Wild Apricot
MARCH 13, 2018
Here are the 10 best social media tools for nonprofits to save time (and money) scheduling, managing, and optimizing their social networks.
YourMembership
MARCH 22, 2018
When working to build a learning program that’s unlike anything offered elsewhere, it’s imperative for association professionals to have a good grasp on generational shifts and new technology, as well as the ability to embrace change. As part of this endeavor, key trends should be evaluated to determine what value they bring to a specific. The post Digital badging: A win-win for associations and their learners. appeared first on YourMembership.
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Higher Logic
MARCH 6, 2018
An online community is a tool. It’s designed to help members get involved, make connections, and develop relationships with their peers and organizations. Community professionals know that and are engaged in keeping the community active and getting other staff members involved. But what about executives? Your c-suite and board of directors may not be as involved in your community as you’d like them to be – and that’s a problem.
WBT Systems
MARCH 27, 2018
For many adults, taking a class online is a new learning experience. Even learners with the best intentions can get distracted when they’re supposed to be paying attention. They procrastinate when it’s time to log in and do their classwork. You can anticipate and prevent these issues by implementing these new strategies we found for engaging online students. #1: Train instructors in online learning.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Spark Consulting
MARCH 9, 2018
It’s a trick question! You should reward both. . Associations generally do a good job rewarding novelty. The new member gets the special rate. The first time attendee gets the unique badge ribbon and the exclusive reception with the board of directors and committee chairs. The first-time book buyer gets the coupon for a discount off her next purchase.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
MARCH 12, 2018
In this article, I will provide an up-to-date overview of the 5 main ways you can leverage Facebook’s suite of free fundraising tools to drive donations to your nonprofit.
YourMembership
MARCH 28, 2018
You should already know building a loyal member base takes time and requires the focus of each person of your team on quality and member service. What turns out to be crucial for boosting engagement and loyalty is the raw data you collect about each of your members. There’s one simple secret to boost member. The post One simple secret to boost member engagement. appeared first on YourMembership.
Higher Logic
MARCH 15, 2018
In my quest to educate on marketing automation, I run across a lot of misconceptions. These take on a life of their own, and often feel like epic myths that would give Homer a run for his money. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign.
WBT Systems
MARCH 13, 2018
With more than 700 learning platforms on the market, how do you narrow the field down to the best learning management systems (LMS) for your association’s needs? You could go it alone and rely on the recommendations of your peers on forums and review sites. Or, to ensure you absolutely get the best LMS for your association, hire an LMS consultant to help you with requirements, selection, and implementation.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Aaron Wolowiec
MARCH 30, 2018
As we fondly reflect on Cally Hill’s contributions to Event Garde, we’d like to celebrate her many accomplishments, as well as wish her the best during this next chapter of her career. We’d also like to share a number of exciting team updates.
Reid All About it
MARCH 30, 2018
The weekly list of free educational events and resources for the association community… The team at Velocity Partners has scrutinized the EU’s General Data Protection Regulation (GDPR) and come up with seven requirements for Generally Dickish Practice Retirement (what GDPR really means) that you need to start working on right away. Jeffrey Cufaude shares a few simple ways to jumpstart fresh thinking and fresh perspectives because, he says, “We can’t think differently if we’re not exposed t
Wild Apricot
MARCH 2, 2018
I once received a new member welcome email that was so drab, it caused me to cancel my membership with the association. Here’s the email: At first glance, this email seems to have all the important details, but it’s missing something big.
YourMembership
MARCH 6, 2018
ASAE Great Ideas is almost upon us, and there’s an important event that’s been leading up to it—Girl Scout cookie time! I was a Girl Scout until I was in sixth grade, and the memories I have from being part of this group are endless. We camped, built fires, went on hikes, cleaned the outhouses. The list goes. The post Always be prepared. for growth. appeared first on YourMembership.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Higher Logic
MARCH 8, 2018
Good marketing delivers relevant content. Great marketing delivers personalized, timely content to the right people. So how can we get more personal with our audience and send them what they need? Audience segmentation is the key. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types.
