The Association 100

DECEMBER 8, 2024

This A100 Podcast episode features Jeff De Cagna at Foresight First LLC discussing the evolving responsibilities of association boards in a rapidly changing world. De Cagna shared why boards must embrace foresight as a critical duty, navigate systemic upheaval and focus on stewardship to leave organizations better for future generations. He explained the urgent need for ethical AI governance and reimagining strategy beyond traditional planning.

System 130

System Strategy Organization 130

The Association 100

DECEMBER 8, 2024

In this Association Insights video , I unpack the potential pitfalls of using AI in your communications strategy. While AI can both streamline processes and enhance creativity, over-reliance can lead to generic messaging that lacks the authenticity and nuance audiences value. Accuracy is another challenge AI tools can produce errors or misleading information, so verifying facts before sharing is essential.

Communications 130

Communications Video Tools Process 130

The Association 100

DECEMBER 8, 2024

On The A100 Podcast , Alan Sparkman, executive director of the Tennessee Concrete Association, shares actionable strategies for how associations can play a significant role in tackling the workforce crisis. Sparkman discusses groundbreaking programs like Be Pro Be Proud Tennessee, Concrete Quest and Skate4Concrete, which engage students with hands-on experiences and gamified learning to inspire careers in the trades.

Innovation 130

Innovation Tennessee Recruitment Recruiting 130

The Association 100

DECEMBER 8, 2024

In this Association Insights video , I explore whether the follow-up phone call still has a place in todays email-heavy world. Spoiler alert: It absolutely does! A call adds a personal touch that stands out in crowded inboxes, building real connections. It offers immediate feedback, letting you gauge interest, answer questions and address concerns on the spot something emails simply cant match.

Video 130

Video 130

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

Member Experience