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Getting the Media Interested in a Milestone with Dallas CASA

Nonprofit Marketing Guide

Mindy Baxter of Dallas CASA. Mindy Baxter is a former newspaper reporter, but is now using her storytelling skills at Dallas CASA (Court Appointed Special Advocates). We reached out across our organization for different stories, interesting hooks, something other than “Dallas CASA Parade of Playhouses is here again.”

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Attending ASAE Next Week? Don't Miss Our Social Media Contest!

YourMembership

Catch us at ASAE 2012 at Booth 439 – August 11-14 in Dallas, Texas. Smith is the Director, Inbound Marketing at YourMembership.com. Like us on Facebook and/or follow us on Twitter (doing both means 2 entries.). Post on our wall or tweet #asae2012 to @yourmembership. Five Amazon.com gift cards are up for grabs!

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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s – Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Presenters: Mike Dietrich, Vice President of Marketing at Cvent.

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Association Brain Food Weekly: 11.20.20

Reid All About it

We will take you through a number of strategies and technologies that can help you support your members and transform your organization, including email marketing, member portal, relationship management, online events, and remote working and digital transformation. Dennis Dalla Costa, Business Development Manager, Professional Advantage.

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Content Marketing: Just Do It!

Vanguard Tech

One of the most powerful (and in my opinion, under attended) sessions at the ASAE Annual meeting in Dallas last month was Monica Bussolati’s presentation titled " The Hottest Tool in Member Retention: Content! ". But then I realized that the first point of a content marketing strategy is to just do it !

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The Power of Video for Associations

Association Navigator

I’m a presenter at ASAE’s Annual Meeting in Dallas, August 11-14. Jeff is a strategic communications and marketing consultant, loaded with energy and creativity. Let me know if you’ll be able to attend the ASAE Convention in Dallas. Sergey Kamshylin / Shutterstock.com.

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3 Marketing Lessons From the Newspaper Industry

Associations Now

In a time when the industry as a whole is struggling, newspapers have been getting creative with their marketing approaches. But rather than flailing, the industry has taken to coming up with clever marketing approaches. In comments to Digiday , the paper’s vice president of global marketing, Paul Plumeri Jr.,