July, 2017

article thumbnail

15 Utterly Insane Fundraising Ideas People Actually Thought Would Work (And 3 That Do)

Wild Apricot

I was on a thread recently where folks listed some of the craziest suggestions they’ve received from well-meaning know-it-alls. I thought I’d share 15 of the most utterly insane ones. And to make up for it, at the end of this post I share three simple, yet highly effective strategies from some of the best fundraisers I’ve come across.

Strategy 343
article thumbnail

Association Tips: 6 Irresistible Member Benefits that Convince People to Join and Renew

Higher Logic

Getting people to join your association is like making a sale. You need to offer them something they want enough that they’re willing to pay for it. The problem is that many other organizations have similar offers and value propositions. So what benefits can you provide that convince people to join – and stay – with your association? Here are six member benefit ideas that should do the trick. 1.

Directory 249
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

YM Careers customers see traffic lift from Google for Jobs.

YourMembership

As the juggernaut in consumer search, Google’s new focus on helping connect job seekers and employers carries with it the weight of tremendous scale. Working with Google, YourMembership (YM) has quickly ensured jobs posted to the career centers of our nearly 3,000 YM Careers customers are indexed and now discoverable in Google for Jobs. This. The post YM Careers customers see traffic lift from Google for Jobs. appeared first on YourMembership.

Software 236
article thumbnail

Association Brain Food Weekly: 7.21.17

Reid All About it

Your weekly list of free webinars and events for the association community… Yesterday I went on an ebook buying rampage thanks to BookBub. You know how it goes: you look at the “Customers who bought this item also bought” section on Amazon and before you know it you’ve clicked “Buy now” several times. Well, that’s what happens to me. What I didn’t buy was any science fiction which, according to Harvard Business Review , “empower[s] us to confront not just what we think but also how we thin

Las Vegas 231
article thumbnail

How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

article thumbnail

Help Your Members Across the Digital Readiness Gap

WBT Systems

The digital divide is shrinking in our wired part of the world: 87% of Americans now use the internet. But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap.

LMS 218

More Trending

article thumbnail

9 Chamber of Commerce Software Solutions That Save Time and Money

Wild Apricot

If you want to spend more time building local businesses up and less time managing the administrative work of your Chamber, Chamber of Commerce software may be for you — here's everything you need to know about Chamber of Commerce software, along with 9 options and how to evaluate between them.

Software 315
article thumbnail

An Introvert’s Guide to Growing a Private Online Community

Higher Logic

Several years ago, ASAE’s keynote presentation was by Susan Cain, author of Quiet: The Power of Introverts in a World that Can’t Stop Talking. Her talk – and her book – changed my world. While society applauds the gregariousness of extroverts and those who can “work a room,” Susan Cain clearly explains what introverts bring to the table. What is particularly amazing is how she sees introverts thriving in social media.

article thumbnail

New membership models for today’s digital world.

YourMembership

Technology is evolving at an alarming rate. Does your traditional, one-size-fits-all membership model align with your members’ changing expectations driven by technology? Innovative companies like Amazon and Netflix have dramatically altered our expectation of online and on-demand experiences. The technological shifts your association is experiencing (and the experiences your members expect) is a natural response.

article thumbnail

Measuring eLearning Success: What’s Your Data’s Story?

Blue Sky eLearn

How do you know your eLearning programs are successful? A meaningful evaluation strategy is much more than crafting a course evaluation template in your LMS or running a report. In order to know whether your eLearning programs are meeting the mark, consider setting three levels of measurement: Strategy, Portfolio Performance, and Learning. Strategy.

Sample 163
article thumbnail

How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

article thumbnail

10 Unconventional Ways to Get More Value from Your Association’s LMS

WBT Systems

If your association’s learning management system (LMS) is only used by staff in the education department, you’re not taking full advantage of its potential. An LMS can do so much more than help you manage online courses, certification and accreditation programs, digital badges, and webinars. We’ve come up with ten additional ways you can use an LMS to deliver more value to members and staff.

LMS 187
article thumbnail

Membership 101: The Welcome Series

Spark Consulting

When last we left the Membership 101 series, you had just gotten a new member and were busy finding out why she joined so you could focus your marketing and communications efforts around those 2-3 things that matter most to her. Now that she’s here, you need to welcome her. She knew enough to join, but she doesn’t know what it means to be a member of your association.

article thumbnail

41 Free Nonprofit Webinars for August 2017

Wild Apricot

Every month we compile the largest list of free nonprofit webinars. Here are 41 for August 2017.

302
302
article thumbnail

4 Ways to Use Your Online Customer Community to Increase Upsell and Cross-Sell Revenue

Higher Logic

Did you know that 80 percent of your future revenue will come from only 20 percent of your current customers ? This highlights just how important your existing customers are to growing your business. Understanding what makes them tick and how to keep them engaged and purchasing is key to long-term success. That’s not a static task. You have to actively work with your team to upsell and cross-sell your current customers in positive ways that grow your relationship, not annoy your customers with i

Revenue 189
article thumbnail

2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

article thumbnail

Amazon consumed Whole Foods. WOW, right?

YourMembership

Amazon entering the world of brick-and-mortar retail and grocery feels like we’re entering a new era in retail competition and offerings. Are these signs we must change and rapidly move towards different strategic objectives to keep up? It seems slightly overwhelming to think of all the moving pieces around us without some guidance and reflection. The post Amazon consumed Whole Foods.

