May, 2021

article thumbnail

Level Up With 15 Association Marketing Resources

Higher Logic

The post Level Up With 15 Association Marketing Resources appeared first on Higher Logic. Step out of the daily grind and be inspired by these helpful resources for association marketers, from books to podcasts to blogs. The post Level Up With 15 Association Marketing Resources appeared first on Higher Logic.

Resources 323
article thumbnail

The Ultimate Guide to Creating a Membership Engagement Strategy

Wild Apricot

Member engagement can mean different things to different folks. For-profit marketers and social media managers, for instance, often use the term “engagement” when referring to how an individual is engaging online – in terms of website.

Strategy 254
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Engagement Lessons from the Pandemic

Spark Consulting

Two weeks ago, I had the opportunity to appear on a virtual panel on engagement, organized by Mary Byers, for the Veterinary Medical Association. We covered a wide range of topics, a few of which I think others would benefit from thinking about, so I’ll be doing a few related blog posts. Of course, the pandemic was top of mind for everyone. As vaccination rates rise, people (including your members and other audiences) are cautiously poking their heads out of their pandemic hibernation, try

Video 370
article thumbnail

What the Research Says About the Pandemic’s Impact on Associations

WBT Systems

What the Research Says About the Pandemic’s Impact on Associations. Read more about What the Research Says About the Pandemic’s Impact on Associations.

507
507
article thumbnail

2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

article thumbnail

Association Brain Food Weekly: 5.7.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Research on associations. WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers.

St. Louis 370

More Trending

article thumbnail

Your Search for an Alternative to Facebook Groups Ends Here

Higher Logic

The post Your Search for an Alternative to Facebook Groups Ends Here appeared first on Higher Logic. Looking for an alternative to Facebook Groups? Search no longer. Learn why a branded online community platform is better for engagement, security, and more. The post Your Search for an Alternative to Facebook Groups Ends Here appeared first on Higher Logic.

Strategy 296
article thumbnail

25 Online Fundraising Ideas Perfect for Any Cause (Social Distancing Approved!)

Wild Apricot

Wondering how to raise funds now that we can’t leave our houses? You’re not alone. COVID-19 has completely changed the landscape of fundraising, and the foolproof methods nonprofit professionals have always relied on are now out of the.

How To 418
article thumbnail

The Long-Term Problem of Short-Term Actions

Aaron Wolowiec

If you face a problem that requires fast action, what took you so long to recognize and be prepared to act in your and the businesses long-term interests? Are we practicing to solve problems only for today and not the future? Let's not create more potholes to fill by not seeing and understanding their long-term impact.

246
246
article thumbnail

Improve the Online Learning Experience with a Train-the-Trainer Program

WBT Systems

Improve the Online Learning Experience with a Train-the-Trainer Program. Read more about Improve the Online Learning Experience with a Train-the-Trainer Program.

413
413
article thumbnail

The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

article thumbnail

Association Brain Food Weekly: 5.21.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Niche conferences. The riches are in the niches, says WBT Systems. They make an argument for adding smaller, niche virtual conferences to your event lineup. Makes sense: hyper-relevant programming and more opportunities for attendees to spend quality time with peers.

San Jose 369
article thumbnail

Don't Let Association Data Myths Hold Back Your Analytics

Association Analytics

The three most common myths that hold associations back from getting started on their analytics journey are data cleanliness, data governance and data strategy. Most think that these steps must come before data analysis, when, in fact, they can be developed together, step-by-step. In an article recently published in ASAE's Associations Now , our senior director of managed services, Emilio Arocho, discusses this topic, explains why these myths hold back progress and shares ways they can be easily

Analysis 260
article thumbnail

Preview: The No BS Guide to Digital Transformation

Spark Consulting

I’m so excited to announce that the next Spark collaborative whitepaper will be dropping ONE week from today. In it, Maddie Grant (Digital Strategist, PROPEL ) and I discuss digital transformation for associations, seeking to address what makes the process of digital transformation different for associations. Spoiler alert: it’s culture.

