one we had endorsed. Provocative Proposals for Change. MemberEngagement.
One of those associations is the Golf Course Superintendents Association of America. Scott Woodhead, CAE, director of member relations, says the association puts its proposed dues increases to a member vote every two years. That proposal, however, was never put to a vote.
Of course measurement is necessary, but please use the right measurement. Here is a post by Helen Reynolds that proposes measuring influence. It seems there is a rush to spend money on social media and therefore a need to justify social media expenditures by return on investment (ROI).
Of course measurement is necessary, but please use the right measurement. Here is a post by Helen Reynolds that proposes measuring influence. It seems there is a rush to spend money on social media and therefore a need to justify social media expenditures by return on investment (ROI).
This is a valid point—if an association finds itself in an economic hole, it’s a bad idea to keep digging with the same suite of “memberengagement opportunities.” But what Caraveli proposes are often broad cultural shifts, and those don’t tend to go down easy with staffers. Share your experiences in the comments.
MemberEngagement. Of course, if you feel strongly about it, I can put you in direct touch with him. Provocative Proposals for Change. MemberEngagement. (9). Eric Lanke. Association executive and author. Leadership. Innovation. Generations. Books Read. Monday, January 23, 2012. image source. Popular Posts.
Membership course. Earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course. The course meets for ten weeks on Thursdays, 1-2pm ET starting January 30. Discover key trends and actionable strategies to elevate your email marketing and boost memberengagement.
Membership course. The course meets for ten weeks on Thursdays, 1-2pm ET starting January 30. For the main course, lasagna my recipe has ground sausage and beef, mushrooms, onions, marinara, pesto ricotta, and a mix of cheesesand tortellini Alfredo. More info/register (ASAE members only). Goodbye LMS. More info/register.
Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. AI Unleashed: Elevating Association Performance and Engagement Learn how two associations built and deployed AI to further the member experience. Gen Z education. More info/register.
The deadline for proposals is next Friday, November 15. The new Fair Labor Standards Act (FLSA) regulations are here at last, and they look very different from those proposed by the Obama administration. Beyond the Course: Content Marketing Strategies for Continuing Education. More info/register. Host: Venable LLP. .
Let’s say your association has fully accepted reality and wants to help members acquire the skills and knowledge they need right now, but you don’t have the time or money to design new online courses. Break Down Barriers to Early Engagement. The premise is two-fold: Grab your favorite grape (in wine form, of course!)
. – How Your Community Can Turn 1 Event into 365-Day Engagement. Whether your association is planning to stay 100% virtual or experimenting with a hybrid model this year, get tips on how you can drive memberengagement before, during, and after for events of all shapes and sizes. More info/register. . More info/register.
Find out what we can expect in the federal budget process over the coming months, where the disagreements and concessions will be made, and what proposed additions and cuts will be finalized. Learn more about our new CMP Academy course, which will be offered in-person at WEC and live-online. More info/register. Host: FiscalNote.
. – Membership, Marketing & Engagement. Typical measures of memberengagement—such as email open and click-through metrics, social media interactions and website visits—are indicators of general activity, and not necessarily true memberengagement. CAE credit. . – 1 CAE credit. 1 CMP credit. Host: PCMA.
Leading Learning is offering associations a new mini-course to help presenters and instructors deliver effective learning experiences, you know, the ones that actually help learners gain and apply new knowledge and skills. Presenter training. Jump on this. Membership value proposition. Wed 9/21 at 12 p.m. 1 CAE credit.
MemberEngagement. Things Ive Learned from Being a Board Member. Of course, I recognize today's strategic and financial challenges create real hardship for many associations, which is why I've never stood on the sideline cheering failure. Provocative Proposals for Change. MemberEngagement. (9).
MemberEngagement. I think Richardson should stay confident, listen and adapt as needed, but stay on course to see his vision to the end. Provocative Proposals for Change. MemberEngagement. (9). Eric Lanke. Association executive and author. Leadership. Innovation. Generations. Books Read. image source.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content