October, 2013

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Generational Giving By the Numbers

Wild Apricot

'"All generations are not created equal" and they all have different charitable giving habits and behavior trends. Here''s a look at The Next Generation of American and Canadian Giving reports and insight that impacts fundraising strategies.

Report 300
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Do You Know How to Be A Member?

Spark Consulting

'YAY! You just got a new member! Hopefully, she’ll acclimate and find her place and stay with you forever. Wait: “hopefully”? We can do better than that. Here’s the question you need to ask yourself: does your new member know how to be a member of your organization? Of course not, right? She’s new. She knows enough about you to have been willing to invest her money in joining.

How To 292
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Three Steps to Successful New Member Onboarding

YourMembership

'Member onboarding — what’s your organization’s program look like? What happens when a new member joins? Do they receive an outdated form letter with a brochure? Or worse yet, perhaps they aren’t notified at all besides a receipt from their initial dues payment. Your member onboarding program sets the tone for the member’s (future) relationship [.] ( Read more. ) The post Three Steps to Successful New Member Onboarding appeared first on YourMembership.com.

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Straight from an intern’s mouth

Aaron Wolowiec

'Editor’s Note: This week’s guest post is from Samantha Moore, meetings and membership coordinator for the American Bakers Association in Washington, D.C. Before working full time for the association, Moore was an intern. What can associations offer interns? She explains. Samantha Moore, meetings and membership coordinator for the American Bakers Association.

Project 193
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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Why Your Professional Association Needs a Strategic Plan…Right Now

Virtual

'What’s an eight-letter word for association management? Strategy. And even though it should be the driving force behind your professional association’s agenda, strategic plans are often lacking in their most basic elements—including the imperative to stay current. Meg Whitman once described the evolution of eBay’s strategic mission in observing that strategy meetings went from being held once or twice per year, to being necessary several times a week.

More Trending

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Free Non-profit Webinars for November 2013

Wild Apricot

'Here is a round-up of 27 free non-profit webinars for November 2013.

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Membership Marketing on a Shoestring Budget

Spark Consulting

'“You have to spend money to make money,” is the first commandment of marketing. When budgets are tight – which in the association world, they almost always are – does that mean you’re out of luck, sentenced to a vicious cycle of declining revenue and declining membership? Not if you use some smart techniques to achieve your caviar marketing goals on a mac-and-cheese marketing budget: Barter – Seek out a complimentary organization or two, perhaps a closely allied group or friendly competit

Marketing 228
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5 Tips for Successful Member Renewals

YourMembership

'As Shakespeare wrote, parting is such sweet sorrow. Or is it? Admit it. There are probably some members you would be glad to see walk out the door and take their problems with them. Assuming we are not referring to these people, how do you keep retention numbers high and disenfranchised members low? We have [.] ( Read more. ) The post 5 Tips for Successful Member Renewals appeared first on YourMembership.com.

Tips 234
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Big picture thinkers vs. detail doers

Aaron Wolowiec

'Allison McClintick, founder of FlightLead Consulting. I can’t imagine how scary it was for Allison McClintick, founder of FlightLead Consulting , to move across the country without a plan. A single mom at the time, she left her daughter with her father to start graduate school at the University of San Diego. No job. A few thousand dollars. And hope.

Michigan 192
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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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How to Create an Association-Backed Certification Program

Virtual

'Ever get handed someone’s business card that has an “alphabet soup” of letters after their name? CISSP? (Certified Information Systems Security Professional) CFP? (Certified Financial Planner) CAE? (Certified Association Executive). Aside from wondering what the heck each of these acronyms stands for, have you ever wondered where they come from? If you haven’t, you’ve already read too far.

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The Preamble

Eric Lanke

'image source Two weeks ago, in From Flipcharts to Initial Draft , I continued writing about the process I used to create my association''s values statement, despite some misgivings about the value of values statements I''ve previously shared and still hold. From the flipchart paper on which we had recorded the output of a staff retreat on the subject, I had created an initial draft of a full values statement.

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How Can Boards Help ED’s Thrive?

Wild Apricot

'What role should your board play in ensuring your executive director is motivated and energized instead of burnt out and disengaged?

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DIY Guide to Personal Branding

Spark Consulting

'I have to preface this by saying that I kind of think the concept of “personal branding” is BS. What was wrong with “reputation” as a descriptor? But this slide deck does offer some good advice on the topic, whatever you choose to call it: Personal branding – do it yourself from Shivam Dhawan. Best points include: Brand is the sum total of feelings, thoughts, and recognition someone or something inspires and is about perception as much as reality.

Marketing 190
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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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The Marketing of Value for your Organization

YourMembership

'A few weeks ago I wrote about perceived member value – the idea that it’s not valuable unless your members perceive it as valuable. But how exactly do you get there? 1. Listen. You can’t introduce value without knowing what someone finds valuable. You can ask directly, you can listen to member conversations online, you [.] ( Read more. ) The post The Marketing of Value for your Organization appeared first on YourMembership.com.

