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One-Stop Buyer’s Guide to Membership Management Software

Protech

In exchange for this loyal, recurring support, associations offer members benefits like exclusive experiences, invitations, discounts, and even free items. Integrations: Ensure the membership management system can integrate with the other tools you use, whether thats an email marketing tool or your CRM.

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Content Marketing for Associations: A Comprehensive Guide

MemberClicks

Consider using paid promotions for high-priority content, such as key events, important industry reports, or membership recruitment drives. Offer Incentives for Sharing: Consider small incentives like member recognition or discounts on future events for those who actively share and engage with your content.

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The Complete Guide to Marketing Automation for Nonprofits + Top Tools to Use

Wild Apricot

No one wants to receive an email requesting a donation when they’ve already given it! You can also set up follow-up emails based on donation size or campaign milestones. Volunteer Recruitment and Onboarding When someone expresses interest in volunteering, quick follow-up matters. Pricing : Free for up to 500 contacts.

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3 Ways to Improve Membership Acquisition at Your Association

Higher Logic

The Top 3 Ways Associations Recruit New Members. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). Email came in as the second-best way to improve member acquisition.

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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?