Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

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Membership Marketing

DECEMBER 2, 2014

The other day, I received a membership recruitment mailing offering an end of the year 50% off first year dues discount from a respected professional association. As a reader of this blog, you may know that I believe in making special offers available to recruit prospective members. Dues Discount price testing Test marketing'

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Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? When it comes to strengthening your online member acquisition strategy, there is no technique so effective as leveraging social media to expand your outreach abilities. Prioritize social media engagement.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

JUNE 28, 2024

Aptify shares 50 ways to boost member recruitment and retention. Association Brain Food readers can earn up to 10 CAE credits with Chris Gloede’s popular live 10-week Association Academy Member Growth Certificate Course for only $499 with Brain Food promo code ACADEMY (a $50 discount). Membership. Online attendee engagement.

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Aptify

JUNE 25, 2024

For large associations and labor unions, membership recruitment is a never-ending project. What strategies will you use for recruiting new members? And what tactics will you use to achieve your recruitment goals? Download here Let’s look at some proven tips for membership recruitment. Know your value.

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EventMobi: Association Events

OCTOBER 19, 2023

There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue.

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Higher Logic

AUGUST 1, 2019

Developing a growth strategy for your association takes time. A balanced, comprehensive growth strategy will include a mix of focus on both member retention and member acquisition. In this post, we’ll focus on member acquisition strategy and how associations can effectively reach potential members and convince them to join.

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MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. This makes it way more cost-effective to retain the support of existing members than recruiting, onboarding and engaging new members all the time. What is member retention?

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MemberClicks

MAY 10, 2024

Without further ado, let’s dive into the top 10 most effective job board strategies we’ve documented across all three associations, how each works to drive revenue and growth, and how your association can employ the same Job Board strategies for unprecedented results.

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MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. But creating a membership marketing strategy from scratch can be a daunting task.

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Associations Now

OCTOBER 5, 2016

Interesting discount strategy: The National Tactical Officers Association is now offering a $25 “digital” membership. The post Wednesday Buzz: Recruiting Passionate Members As Marketers appeared first on Associations Now. Check out the interview over this way. Other Links of Note. But as Inc.

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Velvet Chainsaw

JANUARY 11, 2019

Many associations struggle with the right strategy for involving students in their organization and events. They offer significant membership and registration discounts as well as ample presentation opportunities. So is this the right strategy for your association and conference? Does Investing Early Result In Loyalty?

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ISAE

MAY 13, 2024

In this guide, we’ll walk through how you can use your association management software (AMS ) to implement strategies that help you add value to your memberships, communicate more effectively, and offer innovative experiences. Refine your communication strategies. a discount for renewing early). Make your events more engaging.

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Aptify

JULY 1, 2021

Membership recruitment is a never-ending project. So, what strategies guide your plan for recruiting these new members? So, what strategies guide your plan for recruiting these new members? And what tactics will you use to achieve your recruitment goals? How to create a membership recruitment strategy.

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Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

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MemberClicks

SEPTEMBER 27, 2024

From financial perks like discounts and referral bonuses to exclusive events and professional development opportunities, well-designed incentives can significantly boost your membership numbers and foster a stronger sense of community. Referral Bonuses Incentivize current members to recruit their peers by offering a referral bonus.

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Reid All About it

DECEMBER 8, 2023

Mark Lowry at Association Analytics shares helpful member retention strategies. The Data Bunch will cover must-have insights and strategies from data governance to analytics. Explore practical tips and strategies to initiate your data hygiene journey. Bulletin describes how a member app helps you nurture member engagement.

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Reid All About it

JUNE 21, 2024

Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). creates and deploys legislative scorecards to elevate its public affairs strategy. 1 CAE credit. Fri 6/21 at 1 p.m.

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Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric.

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Membership Marketing

JUNE 3, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. The two decisions to accomplish this change were to focus on improving the membership value proposition and allocating significant budget dollars for an ongoing membership recruitment effort.

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Nimble AMS

DECEMBER 5, 2022

Here’s how to start transforming your member engagement strategy by mobilizing your volunteers. . Are you looking for tips to prepare your member engagement strategy for 2023? Begin planning your member engagement strategy by hitting on these five vital areas with your volunteers : 1. Learning program.

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MemberClicks

JUNE 26, 2024

Diverse perspectives can enrich your brand’s marketing strategies and help you reach a broader audience. Goals guide your strategy and help you measure progress. Expanding Your Reach on Social Media : Leverage your ambassadors’ social media presence to extend your reach beyond what your typical marketing strategy would reach.

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ISAE

MAY 12, 2024

In this guide, we’ll walk through how you can use your association management software (AMS ) to implement strategies that help you add value to your memberships, communicate more effectively, and offer innovative experiences. Refine your communication strategies. a discount for renewing early). Make your events more engaging.

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Forj

APRIL 22, 2021

Pricing Strategy for Training Courses: Subscription vs. One-Time Fee. It’s especially important considering education is the short game; increasing membership through retention and recruitment is the end goal. Pricing Strategy for Training Courses: Subscription vs. One-Time-Fee. 5 eLearning Pricing Models for Your Courses.

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. In a recent Associations Now article , they referred to their strategy as “priming the pump.” Recruiting millennial members. Millennials need jobs.

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Membership Marketing

MAY 29, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Advice in the book Blue Ocean Strategy included, “think noncustomers before customers; commonalities before differences; and desegmentation before pursuing finer segmentation.”

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Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. They share ten strategies for motivating members to volunteer and mentally show up for meetings. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

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Blue Sky eLearn

JULY 24, 2019

At Snowball Fundraising , we develop fundraising and event tools for nonprofit organizations, so we’ve seen firsthand how important it is to develop and fine-tune the right strategies when events have very specific goals. . Encourage current members to volunteer for events or try and recruit others for you.

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Reid All About it

FEBRUARY 5, 2021

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Association strategies. What deer hunting taught me about strategy. Community manager survey. CAE study group. Quick hits.

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ISAE

AUGUST 11, 2024

Nurture your member relationships—both new and old—with a strong post-event engagement strategy. Consider developing a specialized newsletter for these members to share event news, discounts, and updates. This strategy is called gamification and involves incorporating game-like elements into your event.

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GrowthZone

JULY 19, 2022

Just about every chamber offers networking events, member promotions, business training, member-to-member discounts, etc. This strategy of duplicating what other chambers offer is safe because it doesn’t get you criticized or laughed at. There is a real problem in the chamber industry. It’s conformity.

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Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. TechSoup Tour: How to Access Donations, Discounts, and Resources. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). Tue 1/15 at 2 p.m.

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MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Offer a discount or promotion.

Recruiting 52

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MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Offer a discount or promotion.

Recruiting 52

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MemberClicks

JUNE 11, 2021

Others love a good bargain, and they join a nonprofit for the discounts. Here are a few of our favorite strategies to make your benefits known and get people talking about them. And you have other members who crave choices and flexibility in their membership options. Wondering how you can communicate some of your incredible benefits?

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Higher Logic

AUGUST 15, 2017

Experienced volunteers may work with new recruits to help them learn the ropes, for example. You can also invite your top volunteers to strategy meetings with your board or executive team so they can help determine your association’s future priorities. Put your volunteers in charge of other people, projects, and even your association.

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Associations Now

MARCH 12, 2019

Many associations have experimented and found success with small-scale strategies that balance existing members’ needs with the recruitment potential of a free membership offer. It’s the month right before AWP’s annual conference when online registration comes at a discounted price to members. A pay-as-you-go member category.

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