Wild Apricot
JULY 12, 2017
I was on a thread recently where folks listed some of the craziest suggestions they’ve received from well-meaning know-it-alls. I thought I’d share 15 of the most utterly insane ones. And to make up for it, at the end of this post I share three simple, yet highly effective strategies from some of the best fundraisers I’ve come across.
YourMembership
JULY 18, 2017
As the juggernaut in consumer search, Google’s new focus on helping connect job seekers and employers carries with it the weight of tremendous scale. Working with Google, YourMembership (YM) has quickly ensured jobs posted to the career centers of our nearly 3,000 YM Careers customers are indexed and now discoverable in Google for Jobs. This. The post YM Careers customers see traffic lift from Google for Jobs. appeared first on YourMembership.
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Higher Logic
JULY 13, 2017
Getting people to join your association is like making a sale. You need to offer them something they want enough that they’re willing to pay for it. The problem is that many other organizations have similar offers and value propositions. So what benefits can you provide that convince people to join – and stay – with your association? Here are six member benefit ideas that should do the trick. 1.
Reid All About it
JULY 21, 2017
Your weekly list of free webinars and events for the association community… Yesterday I went on an ebook buying rampage thanks to BookBub. You know how it goes: you look at the “Customers who bought this item also bought” section on Amazon and before you know it you’ve clicked “Buy now” several times. Well, that’s what happens to me. What I didn’t buy was any science fiction which, according to Harvard Business Review , “empower[s] us to confront not just what we think but also how we thin
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
WBT Systems
JULY 25, 2017
The digital divide is shrinking in our wired part of the world: 87% of Americans now use the internet. But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
JULY 5, 2017
If you want to spend more time building local businesses up and less time managing the administrative work of your Chamber, Chamber of Commerce software may be for you — here's everything you need to know about Chamber of Commerce software, along with 9 options and how to evaluate between them.
YourMembership
JULY 11, 2017
Technology is evolving at an alarming rate. Does your traditional, one-size-fits-all membership model align with your members’ changing expectations driven by technology? Innovative companies like Amazon and Netflix have dramatically altered our expectation of online and on-demand experiences. The technological shifts your association is experiencing (and the experiences your members expect) is a natural response.
Higher Logic
JULY 6, 2017
Several years ago, ASAE’s keynote presentation was by Susan Cain, author of Quiet: The Power of Introverts in a World that Can’t Stop Talking. Her talk – and her book – changed my world. While society applauds the gregariousness of extroverts and those who can “work a room,” Susan Cain clearly explains what introverts bring to the table. What is particularly amazing is how she sees introverts thriving in social media.
Reid All About it
JULY 28, 2017
Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Buzzfeed is introducing a morning news briefing on Alexa —can you? Tim Ebner at Associations Now thought up some other ways associations can put Alexa to work. Look out, associations, higher education institutions are starting to realize they also need to be in the lifelong learning business.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
WBT Systems
JULY 5, 2017
If your association’s learning management system (LMS) is only used by staff in the education department, you’re not taking full advantage of its potential. An LMS can do so much more than help you manage online courses, certification and accreditation programs, digital badges, and webinars. We’ve come up with ten additional ways you can use an LMS to deliver more value to members and staff.
Spark Consulting
JULY 5, 2017
When last we left the Membership 101 series, you had just gotten a new member and were busy finding out why she joined so you could focus your marketing and communications efforts around those 2-3 things that matter most to her. Now that she’s here, you need to welcome her. She knew enough to join, but she doesn’t know what it means to be a member of your association.
Wild Apricot
JULY 20, 2017
It’s with great pleasure that Software Advice, one of the top software review sites, just awarded us their Top Five spot for Ease of Use when it comes to membership management software.
YourMembership
JULY 17, 2017
Amazon entering the world of brick-and-mortar retail and grocery feels like we’re entering a new era in retail competition and offerings. Are these signs we must change and rapidly move towards different strategic objectives to keep up? It seems slightly overwhelming to think of all the moving pieces around us without some guidance and reflection. The post Amazon consumed Whole Foods.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Higher Logic
JULY 11, 2017
Did you know that 80 percent of your future revenue will come from only 20 percent of your current customers ? This highlights just how important your existing customers are to growing your business. Understanding what makes them tick and how to keep them engaged and purchasing is key to long-term success. That’s not a static task. You have to actively work with your team to upsell and cross-sell your current customers in positive ways that grow your relationship, not annoy your customers with i
Reid All About it
JULY 7, 2017
Your weekly list of free webinars and events for the association community… Many of us, after enjoying a four-day weekend, now have to reconcile ourselves to the usual two-day affair. Luckily, you can make your weekend feel longer than it really is by seeking out newness. This article from Science of Us explains how our perception of the passing of time works.
