Clowder

NOVEMBER 12, 2024

Because member inboxes are full, your emails often go unread. Communicating via email isn’t yielding the same results it used to. But you can still reach members in a non-obtrusive way via their phones.

Communications 52

Communications 52

Achurch

NOVEMBER 12, 2024

You have a new hire. What does your onboarding entail? Readying equipment? Meeting the team? Filling out forms? If so, it’s time to dig a little deeper. A thoughtful and thorough onboarding experience leads to better outcomes for organizations and staff. Nearly 70% of employees who experience great onboarding are at their organization 3 or more years later.

Review 83

Review Team Communications Survey 83

Associations Now

NOVEMBER 12, 2024

Hosting an awards event honoring legislators can be a boon for an association’s lobbying goals and leadership. But advance planning is critical. Advocacy is a difficult job on a good day, and at the moment it might feel appreciably harder for many associations. There’s turnover in the White House, in Congress, and at the state level, and the level of disruption President-elect Donald Trump’s might deliver during a second term is uncertain.

DC 52

DC Leadership Communications Team 52

Elevating Engagement

NOVEMBER 12, 2024

Are you struggling to keep your community members motivated and connected? When I talk to association leaders, I hear about more failed online communities than not. This worries me because online communities are not the only place where we build Community. (Note the use of the capital C. That’s because Community isn’t just any old community—it’s Community with heart.

Video 52

Video Strategy 52

Advertisement

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

eBook