Nonprofit Marketing Guide

JULY 5, 2022

Earlier this year, we shared Five Big Trends in 2022 for Nonprofit Social Media , but today I want to give you a heads up about some more things that could change the way you use social media: Short form, vertical video (like what’s used on TikTok and Instagram/Facebook Reels) will continue to rise in popularity.

Social Media 86

Social Media Newsletter Video Tips 86

Higher Logic

APRIL 12, 2018

The Problem with Using Public Social Media Platforms. On the front-end sales line here at Higher Logic, we often hear organizations are happy with using social media platforms as their main line of communication with and between their members. Weigh the Benefits of Social Media with Privacy and Data Risks.

Organization 143

Organization Social Media Maine Revenue 143

Higher Logic

MAY 29, 2020

Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Objection 2: Social Media.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Freestone

OCTOBER 23, 2024

Create content worthy of a paid download You can’t expect your members and non-members to pay for lackluster content. Why not, for example, excerpt relevant data, like current industry trends or statistics, from some of your longer form content and highlight it in short, quippy social media posts?

LMS 87

LMS Revenue Learning Management System Price 87

Spark Consulting

JANUARY 27, 2014

Having trouble keeping up with customizing your various social media accounts and properties with appropriately-sized logos, graphics, and avatars? The Pink Group has your back, with their social media cheat sheet. Download your free copy. cool technology social media The Pink Group' Slideshare.

Social Media 150

Social Media Technology 150

Nonprofit Marketing Guide

DECEMBER 28, 2022

Today I share all of the research I did on social media this year in: What Nonprofits Need to Know About Social Media. This was the bonus download for our popular webinar Social Media Trends for Nonprofits in 2022 and will only be available to download for free until January 2nd. DOWNLOAD NOW.

Social Media 81

Social Media Discount Content Strategy 81

Nonprofit Marketing Guide

MARCH 14, 2023

In last week’s webinar on social media trends, we mentioned that no matter what platform you are on or whatever algorithm changes the social media companies throw at you, if you focus on earning trust and influence then you’ll be fine. You can save the image below or download the pdf.

Social Media 90

Social Media How To Video Tips 90

Nimble AMS

DECEMBER 6, 2024

Download now If so, how do you use this powerful tool to meet your members needs while making them feel safe? Member comfort level of AI by generation Generation Z is the most comfortable with organizations using AI, but how do the rest of the generations compare? Read our free guide today.

millennials 109

millennials Tools Technology Social Media 109

Aaron Wolowiec

AUGUST 9, 2016

I’m guessing there will be avid social media engagement, especially on Twitter using #ASAE16 and @ASAEAnnual. At the same time, download the ASAE Programs App to help you connect with your network, keep track of your schedule and engage on social media. Is it your first time? Check out these tips from ASAE.

Las Vegas 154

Las Vegas Chicago Columbus Social Media 154

Higher Logic

JULY 12, 2018

For example, if you’re using retargeting and a member visits your membership renewal page and leaves, an ad for membership could appear in their social media feed later that day. Social media integration. Social media integrations definitely seem to be a valuable part of some marketing automation software.

Marketing 205

Marketing Social Media Survey Tools 205

Higher Logic

MAY 30, 2018

For example, they might register to join a webinar about community management and then also download an eBook on social media best practices. Download our eBook, the Ultimate Guide to Marketing Automation, to learn more. This all results in more connected, personal encounters between your audience and your brand.

Marketing 114

Marketing eBook System Content 114

Elevating Engagement

DECEMBER 16, 2024

Members make a bundle of micro-decisions with each step in the engagement journey: while contributing to research, reading research, attending an event, scanning an article, lurking in the community, watching social media, viewing videos, taking training, etc. Download your copy here. Do I ask my question or stay quiet?

Social Media 97

Social Media Newsletter Examples Report 97

Spark Consulting

JULY 2, 2014

One, you should download it ASAP. blog roundup communication conferences curation innovation leadership management marketing membership social media Aaron Wolowiec ASAE Associations Now Innovation Excellence Joe Pulizzi Kathi Rabil Kim Howard Marketing General surveys Upworthy' Do you know the content marketing 4-1-1 ?

Social Media 150

Social Media Innovation Survey Leadership 150

Nonprofit Marketing Guide

JUNE 14, 2022

We know how frustrating it is trying to keep up with changes made on social media so we did the research for you and put it together in a 30+ page e-book. This was originally a bonus from the webinar Social Media Trends for Nonprofit Communicators in 2022 , but we’re making it available to everyone for a limited time.

Social Media 61

Social Media Newsletter Tips Communications 61

Higher Logic

FEBRUARY 15, 2018

Social Media. Whether you spend hours on your Twitter feed or check into Facebook only when your mom posts a pet picture, social channels are a key place for news and interactions. Either way, the use of cookies to track visits, bounces, and downloads on your web pages is invaluable for seeing what people actually want.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Higher Logic

JULY 2, 2019

Customers will find other ways to be heard, whether through social media, third-party review sites like Capterra or G2 Crowd, or angry calls and emails. C onsider that customer complaints on social media are already public. Download the free success kit below to take advantage of our latest Customer Success resources.

Social Media 44

Social Media Review Products Communications 44

Higher Logic

APRIL 25, 2019

Giving attendees access to an agenda through your mobile app prior to an event, such as an annual conference, can help drum up excitement and drive more people to download it. Get the buzz going in your online community by offering rewards to customers or members who download and use the app. Monitor social media feeds + hashtags.

Massachusetts 226

Massachusetts Social Media Conference Newsletter 226

EventMobi: Association Events

JUNE 19, 2024

We would have them actually upload them in the app and then we get all their photos immediately… So we cut out social media completely and just focused on having people engage more in the app and share their experiences.” Total clarity in this regard will help keep everyone on the same page.

