May, 2017

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How to Start a Nonprofit the Right Way and Get Your First Paying Members

Wild Apricot

New nonprofits face more challenges than ever before, because of how the internet and emerging technologies are changing the ways in which people interact with organizations. In this comprehensive guide, I show you how to start a nonprofit the right way and get your first paying members.

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2 types of cyberattacks your nonprofit or association can avoid.

YourMembership

Data protection and data privacy for nonprofits and associations are important issues being tackled in today’s digital world. Here’s a guest blog article by Daniel Fierro of Abila, introducing how to protect your organization from cyberattacks. You’ve clicked the link to your favorite website – maybe it’s one you rely on daily to get your […].

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. It prompted us to think about what might be the “next practices” associations need to adopt to future-proof the value of their education and certification programs for members and non-members.

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What Makes a High-Performing Team?

Higher Logic

Raise your hand if you were ever part of little league or played a high school sport. Or maybe you did Model UN or debate club? Whether it was sports teams or other team-oriented extracurriculars, many of us spent a good chunk of our adolescence learning how to function on a team.As we all learned, teamwork doesn’t end after school. No matter what you do professionally, almost everyone needs to work in a team at some point.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Why Do Our D+I Efforts Fall Short?

Spark Consulting

Our D+I efforts fail for a number of reasons: Beautiful statements and a handful of ghettoized programs don’t fundamentally change behavior. We create “goals” that are not actionable and have no measures attached. Every single person has implicit biases – sometimes against things that they themselves are – and we don’t do enough to combat them.

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More Trending

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The Simplest Way to Get Board Members to Help with Fundraising

Wild Apricot

When it comes to fundraising, every extra hand helps, so what do you do when a board member isn’t cooperative? Fundraising expert, Amy Eisenstein shares her experience and the one simple thing that will get every board member to help out.

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4 key takeaways from ASAE’s Membership Marketing & Communications Conference.

YourMembership

During ASAE’s MM&C Conference earlier this month, association executives and industry partners took part in 24 learning labs, three keynotes, two preconference workshops and networked to up their game on digital, content and branding strategies. Here’s a guest blog article from Abila‘s Amanda Myers wrapping up the event in D.C. Although it’s not ASAE’s […].

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Connect with TopClass LMS at 2017 NiUG New Orleans Conference

WBT Systems

WBT Systems is delighted to be an official partner of the 2017 NiUG New Orleans Conference , hosted by NiUG International , May 22-24. At NiUG New Orleans, attendees will have the opportunity to take part in great educational sessions, exciting networking opportunities, and connect with iMIS integrated solutions. The vibrant location will play host to a fabulous expo, ” where you can indulge in delicious cuisine, shop in historic neighborhoods, and dance to the music pouring into the stree

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The Great News in the Jive Acquisition

Higher Logic

Last week, Jive announced it was being acquired by Aurea, which would make Jive part of the Aurea customer experience management platform. Whether the deal is good news for Jive and its investors, only time will tell, but it is certainly great news for the social software market, especially for online communities. First, as noted by Rachel Happe at Community Roundtable in a TechCrunch article “The social software market has gotten much, much bigger and Jive was facing competition from both bigge

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Walking Your Talk on D+I

Spark Consulting

For those of us who are “on the bus” on the value of genuine diversity and inclusion, this is the crux of the matter: how do we effectively walk our talk on D+I? . We have to work from the inside out, starting with our own selves, taking steps to uncover and combat our implicit biases, understanding where we do – and do not – have privilege, and answering the question “Now that I know, what will I do?

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Association Brain Food Weekly: 5.19.17

Reid All About it

Your weekly list of free webinars and events for the association community… You can buy everything except time–our most precious resource. I enjoyed watching this short video of Warren Buffet and Bill Gates talking about time in an interview with Charlie Rose. Last week I mentioned my AMS implementation experience. I was also involved in, but thankfully not leading, a website redesign.

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Successful Volunteer Teams Have These Four Types of People

Wild Apricot

There are four types of people, or personas that make for successful volunteer teams. I'll guide you through each of their motivations, which tasks they're best suited for, their behaviors, strengths, and opportunities.

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What 3 things will your association do well this year?

YourMembership

Be selective with where and how you spend your time and resources. As association executives, we all know we must evolve our business models to remain relevant. It’s not enough to do what’s always been done. That’s why at The Ohio Society of CPAs (OSCPA), we’re “focusing on focusing,” a not-so-strategic term for being more […].

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Quick Tips: 3 Ways to Rock Your Portal Home Page

Blue Sky eLearn

A learning portal home page is your first impression to woo and win your target audience. Consider these three strategies to drive results. Graphic Appeal: What’s your ratio? Take a look at your learning portal home page and estimate the word to graphics ratio. Pretty heavy on the words? Words are important, but since visitors skim website content vs. settle in for easy-chair reading, each word must contribute to a design that moves eyes toward the call to action.