Project 195
article thumbnail

Corporate Sponsorships 101: Everything You Need to Know

Wild Apricot

Individual giving makes up a large portion of funding for many nonprofits. While these donors are vital to your organization, many of these supporters may need to pause or shift their donations when difficult economic times hit. This is one reason.

article thumbnail

Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

article thumbnail

Great Leaders Coach or Risk Cheating Team Development

Aaron Wolowiec

There is often a difference between how we are leading and how we would prefer to be leading – not to mention the impact on our teams and our organizations. There can also be a difference between how people are being led and how they would like to contribute and develop their long-term career potential. When we choose to eliminate the risk of cheating our team’s development by using a coaching approach as leaders, the effort creates a magnitude of impact for our organizations, our teams, and our

Team 246
article thumbnail

The Riches Are in the Niches: Consider the Appeal of Smaller, Niche Conferences

WBT Systems

The Riches Are in the Niches: Consider the Appeal of Smaller, Niche Conferences. Read more about The Riches Are in the Niches: Consider the Appeal of Smaller, Niche Conferences.

article thumbnail

Association Brain Food Weekly: 5.14.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Either you have it or you don’t but you have to produce anyways. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration.

St. Louis 341
article thumbnail

Are you getting the most out of your retention data?

Association Analytics

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. But are you truly leveraging that information? Are you using it to increase revenue and lower costs per renewal?

Analysis 192
article thumbnail

Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

article thumbnail

Engagement: You’re Doing It Right!

Spark Consulting

One of the other hot topics on the engagement virtual panel Mary Byers had organized for the Veterinary Medical Association on April 22 was: Who’s doing member engagement well, and what can we learn from them? A few years ago, Anna Caraveli and I wrote Leading from the Outside-In , in which we describe what member-centric engagement looks like, enumerate eight keys to member-centric engagement, and profile 11 different membership organizations that are doing a great job at it.

article thumbnail

The Ultimate Guide to Donation Website Builders for Your Nonprofit

Wild Apricot

So your nonprofit has been taking off, and you realize you’ve gotten big enough that it’s time to build a donation website. Exciting, right? Objectively, yes. But the idea of building a website can seem daunting depending on your experience.

article thumbnail

Coaching Questions Guaranteed to Get Your Team Talking

Aaron Wolowiec

The Event Garde team has come to rely on well-researched models to support its internal work and collaboration among fellow team members, as well as its external work, relationships and deliverables with clients and other key stakeholders. In this post, Aaron Wolowiec shares three of these models and the associated coaching questions used to elicit productive discussion.

Team 243
article thumbnail

A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs

WBT Systems

A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs. Read more about A Swipe File for Association Marketers: Ideas for Marketing Copy for Education Programs.

Marketing 370
article thumbnail

Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

article thumbnail

Association Brain Food Weekly: 5.28.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Train-the-trainer. With the switch this past year to online courses and conferences, many associations came to the troubling conclusion that their instructors and presenters didn’t know how to provide an enjoyable or effective learning experience. WBT Systems suggests fixing that by launching a train-the-trainer program and explains how to get one going.

article thumbnail

Make Your Giving Tuesday Bigger Than Ever with These 5 Ideas

Higher Logic

The post Make Your Giving Tuesday Bigger Than Ever with These 5 Ideas appeared first on Higher Logic. One of the biggest fundraising days of the year means a lot of competition. Starting early and planning ahead will help you distinguish your campaign and make it a bigger success than ever. The post Make Your Giving Tuesday Bigger Than Ever with These 5 Ideas appeared first on Higher Logic.

article thumbnail

From Problem Child to Genius—Energizing Chapters

.orgSource

The smiles are back! Yesterday the CDC announced that anyone who is fully vaccinated need not wear a mask in most circumstances. But wait. The comments on my Facebook page tell an interesting story. Everyone isn’t jumping on Open Table or heading to the movies. Some of us are quite happy, thank you very much, […]. The post From Problem Child to Genius—Energizing Chapters appeared first on.orgSource.

article thumbnail

The 10 Best Membership Website Builders in 2021

Wild Apricot

If you’re planning on building a membership website, there are many membership website builders that are easy to use and have lots of features to suit your organization. To help you choose the right one, I spoke to a number of organizations who.

article thumbnail

Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

article thumbnail

Coaches…Can You Define Trust?

Aaron Wolowiec

Coaches often say that trust is the key to their coaching success, but the term itself defies a universal definition. This post suggest three areas where we can leverage trust to strengthen our coaching practice.

208
208
article thumbnail

Digital Badge and Credentialing Programs for Students and Recent Graduates

WBT Systems

Digital Badge and Credentialing Programs for Students and Recent Graduates. Read more about Digital Badge and Credentialing Programs for Students and Recent Graduates.

345
345
article thumbnail

9 Steps to Make a Case for a New AMS

Membersuite

In this year of tight budgets, it might seem like a bad time to lobby for a new AMS. Your leadership probably thinks the one you have is good enough, especially with all the other demands on your association’s limited budget. But you know better. You know how the existing AMS, CRM or database limits your association’s potential. You’re painfully aware of how much time is wasted because of its inefficiencies.

Software 170