July, 2013

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Demonstrating Non-profit Success and The Overhead Myth

Wild Apricot

'Here''s a look at the "Overhead Myth" and calls for new ways of thinking about and measuring non-profit and charity success.

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10 Tips for Creating an Effective Marketing Piece

Spark Consulting

'I’m headed to Providence to speak at CESSE this week, and one of the sessions I’ll be participating in will be an idea swap where we’ll be sharing marketing materials. I’ll be facilitating the discussion, and the nice folks at CESSE asked me to prepare some general tips to help people as they reviewed each others’ materials.

Tips 240
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ASAE2013: Mental Mountain Dew for Associations

YourMembership

'We’ve been attending ASAE Conference for years now but every year is a great new experience for a multitude of reasons. Sure, there are the amazing locations. There are the fun association parties. Oh…and the swag. Gosh, I love light-up pens. Those things are all part of what makes conference a great time but there’s [.] ( Read more. ) The post ASAE2013: Mental Mountain Dew for Associations appeared first on YourMembership.com.

Software 237
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One thing to do for ASAE Annual that nobody talks about

KiKi L'Italien's Acronym Soup

'Guest Post by Sandra Giarde, CAE. By now you’ve read about what to bring to ASAE. Your travel arrangements are all confirmed and reconfirmed. And your schedule is likely taking shape with sessions and parties identified as “must attend” and “might attend.”. However, there’s one more thing to prepare for at ASAE and nobody talks about it. And it has to do with feelings.

Atlanta 217
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How to Make the Case for a New AMS (and Win)

Is your current AMS is creating more problems than it solves? You can lead the change. This eBook shares a customizable letter designed to help you clearly communicate your organization’s challenges, highlight the benefits of a modern system, and make a strong case for exploring a new AMS. Whether it’s outdated reporting, clunky workflows, or member frustration, this resource will help you start the conversation with clarity and position yourself as the advocate your organization needs.

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Want to boost attendance? Just ask.

Aaron Wolowiec

'Kevin Whorton, principal of Whorton Marketing and Research. Last week, Jeff De Cagna explained that in order to thrive, associations must think differently. Simply put: They should accept change rather than shun it. And it starts by asking questions, even if management doesn’t want to hear the answers. Self-reflection is never easy, but this week, Kevin Whorton, principal of Whorton Marketing and Research , will help make the process a bit less painful.

Marketing 192

More Trending

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4 Reasons Why You Should Be Blogging

Wild Apricot

'Here are 4 key reasons why your organization should have a blog, as well as a Movie Monday video that offers a look at how one organization "built excitement and community engagement" with a blog.

Video 316
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Getting Lean

Spark Consulting

'Is it just me, or is lean process trending? I recently read a great Harvard Business Review article on the lean startup. According to HBR, lean: …favors experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. It also includes the ideas of the “minimum viable product” and the decide –> experiment –> learn –> iterate cycle.

Review 207
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Association Management Software: Giving You Your Day Back

YourMembership

'I’ve worked for a software company for nearly half a decade. I’ve made it my business to stay on top of the latest and greatest additions to association management software – things that we’ve added and things the competition did. I’ve watched as we went from being the only vendor to offer an integrated solution (membership [.] ( Read more. ) The post Association Management Software: Giving You Your Day Back appeared first on YourMembership.com.

Software 226
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How to Know If You're An Association Nerd

KiKi L'Italien's Acronym Soup

'When I started my first association job way back when, I had no idea I''d still be working in the association industry more than 10 years later. Part of what kept me in this association realm is my intense nerd-love for all things associations. After gathering with a group of fellow association nerds last weekend, I thought it might be cool to try to pull together a list of common traits for those who love association-land.

How To 204
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A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse

Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,

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Planners and suppliers tell all

Aaron Wolowiec

'Kelly Van Dyke presenting June 18 at the Michigan Meetings Expo. Kelly Van Dyke, CMP and I had the pleasure of delivering the highest rated education session at the Michigan Meetings Expo on June 18 at the Suburban Collection Showplace in Novi. That session, “ The Secret to Successful CSM/Planner Collaboration ,” is based on an Event Garde Blog post of a similar name from earlier this year.

Michigan 172
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What Can Leaders Learn from Socrates?

Association Leaders

'Socrates is one of the most famous ancient Greek philosophers. He lived in the 5th century BC. He has many famous quotes such as, “I know that I know nothing” Socrates is also credited with creating a form of logical reasoning known as the Socratic Method. The Socratic Method is based on a group dialog or discussion where participants ask and answer questions to improve critical thinking and develop great conclusions.

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Free Non-profit Webinars for August 2013

Wild Apricot

'This month''s round-up of free non-profit webinars offers more than 22 topics for August.

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Friday Top 5

Spark Consulting

'A large chunk of the association universe will be heading for Atlanta for #ASAE13 within the next week or so. I once again volunteered to be a “buddy” for a first-time attendee, and I had a nice conversation with her late yesterday afternoon to try to help her prep. Over the next two weeks, I’ll share some of what we talked about.

