The Association 100

SEPTEMBER 8, 2024

On The A100 Podcast , Lou Centrella at ISSA – The Worldwide Cleaning Industry Association, provided a deep dive into transforming technology strategy to better serve members and drive operational efficiency. Centrella highlighted the importance of IT being a true partner to all departments, emphasizing that success begins with understanding the needs of each department and then integrating the right technology tools to meet strategic objectives.

Technology 130

Technology Strategy Tools Process 130

The Association 100

SEPTEMBER 8, 2024

In its sixth year, the National Boating Safety Awards continue to make waves in promoting safety across the boating industry. Initiated by our Boating Safety Advisory Council, they encourage the industry to embrace safety as a vital messaging component. Categories span manufacturers, media outlets and influencers, with winners like Yamaha and Garmin setting the standard for impactful safety campaigns.

Innovation 130

Innovation Industry Communications Leadership 130

The Association 100

SEPTEMBER 8, 2024

At NWPCA, global collaboration is not just a strategy – it is essential. Representing companies across 40 countries, NWPCA works with local trade associations to advance the industry’s mission. Whether it’s launching successful advocacy campaigns in Brussels or fostering new trade groups in Mexico, NWPCA’s approach highlights the importance of collaboration in navigating global challenges.

Strategy 130

Strategy Industry Marketing Organization 130

The Association 100

SEPTEMBER 8, 2024

On The A100 podcast , Sean Luechtefeld at ANCOR shares valuable strategies for association professionals juggling dual roles. Luechtefeld discusses the importance of active listening in advocacy communications, how to prioritize tasks in a small-staff environment and the significance of tailoring your communication strategies to meet evolving challenges.

Communications 130

Communications Strategy How To 130

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Member Engagement