February, 2023

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How to Increase Your Association’s Membership Renewal Rate

Membersuite

Membership renewals are now an automatic process, thanks to your AMS. Renewal invoices go out and dues payments come in. However, that’s a best-case scenario. The harsh reality is that sometimes renewals and payments don’t come in. What can you proactively do to create the conditions for more renewals? I’ve been nosing around and gathering ideas for improving the membership renewal strategy and process.

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Member Onboarding Series, Part 3: Embrace Long-Term Strategies

Associations Now

Onboarding doesn’t stop after you’ve welcomed new members into the fold. Read on for ways to ensure that new members are primed to take part in the organization months or years down the line. ‌This is the final part of a three-part series on member onboarding. The first part was on the state of welcome packets , and the second part was on making sure members get their money’s worth.

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The Latest Association Email Usage and Engagement Benchmarks

Higher Logic

The post The Latest Association Email Usage and Engagement Benchmarks appeared first on Higher Logic. The latest report on email benchmarks is now available! Gauge your association’s email marketing performance and gain actionable advice. The post The Latest Association Email Usage and Engagement Benchmarks appeared first on Higher Logic.

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Increasing Member Engagement Through Content: Part II

Association Adviser

In this two-part series, we’re discussing how any association can utilize the power of content to increase member engagement. As discussed in the previous post, content is an important driver of member engagement and can help your association engage, attract and retain members. In part two, we’ll continue our discussion on ways your association can […] The post Increasing Member Engagement Through Content: Part II appeared first on Association Adviser.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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What Your Association Peers Say About Non-Dues Revenue

GrowthZone

It’s no surprise that when GrowthZone surveyed 388 association professionals across the U.S. and Canada at the end of 2022, the top non-dues revenue source listed was events. Successful Revenue-Generating Events How can you ensure success for your important revenue-generating events? When you spend a lot of time and money preparing for an in-person event for education, fundraising, networking, or membership building, the last thing you want is an empty room.

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More Trending

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Data Wrangling Blues

Association Analytics

“Are we going to have dinner now or try to get this list created before we eat?” I ask my two association colleagues nervously. It’s getting dangerously close to 8pm and I know that I need to eat dinner soon. Depending on the time of year, it was not unheard of to stay until 11pm. This was a familiar conversation in our small association where a handful of key employees worked well into many evenings compiling data from multiple sources.

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After Action Review: A Critical Component to Event Planning

Aaron Wolowiec

When we talk about successful event planning, the emphasis is quite often on the word “planning” and all the tools and techniques we employ to ensure a successful event. But what about after the event? Let’s take a look at a few ways we can use an After Action Review (AAR) to help wrap up an event planning cycle and guide us in future events.

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Association Brain Food: 2.3.23

Reid All About it

The weekly list of free educational events and resources for the association community… Vendor member education. WBT Systems explains why and how to help industry partners get the most value out of their membership. They describe educational programs that will help these member develop relationships and generate more leads. Hybrid workplace worries.

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Research and Information Literacy – Learning More

Spark Consulting

Would you like to learn more about how you can improve your information literacy and become a more discerning and knowledgeable consumer and sponsor of research? Caveat Emptor co-author Polly Karpowicz and I recently had the opportunity to sit down (virtually) with Jeff Cobb (Tagoras) for an episode of the Leading Learning podcast, where we discussed some fundamental issues in research study design, like primary versus secondary research, qualitative and quantitative research, mixed research met

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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How to Generate Non-Dues Revenue from Sponsorships

Higher Logic

The post How to Generate Non-Dues Revenue from Sponsorships appeared first on Higher Logic. Associations that diversify their revenue streams beyond member dues are much better positioned to keep a robust staff and explore new programs. Generating non-dues revenue (NDR) from email and community sponsorship can be a game-changer. The post How to Generate Non-Dues Revenue from Sponsorships appeared first on Higher Logic.

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A Justification Toolkit Helps Persuade Employers to Pay for Learning

WBT Systems

As long as the economy’s direction is uncertain, some employers will be reluctant to spend money on their employees’ professional development. Short-sighted, I know.

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The Top Ten List: Data Challenges

Association Analytics

The post The Top Ten List: Data Challenges appeared first on Association Analytics.

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Three event survey strategies to gain actionable insights at your association

Nimble AMS

Are you looking for proven methods to improve your events ? Gain actionable insights on the current status of your association’s events when you conduct routine surveys. With surveys, you’ll discover areas where your events are performing well and areas where you’ll need to improve. You’ll also learn how you can enhance the attendee and member experience.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Association Brain Food: 2.10.23

Reid All About it

The weekly list of free educational events and resources for the association community… Member engagement. Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. If you pre-order the book by the 13th , you can sign up for a free companion workbook.

