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How to Use Webinars to Promote Your eLearning Programs

Blue Sky eLearn

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Yes, this will probably increase your registration numbers, but how are you getting the word out there?

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3 Ways to Use Virtual Events to Promote eLearning Programs

Higher Logic

By offering content for purchase in bundles at a discounted rate, you’ll get more eyes on programs that weren’t getting attention when only sold alone. From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis.

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

Someone who can give tips on social media or a new operating system? Use social media and your email list. Even if you locate someone who charges a fee, you may be able to negotiate a discount or even convince them to waive it. Source: Miranda Brookins, Demand Media. Keep it local.

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Increase Member Engagement with an Online Learning Challenge

WBT Systems

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m.

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How to Leverage the Marketing Power of Social Proof

WBT Systems

Let them take over a social media account for a day to preview course content, field questions, and create buzz. For new programs, consider doing a pilot first with a small group of beta users who take it for free or at a deep discount in return for their feedback and testimonial. Use them in email marketing campaigns.

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Association Brain Food Weekly: 7.21.17

Reid All About it

9 Social Media Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. More info/register. Duration: 1 hour.

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