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Association Brain Food Weekly: 7.31.20

Reid All About it

Please consider participating in Marketing General Inc.’s – Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Presenters: Mike Dietrich, Vice President of Marketing at Cvent.

Montana 362
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Association Brain Food Weekly: 11.20.20

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We will take you through a number of strategies and technologies that can help you support your members and transform your organization, including email marketing, member portal, relationship management, online events, and remote working and digital transformation. Dennis Dalla Costa, Business Development Manager, Professional Advantage.

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3 Marketing Lessons From the Newspaper Industry

Associations Now

In a time when the industry as a whole is struggling, newspapers have been getting creative with their marketing approaches. But rather than flailing, the industry has taken to coming up with clever marketing approaches. In comments to Digiday , the paper’s vice president of global marketing, Paul Plumeri Jr.,

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Association Brain Food Weekly: 3.21.16

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Central (networking at 8:30 a.m.) – Dallas Fort Worth Association Executives Association Day. – Columbia (MD) Idea Swap for Marketing. Learn how to keep your marketing efforts fresh, current, and relevant without breaking your budget. You can start doing that by setting aside one hour a week for you. Host: Idealware.

Raleigh 150
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We’re All In Sales Now

Association Navigator

The article touches several of my favorite subjects: sales, marketing, and effective associations. The Nature of Sales as We Know it Has Changed – customers want experts, and they want them much later in the purchase decision-making process. It’s written by Kristin Clarke, a business journalist and editor for ASAE.

Dallas 100
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Association Brain Food Weekly: 6.14.19

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Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. More info/register.

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Association Brain Food: 5.12.23

Reid All About it

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Learning business. Membership tiers. Newsletters. 1 CAE credit.

Chicago 201