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Feeding the beast: engaging online delegates through live streaming

Event Industry News

By Rich Belcher, Director of First Sight Media Feeding the beast, it’s the idea that encourages engagement with your online audience by maintaining connection with them during the entirety of the event.

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Learn Strategies to Engage Members and Help Your Association Thrive at Super Forum 2023

Higher Logic

The post Learn Strategies to Engage Members and Help Your Association Thrive at Super Forum 2023 appeared first on Higher Logic. Higher Logic’s annual Super Forum is back in-person for association professionals April 10-12, 2023. Here is a sneak peek of what to expect when you join us at the Gaylord National Resort & Convention Center. The post Learn Strategies to Engage Members and Help Your Association Thrive at Super Forum 2023 appeared first on Higher Logic.

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How to Attract Gen Z to Your Association’s Online Learning Programs

WBT Systems

As Gen Z enters and navigates the working world, it’s an opportune time to help them build the habits—like lifelong learning and building a professional network—that pave the way to a successful career.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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The Top Ten List: Data Challenges – 3/15/23

Association Analytics

The post The Top Ten List: Data Challenges – 3/15/23 appeared first on Association Analytics.

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Gardian of the Month: Michael Williams

Aaron Wolowiec

Michael Williams is our Gardian of the Month! Find out what he'd like to learn more about, his favorite personal network, how he thinks mentorship aids in knowledge transfer and which season represents him best!

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Why continuous software updates mean ROI for your association

Nimble AMS

Imagine w hat would happen to your organization if your outdated association management software (AMS) suddenly imploded. M embers couldn’t pay their dues , n ew members couldn’t join , and no one could participate in your online community. Your association would see a decline in member engagement , retention , and recruitment. U ltimately, yo ur organization would experience a sharp decline in ROI.

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Why Going Global Might Require Some DEI Tweaks

Associations Now

United States-based associations looking to expand want to preserve their DEI goals, but some don’t always translate. Take the time to understand others’ perspectives, one expert suggests. When it comes to going global, it’s well-known that American associations make a lot of U.S.-centric mistakes. They possess ideas about membership, meetings, partnerships, marketing, and more that make perfect sense in America but may not apply in different countries and regions.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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What to Expect at Super Forum 2023

Higher Logic

The post What to Expect at Super Forum 2023 appeared first on Higher Logic. Higher Logic’s annual Super Forum is back in-person for association professionals April 10-12, 2023. Here is a sneak peek of what to expect when you join us at the Gaylord National Resort & Convention Center. The post What to Expect at Super Forum 2023 appeared first on Higher Logic.

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Self-Assessment Tools & Programs for Your Association’s Members & Customers

WBT Systems

Many of us progress through our careers with little official guidance. Unless you’re working with a coach, your next steps in professional development aren’t always clear. Enter self-assessments.

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The Role of Events in the Sustainable Management of Historic Buildings

Event Industry News

After several years in the hospitality industry with operations such as Trust House Forte, Best Western and Holiday Inn (culminating in the position of Hotel Manager), Zoë Turner joined Trinity House in 2006. Over the subsequent 13 years she has managed or assisted in the management of numerous events.

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Calendars are Organized! Organized Chaos…

Aaron Wolowiec

Online calendars are our daily guides. Their ability to sync and be accurate is vital to our ability to effectively manage multiple clients, travel around the country for events, and easily schedule meetings at appropriate times. These calendars are needed to sync to a variety of places without having to enter things in 10 different places. If you have multiple calendars you are trying to wrangle, here are some tools that may be able to help you out.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Three tips to transform your association event into a top member experience

Nimble AMS

Do y our members value in – person events ? If so, g ive them something to talk about when you improve the member experience by adopting innovative technology ! Associations Now reports that young professionals value in-person events. Regardless of age or professional background, all m embers value the p ersonalization of events and there is still a distinct desire for hybrid options.

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Increasing Member Engagement Through Content: Part 1

Association Adviser

Member engagement is the cornerstone of operations, and your association should be intentional about the content it creates to support your engagement goals. Content is an important driver of member engagement and can help your association engage, attract and retain members. Each medium, touchpoint and channel will distribute information and learning opportunities to your members […] The post Increasing Member Engagement Through Content: Part 1 appeared first on Association Adviser.

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5 Tips to Create Valuable Content for Your Community Forum

Higher Logic

The post 5 Tips to Create Valuable Content for Your Community Forum appeared first on Higher Logic. This blog will provide you with 5 valuable tips to use when crafting your own content strategy, so that your content is engaging and can generate conversation. The post 5 Tips to Create Valuable Content for Your Community Forum appeared first on Higher Logic.

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