Harnessing the power of hyperlocal media
The Association 100
JANUARY 26, 2025
In this Association Insights video , I explore how associations can strategically use hyperlocal media to amplify their PR efforts. Hyperlocal outlets are perfect for targeting specific member demographics or regional audiences, especially when promoting events, advancing advocacy or sharing member success stories. For instance, when hosting an event in a particular city, engaging local media can help attract the communitys attention.
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