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Attending ASAE Next Week? Don't Miss Our Social Media Contest!

YourMembership

Don’t Miss Our Social Media Contest! August 6th, 2012 | Posted in Social Media and Business Trends , YourMembership.com News. Catch us at ASAE 2012 at Booth 439 – August 11-14 in Dallas, Texas. Smith is the Director, Inbound Marketing at YourMembership.com. Social Media and Business Trends.

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3 Marketing Lessons From the Newspaper Industry

Associations Now

In a time when the industry as a whole is struggling, newspapers have been getting creative with their marketing approaches. But rather than flailing, the industry has taken to coming up with clever marketing approaches. In comments to Digiday , the paper’s vice president of global marketing, Paul Plumeri Jr.,

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Membership 101: Effective Renewal Cycles

Spark Consulting

The annual Marketing General Membership Marketing Benchmarking Report for 2017 lists an average renewal rate of 77% in professional societies and 88% in trade associations. Marketing General will be releasing the 2018 data later this month, and you can register for the FREE release webinar here.). Try a simplified landing page.

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Association Brain Food Weekly: 6.14.19

Reid All About it

Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. More info/register.

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SCD Group: Social Media & Internet have replaced 2 of top 3.

SCD Group

Social Media & Internet have replaced 2 of top 3 reasons members join: What does this mean for your association? Schonher, vice president of Marketing General Incorporated, shared a summary of the 2012 Membership Marketing Benchmarking Report on m.asaecenter.org. Tuesday, August 21, 2012. Good stuff. Good stuff.

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SCD Group: Integrated Marketing Tip for Associations and Nonprofit.

SCD Group

Integrated Marketing Tip for Associations and Nonprofit Organizations. Shared by Betsy Wintringer, Director of Marketing, Association Management Center. Before you begin digital marketing, consider the desired outcome when developing a social media strategy and make sure it aligns. Tuesday, July 31, 2012.

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Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

On average, associations communicate with members an estimated 31 times per month (via print, online, social media and video) vs. 30 times per month in 2016 and 26 times per month in 2015. Other outsourced communication functions include magazines, directories and social media.