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Come Chat about Member Engagement

Spark Consulting

Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. The thing is, most of us aren’t really doing it well.

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How a middle school lesson can increase member engagement

Association Success

Members come to your organization with three distinct needs: for community, self-esteem, and opportunities to reach their full potential. Throughout the course of their membership, members will cycle through these needs, and search for any solutions your organization can offer. Help members achieve their full potential.

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Eric Lanke: Provocative Proposals for Change

Eric Lanke

Member Engagement. Provocative Proposals for Change. I just finished reading an advance copy of Shelly Alcorn s " Provocative Proposals for Change ," a report she authored based on Appreciative Inquiry interviews she conducted with more than 200 association executives (including me). Eric Lanke. Leadership. Innovation.

Proposal 100
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

If you’re asking members to fill out a survey, provide an incentive for them. And of course, make it easy! 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Unsure where to start?

Report 319
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Association Brain Food Weekly: 4.10.20

Reid All About it

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Using Mobile to Keep Members Engaged During COVID-19. Host: Credly.

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Association Brain Food Weekly: 6.7.19

Reid All About it

Moonshots might seem unrealistic when first proposed, but that didn’t stop Henry Ford or the Wright brothers. MemberSuite recommends a member-first approach to your association’s email strategy. Should suppliers be members ? and bacon, of course. The Road to Member Engagement Is Paved with Personalized Marketing.

Proposal 170