WBT Systems
MARCH 20, 2018
What does it take to make a seven-figure income from online courses? Ask Amy Porterfield. She’s a multi-millionaire online marketing expert who says, “Webinars are the backbone of my business model.” Her free webinars act as lead generators for her paid online courses. When you provide free content like webinars to your target audience, you earn their goodwill and a reputation as a valuable source of information.
Spark Consulting
MARCH 28, 2018
My Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations co-author Sohini Baliga and I recently had the opportunity to talk with some smart people about the information in the whitepaper. Special for those of you who prefer to learn from methods OTHER than reading: Two are videos; one is a podcast. We embrace all types of learners around here!
Blue Sky eLearn
MARCH 6, 2018
Beth Hayson has been working in education at associations for the past 20 years, with 14 of them being with AAOMS. Beth is the Associate Executive Director of Continuing Education, Meetings and Exhibitions at the American Association of Oral and Maxillofacial Surgeons. She’s been working with AAOMS for the past 14 years and has spent 20 years working in education in some capacity at associations. 1.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Wild Apricot
MARCH 13, 2018
If you’re looking for an all-in-one club website hosting provider that can help you easily create a website for your club, look no further. Wild Apricot is the #1 provider (5 years in a row and running) used by 1,000s of clubs across the US and the rest of the world.
YourMembership
MARCH 29, 2018
No matter the size of your organization, member recruitment is a constant challenge many teams face. If you work on a small team, however, chances are you wear several hats, making it even more difficult to solely focus your attention on one activity. With so much to do, brainstorming fresh ideas for boosting membership can fall to the bottom of the to-do list.
Higher Logic
MARCH 29, 2018
When you send a marketing email with a weak subject line or awkward copy, the interaction with the recipient ends right there – with your message in the digital trash. Even if you convince someone to open your email, how compelling is your content and the offer? It’s easier said than done in an era where we obsess over “Inbox Zero” and contend with complicated spam filters.
WBT Systems
MARCH 6, 2018
When associations think about sponsorship opportunities, events usually come to mind first. However, by focusing only on in-person event sponsorships, you miss an opportunity to build stronger partnerships with industry vendors through online learning sponsorships. An online learning sponsorship program offers more than insert a sponsor’s logo on a webinar slide or displaying their advertising in a sidebar.
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Association Adviser
MARCH 14, 2018
Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam. Although it took her a little longer to realize what association work represents and the endless opportunities it offers, she wasted no time becoming involved in the association community on a deeper level than just 9 to 5, joining ASAE’s Young Pr
Blue Sky eLearn
MARCH 27, 2018
When it comes to recruitment for your association, you have to walk a thin line. You need to actively encourage members to join without driving them away by being too pushy. The trick to striking the right balance? Instead of creating a plan just to promote your program, focus on promoting the value of your program whenever prospective members naturally encounter it.
Wild Apricot
MARCH 9, 2018
Stop committing these social media fails and learn how to boost your followers and engagement from the pros.
Aaron Wolowiec
MARCH 7, 2018
Leadership is more than simply a position or title. Leadership is about specific competencies. It’s about being a specific type of person and handling situations in particular ways.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Higher Logic
MARCH 1, 2018
I may be biased, but I don’t consider most marketers to be inherently “shady.” There’s a difference between educating someone on your products and services and bombarding them with thoughtless advertising. The downfall of advertising might be part of marketing evolution, but let’s not make it the underlying narrative. Let’s refocus on marketing for people, not at them.
WBT Systems
MARCH 20, 2018
WBT Systems is delighted to be an official strategic partner of the 2018 NiUG Greater Chicago Conference , hosted by NiUG International , April 4-6, in Rosemont, Illinois. There’s no better way to make purchasing decisions for your association than to learn about the product first-hand and talk face-to-face with a knowledgeable supplier. Discovering new advances, comparing them with other products and services, and meeting with users already using the products will ensure you pick the best sol
World Class Boards
MARCH 21, 2018
There are great books on governance that tell big boards to downsize; shift to competency-based, rather than constituency or geography-based selection system; be nimble, responsive and strategic; and select the best people for the job, not just those who “worked their way through the positions and did their time.” These aren’t radical ideas; they’ve become mainstream.
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