Marketing 220
article thumbnail

Increase Value By Cutting Your Content

Blue Sky eLearn

No, that’s not a typo. If you intend to deliver real value through online learning, you’ve got to cut your content. Continuing education has become an information dumping grounds. This tendency is rooted in our live in-person session reflexes to give event participants bang for their buck. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion.

Content 161
article thumbnail

Online Course Marketing Tactics from Six-Figure Digital Entrepreneurs

WBT Systems

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Amy Porterfield , who teaches online marketing to aspiring digital entrepreneurs, is one of many digital entrepreneurs whose courses have put them in the six-figure club.

Course 186
article thumbnail

Happy Fabulous Five, Spark!

Spark Consulting

Today marks five years since I launched Spark Consulting. As I look back on the past five years, I have much to be grateful for. Leading that list is all the people who’ve contributed to the success of this Big Hairy Audacious Goal. First, I have to thank all my wonderful clients. Spark would not exist without each and every one of you. I particularly want to thank the American Chemical Society, my very first client, for being willing to take a risk on hiring the new kid in town, and Ross

article thumbnail

Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

article thumbnail

This Formula Tells You When Your Association Will Die (and what to do about it)

Wild Apricot

Are you worried your association is dying off? Member engagement expert Sarah Sladek gives you a formula that will predict your organization's life expectancy, and shows you how to ensure your association continues to thrive.

article thumbnail

How to Create a Great Mentoring Program in Your Online Community

Higher Logic

Mentors are a vital part of any industry. Through mentoring, employees get the chance to learn vital skills and increase competency in ways that boost morale and job satisfaction – something that’s improving with technology. Online mentoring programs have taken the traditional brick-and-mortal experience to a new level, providing anytime, anywhere access to expertise, insights, and perspective that enhance job performance and outcomes.

How To 180
article thumbnail

10 tips to empower an exchange about innovation.

YourMembership

To move forward and manage the shifts surging through our digital world, many organizations are adopting measures to strengthen their ability to innovate. Such associations and even nonprofits are partnering with forward-thinkers for innovation—an important indicator of any organization’s sustainability. Importance of innovation. Innovation is the essence for shaping the future of organizations, helping leaders conceive previously unimagined.

article thumbnail

5 Steps to Craft Compelling Content Descriptions

Blue Sky eLearn

People attend webinars to learn – making your description of what attendees will learn at your event one of the most important pieces of marketing copy you can write. The biggest mistake marketers make when writing content descriptions is being too brief. Some marketers resort to providing a list of topics that will be covered during the event simply because they don’t know what will be taught.

Content 154
article thumbnail

Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

article thumbnail

10 Secrets of Online Course Design from Award-Winning MOOCs

WBT Systems

If you want to see engaging, transformative online course design in action, add a little poetry to your life. An online Coursera course, Modern American Poetry , aka ModPo, is one of the 50 most popular MOOCs of all time. It’s taught by Professor Al Filreis of the University of Pennsylvania who received Coursera’s 2016 Transformation Award for helping 140,000 students transform their lives.

Mooc 155
article thumbnail

Association Brain Food Weekly: 7.28.17

Reid All About it

Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Buzzfeed is introducing a morning news briefing on Alexa —can you? Tim Ebner at Associations Now thought up some other ways associations can put Alexa to work. Look out, associations, higher education institutions are starting to realize they also need to be in the lifelong learning business.

Chicago 150
article thumbnail

Wild Apricot Wins Award for Top 5 Easy to Use Membership Management Software

Wild Apricot

It’s with great pleasure that Software Advice, one of the top software review sites, just awarded us their Top Five spot for Ease of Use when it comes to membership management software.

article thumbnail

How to Increase Customer Retention with an Online Community

Higher Logic

A five percent increase in customer retention can increase business profits by 25 percent. That’s substantial, but according to the Harvard Business Review , it may be on the low side. That same five percent retention increase may be able to increase revenue by up to 95 percent. So where should you invest your time and resources to effectively increase customer retention?

How To 176
article thumbnail

Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

article thumbnail

7 ways to boost engagement in your e-learning.

YourMembership

Got dry, boring content for your e-learning course? Want to make sure your e-learning isn’t just “text and next”? As an education professional at your organization, you can create an engaging learning experience to help people do their jobs better. Yet, if you aren’t strategic about how you go about it, the learning can be. The post 7 ways to boost engagement in your e-learning. appeared first on YourMembership.

Course 199
article thumbnail

Building Community with Content

Blue Sky eLearn

Self-expression is an adult learner requirement. Learning scientists believe we do not learn something new unless we have the opportunity to articulate during the learning process – talking about our ideas as they are forming – refining our ideas with others. The key here is not just statically relaying our ideas, but developing ideas together. Learning geeks call it “social construction” in learning.

Content 144
article thumbnail

It’s Easy to Be Excited About Your Work When You Work for Good People

Association Adviser

From the Corner Office: Andy Curliss, North Carolina Pork Council. This month, Association Adviser sat down with Andy Curliss, chief executive officer of the North Carolina Pork Council (NCPC), to chat about a job he was tapped for in November 2016 after 20 years of working as an investigative reporter and editor for The News & Observer (Raleigh) and as a division head for Gelia, Wells & Mohr, Inc., a communications agency.