Wed.May 29, 2024

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What if associations decided that sometimes, telling a member ‘no’ is an acceptable practice?

Spark Consulting

What if (perish the thought!), we actually told members NO? I actually suspect that most associations already do this, but we do it in the wrong way. We say “no” all the time. Only it’s called, “That’s against association policy.” Which, aside from “we’re out of bourbon,” might be my least favorite four words in the English language.

Industry 243
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Boosting Your Career Center’s Online Presence: Strategies for Driving Sales and Member Engagement

Association Adviser

A successful online career center is essential for any association looking to drive revenue and provide value to its members. By optimizing the digital experience, associations can attract more job seekers, engage employers, and ultimately generate more sales.

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Congratulations, 2024 Chamber of the Year Finalists!

GrowthZone

We are excited to share the announcement of Association of Chamber of Commerce Executives (ACCE)’s 2024 Chamber of the Year finalists. As the official Chamber of the Year sponsor, GrowthZone is especially proud as nine of the 12 named use GrowthZone or ChamberMaster software. The Chamber of the Year award recognizes the leadership role chambers of commerce have in their communities.

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Build Membership Resiliency through Innovation

Membership Marketing

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Find it on Amazon. When I do presentations on the need for innovation, I often share a comparison of Sears and Amazon as a case study. There may not be a better example of the implications of whether or not organizations innovate and embrace change.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Fund HOA Reserves: How to Fund a Condominium or Townhome

Association Reserves

A critical position that every board member is in is managing and supporting the HOA reserve fund. Even when it seems impossible, discouraging, or outright unnecessary, its very purpose and best practices proves all of that wrong. Let’s peel back the curtain and see how HOA reserve funding is achieved with careful strategy and tools that work. We’ll cover real-life examples of two community associations – a townhome and a condo – so you can see how complete HOA reserve funding is don

How To 52

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Rather than adding something new, try subtracting

Effective Database

Rather than adding something new, try subtracting I read recently that sociological research suggests, when presented with a problem, humans default to "adding" something to address the problem, rather than subtracting. And of course, this got me to thinking about how this happens in data management all the time.

Course 40
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Rather than adding something new, try subtracting

Effective Database

Rather than adding something new, try subtracting I read recently that sociological research suggests, when presented with a problem, humans default to "adding" something to address the problem, rather than subtracting. And of course, this got me to thinking about how this happens in data management all the time.

Course 40