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How to Leverage Your User Group to Differentiate Your Company in the Sales Process

Higher Logic

Sales are competitive. Even companies with quality products that get great results must fight to win new customers because there are always half a dozen other options that customers are comparing to yours. Every good sales professional knows that. They know that while potential buyers are talking to your company, they’re also talking to your competitors, weighing cost, functionality, support, and features that will help them achieve their goals.

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What Makes the Association D+I Environment Unique?

Spark Consulting

In short, relationships. Most of the focus on diversity and inclusion in the for-profit world is on staff and, to a lesser degree, boards of directors (which, of course, only some for-profit companies have). The association operating environment is much more multi-layered. Of course, we also have staff teams and boards of directors. But associations have very different relationships with our boards than for-profit companies do.

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Interview: The Fusion of Technology, Data, and Regulations in Commercial Real Estate with Jack Kern

AvidXchange: Association Management

Jack G. Kern is the director of research and publications for Yardi Systems, Inc., and is responsible for the data analytics team at Yardi Matrix and the information publishing group in New York City comprised of Commercial Property Executive and Multi-housing News. Before joining the firm, Kern served as the managing director of consultancy Kern Investment Research, a national research practice with clients across the U.S. and Europe.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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15 Brilliant Ways Word of Mouth Marketing Can Grow Your Nonprofit

Wild Apricot

In this article, I’ll share 15 time-tested tactics for encouraging word of mouth conversations, and give you tips on how to encourage people to spread the word about your organization.

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5 concepts for associations we’ve learned in professional education.

YourMembership

That’s after 15 years of success and even the mistakes which made them possible. In professional education, like in any field, there’s a preponderance of misconceptions which affect our daily practices and implementations. And the risky part is when they start cementing into practices. Here are five key concepts to consider when developing education programs […].

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Creating Engaging Content

Blue Sky eLearn

5 proven ways to punch it up. In online learning, we’re always one click away from the window closing. What are you doing to compel learners to stay? Bells and whistles will have little effect if you don’t first create engaging content. These five strategies will turn blah into hurrah! 1. Offer Transformation. Fundamentally, your learners don’t come to you for information.

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Why Everyone Needs to Be a Community Manager

Higher Logic

“You can never go wrong by investing in communities and the human beings within them.” – Pam Moore , CEO and Founder of Marketing Nutz. As an association, you can never go wrong investing in your members, which is part of what makes your private member community so powerful. It’s an exclusive space where members connect with peers and your organization as well as enjoy the myriad of benefits your association offers.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Key Concepts in Diversity and Inclusion

Spark Consulting

As Joe Gerstandt points out in his sidebar in Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion , clarity is key. We need a shared and widely understood vocabulary of “concise, clear, actionable language” in order to make progress on D+I. So that’s where Sherry Marts and I start: by defining terms, some of which may be familiar to you and some of which may be new.

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Online Learning Needs a Robust E-Commerce System

Forj

When I write blog posts for Web Courseworks, I’m typically focused on the philosophy and design of adult education, and for good reason: there are many special educational considerations for adult learners, and I want to design curricula that best meets their needs. Part of addressing those considerations is picking the right tools for my learners. While it’s important to pay attention to curriculum design, it’s also important to consider the tools my learners will use to buy access to those cou

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How to Create a Membership Website Free with Wild Apricot

Wild Apricot

Here's everything you need to know (features, limitations, etc.) about how to create a membership website free with Wild Apricot.

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10 keys to creating and growing a customer service culture at your organization.

YourMembership

What does a culture of accountability look like at your association or nonprofit? Here’s a guest blog article from Abila‘s Director of Client Success Jessica Lane who answers the question. As we have seen, time and time again, word of mouth can make or break a company’s reputation. With social media expanding the reach […].

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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How to Get Sign Ups to Show Up

Blue Sky eLearn

You’ve done the hard work of generating registrations for your webinar. But when the event rolls around, you’re dismayed to see that most of your registrants never make it to the call. It’s a common challenge. According to a 2016 Webinar Benchmarks Report*, the registrant-to-attendee conversion rate for most webinars is between 35 percent and 45 percent.

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How to Recruit and Retain Millennial Employees (Hint: Start by Building Community)

Higher Logic

Some companies naturally attract millennials. They’re the cool ones with foosball tables in their break rooms. But for the rest of the businesses out there, convincing Gen Y that your organization is a great place to work isn’t so easy. If you can’t afford (or don’t want) distracting foosball tables, how do you appeal to young professionals? The easy answer?

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Include Is a Verb

Spark Consulting

Associations know the research that the Millennial generation that is rapidly becoming the majority of our workforce and membership base is the most diverse generation we’ve ever had in the US – and that the yet-to-be-named generation coming up behind them is even more so. We know that increased diversity and real inclusion produce increased innovation, better decision-making, faster and more creative problem-solving, better outcomes, and an improved bottom line.

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