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Internship Intel

Aaron Wolowiec

'I continue to be amazed at the response from readers on the topic of internships. My colleague, Aaron Wolowiec , founder of Event Garde , posted on Collaborate , a private social network for members of the American Society of Association Executives , that I was looking for examples of successful internship programs. And examples I got. Lots of them.

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Conference Services: How They Can Improve Your Association Events

Virtual

'Today’s remote conferencing tools and virtual events are great for going green and reducing travel spend—particularly if your working groups, association executives, or Board members are geographically dispersed. But there’s no real substitute for in-person gatherings. When you need to unite key people in your association—for training, strategizing, or promoting new initiatives—professional conference services can help.

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Better Decision Making

Jamie Notter

'Today I am delivering a pilot version of a workshop on strategic risk and decision making for management teams, co-delivered with Elizabeth Engel and Leslie White. Leslie is leading the discussion on risk and Elizabeth is digging into how strategic thinking (as opposed to strategic planning) connects to risk, both in terms of protecting against threats and seizing opportunities.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Raising Awareness Through Newsjacking

Wild Apricot

'Want to raise awareness of your non-profit or your cause? Try newsjacking.

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Always the Last to Know: One Today

Spark Consulting

'One Today , a new app from Google and Network for Good (sadly, only for Android operating systems) allows you to “give a little – change a lot.” Every day, the app features a new cause, and gives users the opportunity to find out about that cause and donate $1 (or more). You can also share that donation with your circle of contacts, thus encouraging them to give as well.

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7 Ways to Improve Communication with Your Members

YourMembership

'Improving communication with your members can improve member relations, help with loyalty, increase word-of-mouth referrals, bolster renewals, and even improve your standing as a first, and only stop, shop for information. It’s obvious why you’d want to improve your communications with members but how do you go about doing it? For those readers who want [.] ( Read more. ) The post 7 Ways to Improve Communication with Your Members appeared first on YourMembership.com.

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Interns have rights too

Aaron Wolowiec

'An info graphic by InternMatch, listing quick facts about intern compensation. After posting on Sept. 24 about unpaid vs. paid internships , I heard from the founder of InternMatch , an online platform that matches interns with employers. In September, InternMatch gained some attention by proposing the “ Intern Bill of Rights ,” which aims to set some common standards for intern employers.

Michigan 165
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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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The Best Social Media Channels for Professional Associations and Advocacy Groups

Virtual

'With everyone from your accountant to your grandmother posting status updates, it seems like the whole world has mastered social media strategy. But social media is more complicated that it appears—especially for professional associations who are trying to build relationships, not just follower counts. Plus, many organizations feel like they need to play catch-up, when it comes to social media.

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Management Is Generating Diminishing Returns

Jamie Notter

'I spoke at the National Association of Corporate Directors’ Board Leadership Conference this week. I was given 20 minutes on their “Innovation Stage” to talk about the relationship between social media and management. My (very short) slide deck is embedded below (or click here if you can’t see it). Social media and management from Jamie Notter.

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Giving Thanks For Your Members – Old and New

Wild Apricot

'Since we''re celebrating the Canadian Thanksgiving holiday, we''re wondering: are you giving thanks for and staying connected with your members - old and new?

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What I’m Reading

Spark Consulting

'Fix your pitch (aka “don’t be creepy”). We hear about disruptive tech all the time, but which ones will have particular impact on associations? Associations Now clues us in. (Larky sounds cool – anyone using it?). Twitter’s experimenting with ways to help you manage your feed. “ Save people, not associations.” TRUTH.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Cut, Copy and Paste

Eric Lanke

'image source Two weeks ago, in The Preamble , I continued writing about the process I used to create my association''s values statement, despite some misgivings about the value of values statements I''ve previously shared and still hold. From the flipchart paper on which we had recorded the output of a staff retreat on the subject, I had created an initial draft of a full values statement.

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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

'Aerial of downtown Detroit Riverfront Photo Credit: Vito Palmissano. On Oct. 3, I’ll have the opportunity to speak at the seventh annual NACEDA (National Alliance of Community Economic Development Associations) Summit. Hosted by the Greektown Casino-Hotel in Detroit, the theme is “What’s Working?” Considering the NACEDA Summit is taking a road trip for the first time in seven years, it’s only appropriate the group decided to convene in the Motor City.

Education 160
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My Interview with Creative Maya Kalman, CEO of SWANK Productions

KiKi L'Italien's Acronym Soup

'BizBash’s IdeaFest has become an annual hotbed of creativity for events professionals and this year is no different. With a bevy of smart, interesting speakers and leaders in the industry, IdeaFest will no doubt lead the pack again with hot tips and insights for the future of the profession. One exemplary standout from the lineup of speakers is Maya Kalman, SWANK Productions CEO.

Products 122