Associations Now
JUNE 7, 2024
The technology’s growth has exacerbated fears among staff that we’ve engineered them out of their jobs. Clear goals and straight talk can help. American CEOs are all-in on AI. According to a new survey by KPMG , their enthusiasm for adopting generative AI tools has accelerated, now that they see it as “central to overcoming challenges resulting from compound volatility and gaining a competitive advantage.
MemberClicks
JUNE 7, 2024
Raising your membership dues is just a fact of life. You know that, but it doesn’t mean your members like hearing it. As such, you have to break it to them gently. That’s where an impactful membership dues increase letter comes in. It’s not as easy as simply announcing hikes in your membership dues , unfortunately. You need to craft a careful letter that explains your reasons effectively, while simultaneously reiterating the importance of your cause.
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Achieve
JUNE 7, 2024
Nonprofit professionals turn to prospect research time after time to enhance and strengthen their fundraising strategies, especially when it comes to their major giving programs. This research method has the innate ability to uncover valuable information about prospective major donors, helping your organization better understand and cultivate relationships with prospects.
MemberClicks
JUNE 7, 2024
Running a business comes with its fair share of challenges, and local enterprises often need additional support to thrive. This is where formal organizations like Chambers of Commerce play a pivotal role. If you are interested in how to start a Chamber of Commerce, we will walk you through the 10 important steps you need to know. From understanding the purpose and benefits to creating a supportive network that fosters economic growth and community development, you’ll find everything you ne
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Reid All About it
JUNE 7, 2024
The weekly list of free educational events and resources for the association community… Generative AI. AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content.
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