WBT Systems
JULY 11, 2017
When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Amy Porterfield , who teaches online marketing to aspiring digital entrepreneurs, is one of many digital entrepreneurs whose courses have put them in the six-figure club.
Spark Consulting
JULY 30, 2017
Today marks five years since I launched Spark Consulting. As I look back on the past five years, I have much to be grateful for. Leading that list is all the people who’ve contributed to the success of this Big Hairy Audacious Goal. First, I have to thank all my wonderful clients. Spark would not exist without each and every one of you. I particularly want to thank the American Chemical Society, my very first client, for being willing to take a risk on hiring the new kid in town, and Ross
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Wild Apricot
JULY 20, 2017
Are you worried your association is dying off? Member engagement expert Sarah Sladek gives you a formula that will predict your organization's life expectancy, and shows you how to ensure your association continues to thrive.
YourMembership
JULY 28, 2017
To move forward and manage the shifts surging through our digital world, many organizations are adopting measures to strengthen their ability to innovate. Such associations and even nonprofits are partnering with forward-thinkers for innovation—an important indicator of any organization’s sustainability. Importance of innovation. Innovation is the essence for shaping the future of organizations, helping leaders conceive previously unimagined.
Higher Logic
JULY 18, 2017
Mentors are a vital part of any industry. Through mentoring, employees get the chance to learn vital skills and increase competency in ways that boost morale and job satisfaction – something that’s improving with technology. Online mentoring programs have taken the traditional brick-and-mortal experience to a new level, providing anytime, anywhere access to expertise, insights, and perspective that enhance job performance and outcomes.
Blue Sky eLearn
JULY 17, 2017
How do you know your eLearning programs are successful? A meaningful evaluation strategy is much more than crafting a course evaluation template in your LMS or running a report. In order to know whether your eLearning programs are meeting the mark, consider setting three levels of measurement: Strategy, Portfolio Performance, and Learning. Strategy.
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
WBT Systems
JULY 18, 2017
If you want to see engaging, transformative online course design in action, add a little poetry to your life. An online Coursera course, Modern American Poetry , aka ModPo, is one of the 50 most popular MOOCs of all time. It’s taught by Professor Al Filreis of the University of Pennsylvania who received Coursera’s 2016 Transformation Award for helping 140,000 students transform their lives.
Mariner
JULY 26, 2017
Last week, I was chatting with a client’s communications chair about the chapter’s monthly e-letter. The last two weeks had been horrendous for her at work so the e-letter had been delayed. I offered my help and told her that if it was getting too much, please let us know. The last thing we want is for our volunteers to get too overwhelmed trying to juggle between volunteer duties and their day jobs.
Wild Apricot
JULY 28, 2017
Read all about how our migration to Amazon Web Services went, plus a new feature, updates to our mobile app, a free webinar, and more.
YourMembership
JULY 20, 2017
Got dry, boring content for your e-learning course? Want to make sure your e-learning isn’t just “text and next”? As an education professional at your organization, you can create an engaging learning experience to help people do their jobs better. Yet, if you aren’t strategic about how you go about it, the learning can be. The post 7 ways to boost engagement in your e-learning. appeared first on YourMembership.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Higher Logic
JULY 25, 2017
A five percent increase in customer retention can increase business profits by 25 percent. That’s substantial, but according to the Harvard Business Review , it may be on the low side. That same five percent retention increase may be able to increase revenue by up to 95 percent. So where should you invest your time and resources to effectively increase customer retention?
Blue Sky eLearn
JULY 5, 2017
No, that’s not a typo. If you intend to deliver real value through online learning, you’ve got to cut your content. Continuing education has become an information dumping grounds. This tendency is rooted in our live in-person session reflexes to give event participants bang for their buck. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion.
Eric Lanke
JULY 24, 2017
The Board of my association uses a structure we call Strategic Task Forces. I think I've written about them before on this blog. They are task forces of the Board, but we invite a number of non-Board members to serve on them as well. Their role is to help the Board examine our key areas of strategy, work to define what success “looks like,” codify that description into a set of metrics, and track our progress over time.
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