Wed.Apr 10, 2024

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Elevating Event Marketing for Associations

AMR Management Services

In today’s bustling event landscape, where myriad options vie for attendees’ attention, the challenge of encouraging attendance looms large for associations. Standing out amidst the noise requires more than just hosting an event—it demands a strategic approach to event marketing. Associations must navigate through the sea of competing events by crafting compelling narratives, highlighting unique… The post Elevating Event Marketing for Associations first appeared on AMR Management Ser

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Unlock the Transformative Potential of Your Association’s Career Center

Association Adviser

Associations are facing a myriad of challenges in today’s rapidly evolving landscape, from membership recruitment and retention to revenue generation and strategic decision-making. However, by harnessing the power of data from their career centers, associations can not only address these obstacles but also thrive in the face of adversity.

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From Passive to Passionate: How to Supercharge Member Engagement

Association Freak

Reading Time: 6 minutes Member engagement and retention are the ultimate weapons in the battle for long-term success. Without a loyal and actively involved base, even the most well-intentioned organization can struggle to grow or sustain itself. This article steps up to be your champion in this fight, offering a treasure trove of insights and strategies to turn passive members into enthusiastic participants.

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AMS Highlight Series - Fonteva

Breezio

This edition of Breezio's AMS Highlight Series blog features Fonteva, a leading Association Management System built on Salesforce. Learn about its powerful features for optimizing member engagement and streamlining organizational processes.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Rethinking the Model: Why Your Membership Structure Needs an Upgrade

Association Freak

Reading Time: 3 minutes In a landscape where traditional association membership models increasingly fail to meet the needs and expectations of their constituencies, the need for innovation has never been more apparent. This article offers a deep dive into this timely topic, revealing the growing concerns among organizations and outlining a roadmap for revitalization.

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Of Crowdsourcing and Cassandras

Spark Consulting

Reupping this post I wrote back in 2009 about crowdsourcing, because my larger point is, I think, even more relevant in 2024. Jeff Howe , who is credited with coining the term “Crowdsourcing,” was the opening keynoter at the 2009 ASAE Technology Conference, where he mad the point that no matter how smart the people around you are, most of the smartest people work somewhere else.

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