Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. Encourage current members to volunteer for events or try and recruit others for you.

Tips 201

Tips Software Recruitment Recruiting 201

Reid All About it

JUNE 28, 2024

Aptify shares 50 ways to boost member recruitment and retention. Association Brain Food readers can earn up to 10 CAE credits with Chris Gloede’s popular live 10-week Association Academy Member Growth Certificate Course for only $499 with Brain Food promo code ACADEMY (a $50 discount). Membership. Online attendee engagement.

LMS 262

LMS Course Member Engagement Education 262

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way. Does this sound familiar?

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Association Analytics

MARCH 1, 2022

It can also help with recruiting as potential workers are increasingly expecting modern tools to set them up for success in their new roles. Create a process to generate revenue using data. You can start with something small and incremental that generates revenue quickly. Identify low-hanging fruit to generate more revenue.

Revenue 169

Revenue Team Discount Report 169

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. They’ve built content partnerships with recruiters and PR agencies. A job board will attract millennials—and revenue too thanks to the employers who post positions.

millennials 150

millennials Resources North Carolina Certificate 150

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 84

Revenue Communications Newsletter Directory 84

Aaron Wolowiec

JULY 22, 2014

I also love my World Market membership because, well, I enjoy the wine discounts. An unprecedented 865 associations responded to the survey, reporting on things such as membership recruitment and renewal, social media usage and marketing budgets. I love my Barnes and Noble membership. Marketing General Inc.

Social Media 100

Social Media Recruiting Recruitment Report 100

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. The most effective recruitment techniques, in order: Word-of-mouth recommendations. Another pointed to their new Young Professionals discount on membership dues.

Survey 150

Survey Marketing Certificate Education 150

EventMobi: Association Events

OCTOBER 19, 2023

Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. And if you’ve got an upcoming event, that’s the perfect time to start recruiting new members. How Do I Create a Membership Drive?

How To 130

How To Discount Social Media Software 130

Reid All About it

JULY 21, 2017

Hotels are constantly seeking new ways to generate profits—from resort fees to room rental to service charges—so planners are being asked to pay for goods and services that were formerly complimentary or discounted. Wed 7/26 at 8:30 a.m. – DC-PPN Idea Exchange Meeting (Washington DC). More info/register. Hosts: Hubb and TripBuilder Media.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Membersuite

AUGUST 5, 2022

When it does, your association will have more success recruiting, engaging, and retaining members. Many associations have a discounted membership tier for them that provides benefits related to online career services, networking, and education. Dues determined by the member’s organization revenue.

Price 136

Price Discount Revenue Examples 136

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., 1 CAE credit. 1 CAE credit. More info/register.

Arlington 273

Arlington Technology Strategy Los Angeles 273

Membersuite

SEPTEMBER 10, 2022

Early-career professional: dues are discounted for a limited number of years or until the member reaches a certain age or career milestone. Professionals in transition: dues are discounted for people who have been laid off or entering the profession from another career. . #3. Trial Memberships. The same principle works for memberships.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

DECEMBER 8, 2023

Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn about the process of planning, executing, and optimizing member-generated video campaigns to achieve revenue-based outcomes. Attend as many or as few sessions as you wish—sessions described below. More info/register.

Strategy 278

Strategy Video Technology Innovation 278

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Recruit team members who have previous experience running successful events.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

JUNE 21, 2024

Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). See the full course syllabus for more details. I’m happy to feature it as long as it’s not too product-centric.

Arlington 262

Arlington San Diego Course Nebraska 262

MemberClicks

SEPTEMBER 27, 2024

From financial perks like discounts and referral bonuses to exclusive events and professional development opportunities, well-designed incentives can significantly boost your membership numbers and foster a stronger sense of community. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus.

Organization 98

Organization Discount Certificate Case Study 98

Nimble AMS

DECEMBER 5, 2022

To build member engagement at your association, begin by recruiting veteran member volunteers to mentor younger members. Build your diverse base of volunteer mentors, then begin recruiting mentees. Gallup reported that 72% of the surveyed Millenials stated their engagement elevated when their supervisor took on a mentoring role.

Member Engagement 128

Member Engagement Social Media Review Recruitment 128

Association Adviser

JUNE 5, 2017

His background in tech companies and startups has given him a for-profit mindset that he has successfully applied to AGC’s revenue activities, and he is quick to credit his AGC team for the growth in revenue, membership and awareness of the importance of construction AGC has enjoyed during his nine years with the association.