Strategy 257

Strategy Tips Boston Social Media 257

Spark Consulting

JANUARY 8, 2018

Even if they don’t, those committed young fans will contribute in all sorts of valuable ways: volunteering to help with the mission-driven work of the organization, recruiting other supporters, amplifying messages and stories online and on social media.

Minnesota 170

Minnesota Recruiting Recruitment millennials 170

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website.

Strategy 169

Strategy Social Media Discount Resources 169

Aaron Wolowiec

NOVEMBER 1, 2016

Always celebrated the first Tuesday after Thanksgiving, it’s a global day of giving perpetuated by social media and collaboration. Those interested in giving can download toolkits and browse resources on the #GivingTuesday website. Add a “donate” feature to your website or social media platforms.

Social Media 166

Social Media Project Tips Organization 166

Aaron Wolowiec

SEPTEMBER 29, 2015

Meeting and event professionals are raving about event apps, which allow everything from registration to hotel check-in to real-time social media conversation. The five steps: email marketing; website; publications; social media; and venue signage. Or, better yet, let them download it from the website.

Social Media 100

Social Media Email Marketing Tips Communications 100

Candid

JANUARY 24, 2023

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.

Video 140

Video Social Media Content Proposal 140

GrowthZone

NOVEMBER 27, 2017

Download “ How to Write an Association Blog People Will Read” There’s no better way to drive people to your association’s website than through compelling blog posts. Download your copy of “How to Write an Association Blog People Will Read” and get tips and techniques on: Writing interesting content. And so much more.

How To 113

How To Member Engagement Social Media Tips 113

Higher Logic

JUNE 6, 2019

Could the same concept apply to building a community for your customers or members on social media? Social media is an important part of any organizational strategy. Some organizations choose to build their communities via social media platforms like Facebook or LinkedIn because they’re free and easy to get started.

Tips 136

Tips Social Media Revenue Content 136

Aptify

JUNE 25, 2024

Download here Let’s look at some proven tips for membership recruitment. By adding this approach to your membership recruitment strategy, your content takes on a new role as a lead magnet – something that potential members find so valuable that they’re willing to provide their email address in exchange for downloading it.

Organization 138

Organization Recruiting Recruitment Software 138

Higher Logic

FEBRUARY 21, 2020

Your customers likely interact with you almost entirely online (as they do things like submit support tickets, tag your business profiles on social media, or visit your website), making evaluating your customers’ digital experience a key step on the road to improving it. It's free to download:

eBook 286

eBook Tools Products Review 286

Spark Consulting

JANUARY 4, 2018

Find out how in the latest Spark whitepaper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations freely available for download at [link].

Social Media 150

Social Media Innovation Software Conference 150

Spark Consulting

AUGUST 1, 2016

Information overload – we all experience it personally, every day, with our emails and social media feeds and online media and print media and broadcast media, and that’s hard enough to manage. But in 2016, our associations ALSO struggle with information overload.

Social Media 150

Social Media Recruiting Recruitment Marketing 150

Higher Logic

NOVEMBER 8, 2018

The American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE ) used marketing automation to include dynamic renewal footers in emails and to run paid social media ads, along with launching a new welcome series. Download our free success kits below. Highlights. You are our favorite part of what we do!

Michigan 190

Michigan Certificate Handbook Directory 190

Higher Logic

OCTOBER 18, 2018

Marketing automation, on the other hand, is a way to look comprehensively at your audience’s behavior, from email to website to social media , and send them relevant content based on their demonstrated interests. If you enjoyed this, please share the video on social media! Marketing Automation Gets RESULTS.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

YourMembership

JANUARY 9, 2012

January 9th, 2012 | Posted in Social Media and Business Trends. ” For technology enthusiasts this means a lot of things involving servers and data but to many users it means receiving new features immediately — no downloads, no installs, no waiting. Social Media and Business Trends. Leave a Reply.

Software 150

Software Social Media Price Membership Management 150

Association Success

NOVEMBER 10, 2020

Conversation-sparking social media. Effective social media marketing will spark conversation not just among your followers, but within your industry. Strive to split your focus equally promoting new content and publishing original content created just for social media. Download it now.

Content 134

Content Social Media Newsletter Video 134

Nimble AMS

NOVEMBER 21, 2022

Creating a specific hashtag will set your organization’s fundraising campaign apart from other associations, and it can also help your staff keep track of your campaign on social media. Post on social media. Download now. For example, #YourAssociationNameGivingTuesday or #GivingTuesdayEducators.

Social Media 120

Social Media United States Tips Member Engagement 120

Reid All About it

OCTOBER 11, 2024

Hear about using key integrated tactics like social media and influencer marketing to forge authentic connections that distinguish your brand in this era of AI and abundant content. Learn how to harness E-E-A-T principles (Experience, Expertise, Authoritativeness, Trustworthiness) to optimize for both SEO and human engagement.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Higher Logic

JANUARY 2, 2019

Use Social Media f or Your Brand, Not f or Demand Gen eration. Is social media still part of your B2B demand gen eration channel? While still highly effective in B2C marketing and sales , s ocial media is becoming less and less of a direct B 2B lead generation channel. It’s time to start phasing that out.

Strategy 184

Strategy Marketing Tips Social Media 184

MemberClicks

NOVEMBER 1, 2024

This could include articles, newsletters, educational resources, webinars, and social media posts that help your members stay informed, grow their skills, and stay connected with your association. Some may enjoy long-form reports, while others might value quick social media updates or visual content.

Content 52

Content Marketing Social Media Newsletter 52