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What is the ideal time to ask a prospect to join? This is actually two questions: When in the cycle of relationship should I invite a prospect to join? When in the cycle of the year should I invite a prospect to join? Relationship. The glib answer is: “When she’s ready to say yes.” Hopefully, the follow up question has already occurred to you: “How do I know when that is?
There's an old saying among association executives. To be successful, you need to stay ahead of your members. but not too far. What most people mean by this, generally speaking, is that the association executive that doesn't act until his members make their collective desires known will wind up leading his association into either obscurity or oblivion.
Breaking. Members Hire Tomorrow’s Associations because they have no other choice. Global uncertainty and technological advances are forcing Members to make more informed decisions on how to spend their precious time and money. Members expect their Associations to be nimble, future focused, and having the speed and foresight to help move an Industry forward.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
An Unexpected Solution for Professional Burnout: Association Membership. Read more about An Unexpected Solution for Professional Burnout: Association Membership.
Is your association still using spreadsheets to manage member data? It’s fairly common for smaller associations to start out using spreadsheets to track new memberships, member renewal dates, event sign-ups, etc. But spreadsheets can only take you so far. As your organization grows and evolves, you need member management tools that can keep up. So. The post 4 signs your association has outgrown spreadsheets for managing member data appeared first on YourMembership.
Is your association still using spreadsheets to manage member data? It’s fairly common for smaller associations to start out using spreadsheets to track new memberships, member renewal dates, event sign-ups, etc. But spreadsheets can only take you so far. As your organization grows and evolves, you need member management tools that can keep up. So. The post 4 signs your association has outgrown spreadsheets for managing member data appeared first on YourMembership.
Imagine this: You’re inspecting a wind turbine about 350 feet up in the air. You’re there to repair a gear in the gearbox to keep the turbine turning at about 80 meters per second. You’re very capable, as you’ve learned your trade on the job with some specialized training, but you’re a sole proprietor, and you’ve got some questions. Who do you turn to?
The weekly list of free educational events and resources for the association community… I’m a Squiggle, what are you? At a session during the ASAE Technology conference, Tobin , Gretchen , Rhea , and Trevor (first name basis here) had us do a personality exercise based on our intuitive connection with one of four shapes. On the DelCor blog, Tobin (also a Squiggle) explains how you can use this exercise to reveal and mesh different project team personalities.
In my keynotes, I frequently poke fun at Core Values. I ask everyone in the audience who has “integrity” or “honesty” in their company core values to raise their hand, and then I congratulate them on effectively distinguishing themselves from all those companies out there that value “lying” and “deceit.” It’s odd, because at that off-site, taking a stand for integrity seemed like a good idea, but now that the poster is up on the wall, it looks obvious, and you might be wondering if your core val
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Think Your Association Needs New Management? You’re in a leadership position in your association. The Board isn’t completely satisfied with the current management team. But you don’t want to go through the hassle and extra work involved with a management change while you’re leading the organization – save that for the next leader, right? Wrong. Though it certainly would be easier to not have to deal with a management change while you’re volunteering your time to lead the association, putting it
Facts: The Unicorn is Scotland’s national animal; you are reading this right now; and Glossier, a direct-to-consumer beauty brand, recently joined the ranks of other female-founded “unicorns” (privately held startup companies valued at over $1 billion). How? Customer listening. Emily Weiss, Glossier founder and CEO, managed to transform what started in 2010 as her beauty blog Into the Gloss. into a beauty brand valued at $1.2 billion, and they recently launched Glossier Play, their colorful spin
The weekly list of free educational events and resources for the association community… In a two-part series ( part 1 and part 2 ) on Association Adviser , Jeff De Cagna, FRSA, FASAE, executive advisor for Foresight First LLC, writes about building a future-ready association. Notice he didn’t say “future-proof”—he explains why. He also describes how the behavior and mindset of association staff and volunteer leaders must shift if they are to understand, anticipate and prepare for the futur
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
The biggest reason our efforts to improve employee engagement over the last 20 years have been a horrible failure might surprise you: it’s because we’ve been trying to make people happy. Our collective image of an engaged employee is someone who likes coming to work, someone who smiles a lot, someone who has a positive sentiment about their workplace.
Boards of Directors Members and Committee Chairs are key leaders who determine whether an association is successful or not. What does that mean? It’s simple – associations whose directors and committee chairs are not focused on the organization’s strategic plan, are not consensus builders, and don’t know how to run effective meetings cause their association’s to fail – or at least stagnate.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails. But everyone thought everyone else was on top of reminding members about the upcoming advocacy initiative, so no one sent them anything about it.
The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself. Billhighway suggests how you can help your chapters with member recruitment by sharing your digital and technical expertise and resources. Members and employers need help bridging the skills gap and validating competencies.
By now you should be aware that I’m kind of outraged that collectively we’ve spent billions of dollars on engagement surveys over the last several years, yet we haven’t improved our engagement scores. I think the metrics are a big piece of the problem. This whole time, we’ve been gathering extensive and detailed data—but on the wrong things. Every engagement survey I’ve seen measures symptoms or results.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Identify LMS Reporting Requirements Before Starting the Selection Process. Read more about Identify LMS Reporting Requirements Before Starting the Selection Process.
Times are changing; and so are schools, jobs, and the correlation they have between learning and earning. A college degree used to be the main requirement for an individual to start a successful and cognitively-satisfying career. We pay tuition for higher education because we look at it as an investment in ourselves, assuming it will provide us with higher wages and thought-provoking work.
Associations with small staffs face big challenges. They must attract and engage new members and plan for their organization’s future. But what are their top priorities? Are they expecting growth? How are they preparing for the future? Community Brands set out to answer these and other questions in a recent survey of small staff (10. The post Sneak peek: Benchmark report on small-staff associations appeared first on YourMembership.
I’m excited to announce a new blog series I’ll be writing with Lewis Flax , the founder of Flax Associates , a consulting firm that helps nonprofits support their objectives through establishing mutually beneficial partnerships with corporations. In the coming weeks and months, Lewis and I will be looking at various aspects of association membership, sponsorship, and corporate partnership.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
This post is part of a new series investigating workplace culture at a more advanced level (hence the “401” moniker, like you only get access to this course your senior year…), digging into what we see emerging as the “essentials” of culture in the 21 st century. Beware, these posts are often a bit longer. --. One of the most common (and unsupported) complaint against Millennials is that they are spoiled, coddled, and otherwise unable to deal with the real world.
Organizing events can be stressful, but using the new attachments feature can make it easy to accept submissions, upload certificates and allow members to share notes.
The weekly list of free educational events and resources for the association community… Back in my restaurant general manager days, I went through a serious bout of burnout. I pulled myself out of it by reading about leadership—educating myself and getting inspired to make some positive changes at work. WBT Systems explains this week how association membership can help professionals deal with burnout and provide a substitute for the 21st century scourge—workism.
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