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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

Aerial of downtown Detroit Riverfront Photo Credit: Vito Palmissano. Hosted by the Greektown Casino-Hotel in Detroit, the theme is “What’s Working?” Despite bad press, Detroit offers countless examples of what’s working. Likewise, Detroit is not the ‘black eye’ of America and Motown magic continues to attract business.

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Eventbase booming with return to live events

Event Industry News

Revenues have more than doubled in the past six months and we’ve been hiring rapidly to keep up with demand for our industry-leading mobile event apps. Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4%

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article thumbnail

Eventbase booming with return to live events

Event Industry News

Revenues have more than doubled in the past six months and we’ve been hiring rapidly to keep up with demand for our industry-leading mobile event apps. Gartner’s recent CMO Spend Survey reported a big shift back to event marketing. Following record lows in 2021, marketing budgets as a percentage of company revenue climbed from 6.4%

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Three Tips for a Global Start That Sticks

Associations Now

The result of my portion of the effort is Global Growth Strategies , a report written in conjunction with MCI Group. Those conversations provided the bedrock for both the report and the Achieving Global Growth pre-conference workshop , which was held Saturday at the ASAE Annual Meeting & Exposition in Detroit. ”If

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