Wild Apricot
JULY 12, 2017
I was on a thread recently where folks listed some of the craziest suggestions they’ve received from well-meaning know-it-alls. I thought I’d share 15 of the most utterly insane ones. And to make up for it, at the end of this post I share three simple, yet highly effective strategies from some of the best fundraisers I’ve come across.
Higher Logic
JULY 13, 2017
Getting people to join your association is like making a sale. You need to offer them something they want enough that they’re willing to pay for it. The problem is that many other organizations have similar offers and value propositions. So what benefits can you provide that convince people to join – and stay – with your association? Here are six member benefit ideas that should do the trick. 1.
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YourMembership
JULY 18, 2017
As the juggernaut in consumer search, Google’s new focus on helping connect job seekers and employers carries with it the weight of tremendous scale. Working with Google, YourMembership (YM) has quickly ensured jobs posted to the career centers of our nearly 3,000 YM Careers customers are indexed and now discoverable in Google for Jobs. This. The post YM Careers customers see traffic lift from Google for Jobs. appeared first on YourMembership.
WBT Systems
JULY 25, 2017
The digital divide is shrinking in our wired part of the world: 87% of Americans now use the internet. But even when people have access to the web, another type of digital divide may present a challenge to associations with online learning programs—a digital readiness gap. If the target market for your educational programs is on the wrong side of this gap, you need to know and you need a plan for bridging the gap.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Spark Consulting
JULY 21, 2017
Did you miss the July 12 webinar my Include Is a Verb co-author Sherry Marts and I presented for the Wild Apricot Experts series on living your talk on D+I? Never fear! The recording is now available: Sherry and I got to as many questions as we could in the sidebar chat during the webinar, but as usual, we missed a few, so we’re answering them below: Question: When holding a free public event, do you post a code of conduct?
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
JULY 5, 2017
If you want to spend more time building local businesses up and less time managing the administrative work of your Chamber, Chamber of Commerce software may be for you — here's everything you need to know about Chamber of Commerce software, along with 9 options and how to evaluate between them.
Higher Logic
JULY 6, 2017
Several years ago, ASAE’s keynote presentation was by Susan Cain, author of Quiet: The Power of Introverts in a World that Can’t Stop Talking. Her talk – and her book – changed my world. While society applauds the gregariousness of extroverts and those who can “work a room,” Susan Cain clearly explains what introverts bring to the table. What is particularly amazing is how she sees introverts thriving in social media.
YourMembership
JULY 11, 2017
Technology is evolving at an alarming rate. Does your traditional, one-size-fits-all membership model align with your members’ changing expectations driven by technology? Innovative companies like Amazon and Netflix have dramatically altered our expectation of online and on-demand experiences. The technological shifts your association is experiencing (and the experiences your members expect) is a natural response.
WBT Systems
JULY 5, 2017
If your association’s learning management system (LMS) is only used by staff in the education department, you’re not taking full advantage of its potential. An LMS can do so much more than help you manage online courses, certification and accreditation programs, digital badges, and webinars. We’ve come up with ten additional ways you can use an LMS to deliver more value to members and staff.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Spark Consulting
JULY 5, 2017
When last we left the Membership 101 series, you had just gotten a new member and were busy finding out why she joined so you could focus your marketing and communications efforts around those 2-3 things that matter most to her. Now that she’s here, you need to welcome her. She knew enough to join, but she doesn’t know what it means to be a member of your association.
Blue Sky eLearn
JULY 5, 2017
No, that’s not a typo. If you intend to deliver real value through online learning, you’ve got to cut your content. Continuing education has become an information dumping grounds. This tendency is rooted in our live in-person session reflexes to give event participants bang for their buck. We think we’ve got to pack in the content, so we develop sliduments and deliver rapid-fire lectures with little (if any) discussion.
Wild Apricot
JULY 20, 2017
It’s with great pleasure that Software Advice, one of the top software review sites, just awarded us their Top Five spot for Ease of Use when it comes to membership management software.
Higher Logic
JULY 18, 2017
Mentors are a vital part of any industry. Through mentoring, employees get the chance to learn vital skills and increase competency in ways that boost morale and job satisfaction – something that’s improving with technology. Online mentoring programs have taken the traditional brick-and-mortal experience to a new level, providing anytime, anywhere access to expertise, insights, and perspective that enhance job performance and outcomes.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
YourMembership
JULY 17, 2017
Amazon entering the world of brick-and-mortar retail and grocery feels like we’re entering a new era in retail competition and offerings. Are these signs we must change and rapidly move towards different strategic objectives to keep up? It seems slightly overwhelming to think of all the moving pieces around us without some guidance and reflection. The post Amazon consumed Whole Foods.
