Event Industry News
APRIL 25, 2025
In the world of experiential marketing, sponsorship activations stand out as a powerful tool for brands looking to create meaningful connections with consumers. The Experiential Marketing Measurement Coalition (EMMC) has released new guidance on how to effectively measure these activations, ensuring that brands can track and optimize their impact.
Associations Now
APRIL 25, 2025
This years conference covers personas, surveys, AI, DEI, and morea provides a reminder of the importance of silo-busting. Different parts of our organization arent talking to each other. Its a common lament in associations, especially since what used to be distinct parts of the organization are now closely braided together. Your event marketing cant succeed without a robust tech platform that allows for personalization, chatbots, and registration pages that delivers a clean UX.
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Event Industry News
APRIL 25, 2025
Karen Saragoussi, owner of branded apparel/merch company TeamTogs, follows up her 2024 appearance on the podcast, accompanied by business development and sustainability manager Katie Noonan. Karen reiterates the impact of her time as an event producer, how it shapes TeamTogs create, supply and take the pain away process.
Reid All About it
APRIL 25, 2025
The weekly list of free educational events and resources for the association community If you want new ideas, read old books. Shane Parrish Gen Z. In a sad yet fascinating look into the minds of Gen Z, Freya India recounts the many ways her generation lives in doubt because theyve lost faith. She believes the battle between faith and doubt is the defining battle of our ageand shes not just talking about religion.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Event Industry News
APRIL 25, 2025
As demand for its unique offering continues to grow, leading corporate events venue,60 Great Queen Street, has expanded its sales team. Nestled in the heart of Covent Garden, the iconic venue is thrilled to announce the appointment of Laura Wilson as Event Sales Manager.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Event Industry News
APRIL 25, 2025
RefTech, a long-established and highly regarded provider of event registration, badging and scanning solutions, has announced an exciting new partnership with VenuIQ, a growing software provider specialising in event apps and Bluetooth tracking. This well-thought-out industry collaboration gives organisers the expertise of two specialist and award-winning solutions in badging, registration, apps and tracking.
Event Industry News
APRIL 25, 2025
Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced that it has acquired Prismm, a leader in spatial event design technology. More than 5,500 event venues, hotels, planners and vendors rely on Prismm to connect and collaborate within virtual environments to create stunning event spaces and experiences.
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