Thu.Apr 04, 2024

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Legacy Donor Stewardship for Associations: What to Know

ISAE

Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. But its benefits can only be sustained with effective donor stewardship and relationship-building along the way, especially after a member works with you to create such a meaningful gift.

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6 ways your association management software supports fundraising activities

NetForum

Your ability to engage donors and drive revenue effectively depends heavily on the software you select. Here are six fundraising activities your association’s software should help you do better and faster. 6 ways your association management software supports fundraising activities appeared first on NetForum Association Management Software.

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When to Make a Statement

Associations Now

Leaders are under more pressure to speak out on hot topics. The right response is a function of a good plan—and some organizational awareness. The current news cycle is stressful for a lot of associations—at least two major global conflicts, an election year, plus anxiety over immigration, the economy, and more. Even if you as a leader don’t see the need to weigh in on today’s hot topic, there’s a good chance a substantive group of members or other stakeholders do want to see you speak out.

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Why your association should embrace multi-generational marketing strategies

MultiBriefs

{summary} Associations need a successful marketing strategy in order to thrive. It shapes your brand's identity, communicates your values and services, and fosters engagement with your members. Between ever-evolving social media strategies , to incorporating AI and VR into advertising campaigns , knowing how to market your association can seem overwhelming.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.