WBT Systems
JULY 11, 2017
When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Amy Porterfield , who teaches online marketing to aspiring digital entrepreneurs, is one of many digital entrepreneurs whose courses have put them in the six-figure club.
Spark Consulting
JULY 30, 2017
Today marks five years since I launched Spark Consulting. As I look back on the past five years, I have much to be grateful for. Leading that list is all the people who’ve contributed to the success of this Big Hairy Audacious Goal. First, I have to thank all my wonderful clients. Spark would not exist without each and every one of you. I particularly want to thank the American Chemical Society, my very first client, for being willing to take a risk on hiring the new kid in town, and Ross
Blue Sky eLearn
JULY 24, 2017
People attend webinars to learn – making your description of what attendees will learn at your event one of the most important pieces of marketing copy you can write. The biggest mistake marketers make when writing content descriptions is being too brief. Some marketers resort to providing a list of topics that will be covered during the event simply because they don’t know what will be taught.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Wild Apricot
JULY 27, 2017
Every month we compile the largest list of free nonprofit webinars. Here are 41 for August 2017.
Higher Logic
JULY 25, 2017
A five percent increase in customer retention can increase business profits by 25 percent. That’s substantial, but according to the Harvard Business Review , it may be on the low side. That same five percent retention increase may be able to increase revenue by up to 95 percent. So where should you invest your time and resources to effectively increase customer retention?
YourMembership
JULY 28, 2017
To move forward and manage the shifts surging through our digital world, many organizations are adopting measures to strengthen their ability to innovate. Such associations and even nonprofits are partnering with forward-thinkers for innovation—an important indicator of any organization’s sustainability. Importance of innovation. Innovation is the essence for shaping the future of organizations, helping leaders conceive previously unimagined.
WBT Systems
JULY 18, 2017
If you want to see engaging, transformative online course design in action, add a little poetry to your life. An online Coursera course, Modern American Poetry , aka ModPo, is one of the 50 most popular MOOCs of all time. It’s taught by Professor Al Filreis of the University of Pennsylvania who received Coursera’s 2016 Transformation Award for helping 140,000 students transform their lives.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Reid All About it
JULY 28, 2017
Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Buzzfeed is introducing a morning news briefing on Alexa —can you? Tim Ebner at Associations Now thought up some other ways associations can put Alexa to work. Look out, associations, higher education institutions are starting to realize they also need to be in the lifelong learning business.
Blue Sky eLearn
JULY 31, 2017
Self-expression is an adult learner requirement. Learning scientists believe we do not learn something new unless we have the opportunity to articulate during the learning process – talking about our ideas as they are forming – refining our ideas with others. The key here is not just statically relaying our ideas, but developing ideas together. Learning geeks call it “social construction” in learning.
Wild Apricot
JULY 28, 2017
Read all about how our migration to Amazon Web Services went, plus a new feature, updates to our mobile app, a free webinar, and more.
Higher Logic
JULY 20, 2017
Historically, organizations have struggled to integrate community into their infrastructure and customer-facing offerings. Community is often looked at as a standalone application or service that’s tacked onto a company’s overall suite of platforms, such as their corporate website, their marketing automation platform, their email engine, and their CRM.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
YourMembership
JULY 20, 2017
Got dry, boring content for your e-learning course? Want to make sure your e-learning isn’t just “text and next”? As an education professional at your organization, you can create an engaging learning experience to help people do their jobs better. Yet, if you aren’t strategic about how you go about it, the learning can be. The post 7 ways to boost engagement in your e-learning. appeared first on YourMembership.
Association Adviser
JULY 10, 2017
From the Corner Office: Andy Curliss, North Carolina Pork Council. This month, Association Adviser sat down with Andy Curliss, chief executive officer of the North Carolina Pork Council (NCPC), to chat about a job he was tapped for in November 2016 after 20 years of working as an investigative reporter and editor for The News & Observer (Raleigh) and as a division head for Gelia, Wells & Mohr, Inc., a communications agency.
Reid All About it
JULY 7, 2017
Your weekly list of free webinars and events for the association community… Many of us, after enjoying a four-day weekend, now have to reconcile ourselves to the usual two-day affair. Luckily, you can make your weekend feel longer than it really is by seeking out newness. This article from Science of Us explains how our perception of the passing of time works.
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