Atlanta 203
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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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7 Tips to Making the Most of Conference

YourMembership

'With less than a month away for ASAE I thought I’d share some social media prep work you can be doing to make the most of your conference attendance. With every conference there are two segments behind the social media activity – the event host/organization and the rest of the world. It’s important to stay in contact [.] ( Read more. ) The post 7 Tips to Making the Most of Conference appeared first on YourMembership.com.

Tips 219
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8 Ways to Conquer Attending Your Next Conference

KiKi L'Italien's Acronym Soup

'Attending a big conference can make you feel like a freak. If you aren''t already plugged in to the who''s who of your industry, a huge meeting can make you want to hide out and make origami swans out of your business cards rather than pass them out to people at networking events. ?. There are several ways I prepare myself to make the most of any conference that might help attendees (especially my fellow introverts).

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Thinking and thriving

Aaron Wolowiec

'Jeff De Cagna, founder of Principled Innovation LLC. As I wrote last week, this month I’ll be exploring some shifts in association management that some might say are extreme. To start us off, I spoke with Jeff De Cagna , founder of Principled Innovation LLC. From what I gather, he’s perhaps one of the most respected experts on new thinking.

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An Open Letter to Human Resources

Jamie Notter

'Dear Human Resources Field, I’ve been struggling with how to say this in the most supportive and effective way possible (because I do love you), but after a seemingly endless stream of imperfect drafts that I have deleted, I’ve decided to just blurt it out: I’m done with you. Sorry, but I just can’t do it any more. For decades, I have been your ally.

Resources 153
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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Building a Better Membership Application Form

Wild Apricot

'We''ve developed two new resources to help you build a better membership application form.

Resources 308
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What I’m Reading

Spark Consulting

'Google has made some changes to Gmail, and they WILL affect you. Hubspot has the details. (See below for a great video from John Haydon to help you straighten out your own Gmail inbox organization.). MIT’s Technology Review has some good (and less rah-rah) information on the Gmail changes as well. New data proves that diversity promotes innovation.

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Million Dollar Question for Associations

YourMembership

'Ahh Twitter, whether it is a source of association news or how you keep up with the Kardashians, there are now over 200 million monthly active users. It’s a substantial audience when you think about the average time spent on it by users is 170 minutes per month – not bad for a micro-blog platform. Plus [.] ( Read more. ) The post Million Dollar Question for Associations appeared first on YourMembership.com.

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The Party List for ASAE Annual 2013

KiKi L'Italien's Acronym Soup

'Every time ASAE Annual rolls around, people start making their lists of parties and receptions to attend. I am no different. But this year I decided to make my list public - will I see you at these parties? I''ll be updating this list as I hear about other parties and receptions, so leave your info in the comments! Some of these require sign-ups or RSVPs ahead of time, so I''ll try to include links or contact information as we get closer to the date.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Careful What You Ask For

Eric Lanke

'image source Last week, in The First Step Is Always to Do a Survey , I continued writing about the process I used to create my association''s values statement, despite some misgivings about the value of values statements I''ve previously shared and still hold. Wanting to create a space where honest dialogue could take place not just about the values we wanted to aspire to, but those--good and bad--that the organization currently held, I circulated an anonymous survey to eveyone on my staff.

Survey 145
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Association Jam - Summer 2013 - Lessons Learned

Association Subculture

'Well, we did it (and when I say we, I mean we)! The first Association Jam actually happened and I am so grateful for everyone who participated. We had awesome hosts +Vickie Lester +Maria Nazario +Wendy Kavanagh +Elizabeth Engel and +KiKi L''Italien. My CA co-hosts +Sandra Giarde and +Gina Sutherland kept me grounded and were awesome at making sure everyone had enough grub and libations.

CA 142
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Creative Process Tips and Tools

Wild Apricot

'If you are kick-starting some communications planning this summer, here are some tips and resources that might help.

Tips 285
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Member Relations

Spark Consulting

'Back in April, I came out with a white paper of the same name, which focuses on looking at how associations are using AMS and/or CRM to form better relationships with their members and includes case studies of three associations that have each taken a different approach to this. I’m doing my first presentation based on the white paper today at the CESSE annual meeting.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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5 Things Associations are Doing Wrong and How to Fix Them (Part 1)

YourMembership

'Associations and other member-based organizations are facing a new set of challenges. These challenges have been blamed on a myriad of things including social media, the economy, and even millennials. The irony is that in a time when everyone seems to want to be a part of a community/social network, many associations are struggling with [.] ( Read more. ) The post 5 Things Associations are Doing Wrong and How to Fix Them (Part 1) appeared first on YourMembership.com.

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The Connection between Strategy and Operations

Jamie Notter

'In Monday’s post I talked about Rita Gunther McGrath’s HBR article on Transient Advantage. She suggests that in today’s fast-paced, ever-changing world, companies should not be looking for a sustained competitive advantage, but should instead be developing a portfolio of transient advantages that will bring them success moving forward.

Strategy 139
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The First Step Is Always to Do a Survey

Eric Lanke

'image source Last week, in Accepting the Value of Values Statements , I wrote about my decision to create a values statement for my association, despite some misgivings I''ve previously shared and still hold. You see, as much as possible, I wanted to avoid the "values imposed from above" dynamic. This is what the boss wants, so let''s agree with him and go back to doing what we were doing before.

Survey 136