America 74

America Team Puerto Rico Discount 74

Crowd Wisdom

JULY 27, 2023

Today, mounting financial pressures are leading associations to seek new ways to generate non-dues revenue. According to Community Brands research, association professionals plan to turn to new forms of non-dues revenue to address any revenue losses, with 68% prioritizing increasing non-dues revenue at their organizations.

Revenue 52

Revenue LMS How To Course 52

Associations Now

MARCH 12, 2019

When you rely on member dues as a significant revenue source, free membership sounds scary. Many associations have experimented and found success with small-scale strategies that balance existing members’ needs with the recruitment potential of a free membership offer. As the old adage goes, “The best things in life are free.”

North Carolina 88

North Carolina Massachusetts Directory Recruitment 88

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) A successful member engagement strategy broadens the networking reach of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

.orgCommunity

JULY 18, 2019

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside. What can we do to fill that gap?’”.

Revenue 53

Revenue Certificate Blended Learning Discount 53

ISAE

SEPTEMBER 14, 2023

Growing Your Association’s Non-Dues Revenue: The Basics The idea that all or most of your association’s revenue should come from membership dues is an outdated, inaccurate assumption. According to ASAE, dues made up only 30% of total revenue for professional associations in 2016, a steep drop from 95.7% Let’s get started!

Revenue 52

Revenue Learning Management System Course eBook 52

ISAE

MAY 13, 2024

Events are a great way for your association to boost engagement, secure additional revenue, motivate members to actively participate, and inspire them to build their professional networks. It’s easy to highlight the value that events add to your offerings, and you can add obvious member perks like discounts or early registration.

Los Angeles 93

Los Angeles Discount Library Committee 93

Associations Now

DECEMBER 18, 2023

While reciprocal membership agreements allow participating organizations to increase their member count, they are about more than numbers and dues revenue. Another type of arrangement—reciprocal memberships—typically involve a dues discount that allows members of one society to join the other at a reduced rate. Moore said. “We

Discount 59

Discount Recruitment Recruiting Newsletter 59

Achieve

AUGUST 18, 2020

A specific revenue target will be extremely useful for guiding your item procurement strategy. For your virtual auction, try to recruit staff and volunteers to serve these crucial roles: . Additionally, your revenue goals for the event should help determine which items to procure. higher attendance and revenue.

Guidelines 98

Guidelines Software Price Revenue 98

Membership Marketing

AUGUST 14, 2020

Each year the goal of the Membership Marketing Benchmarking Report is to help associations better understand what is working in membership recruitment, engagement, and retention. Recruitment – The report highlights associations use a wide variety of channels to add new members.

Report 73

Report Marketing Recruiting Recruitment 73

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

Membership Marketing

DECEMBER 22, 2011

Non Dues Revenue and Affinity Programs for Members. So here is a quick list of possible non-dues revenue and affinity products that I have put together to get your thinking going. Hotel Discounts. Overnight Shipping Discounts. Rental Car Discounts. Shopping Discounts. Thursday, December 22, 2011. Insurance.

Revenue 40

Revenue Discount Directory Price 40

Association Subculture

FEBRUARY 24, 2010

The leaders who focus on “more” often judge staff and volunteer performance on new member recruitment numbers rather than current member retention. They can even recruit more members than the association staff can adequately serve leading to disappointment and low retention rates for new recruits. Not necessarily.

Recruitment 100

Recruitment Recruiting Leadership Revenue 100

Nimble AMS

MAY 13, 2021

Almost three quarters of associations are looking to increase non-dues revenue and develop and/or offer new benefits and services. ?. So how can you recruit, reach, and retain members to achieve these strategic goals? Member engagement is your key to happier members, more revenue, and overall better health for your association.

Member Engagement 78

Member Engagement How To Newsletter Certificate 78

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. Dues Discount. (4). Non-Dues Revenue. (1).

Recruiting 40

Recruiting Recruitment Price Chicago 40

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Dues Discount. (4). Publications.

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. On-demand discounts. These headwinds have been building for some time.

Discount 72

Discount Revenue Products Marketing 72

MemberClicks

APRIL 26, 2024

Job boards and job board software changed the foundation of both finding a job and in how companies and organizations recruit. We will show how adding the right job board software to your association website can add to your non-dues revenue stream. NiceBoard NiceBoard allows users to manage pricing, discounts, and billing.

Software 52

Software Discount Price Revenue 52

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. You can test price points by offering a special acquisition dues discount to new members. Publications.

Recruiting 40

Recruiting Recruitment Marketing Price 40