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There is one thing that your sponsors want more than anything else and nobody is doing it. Sponsorship Expert Chris Baylis tells you what that thing is and how to do it.
“We make a living by what we do. We make a life by what we give.” – Winston Churchill. Of the many ways to give back, volunteering is one of the most profound. Giving your time and knowledge is invaluable, which is one of the reasons organizations appreciate their volunteers so much. Volunteerism has been the lifeblood of many groups throughout the centuries and continues to be a driving force today.
Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. Success depends on the ability to create value for their brand. In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums.
United Airlines farce could’ve been alleviated or stopped with some proper employee training. United Airlines recently landed itself into an escalating PR nightmare, and it hasn’t yet left people’s minds or tweets. How could it? A graphic video of Dr. David Dao was forwarded, copied, shared and tweeted globally in a fury of consumer backlash. […].
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For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
1) WHAT DO YOU DO AT VIRTUAL? I’ve been a Training Specialist at Virtual for five-plus years, I’m part of a team that manages the coordination and administration of the Global Certification Programs for one of our largest clients, a security standards council for the payment card industry. Recently I returned from Cape Town, South Africa, where I spent two weeks working on a training certification program.
Your weekly list of free webinars and events for the association community… My world is still buzzing with the news about the Community Brands/YourMembership takeover/consolidation/call-it-what-you-will of Aptify and Abila. I expect we’ll hear more announcements in the near future about the acquisition of other association technology firms. I was talking to a friend this week about the deal and the unsettling feelings it’s causing people on the association side to have about the future of
Your weekly list of free webinars and events for the association community… My world is still buzzing with the news about the Community Brands/YourMembership takeover/consolidation/call-it-what-you-will of Aptify and Abila. I expect we’ll hear more announcements in the near future about the acquisition of other association technology firms. I was talking to a friend this week about the deal and the unsettling feelings it’s causing people on the association side to have about the future of
We recently caught up with Alexandra Dao , Senior Manager, Research and Customer Insights for Vimeo. Alexandra spoke about how she works with current Vimeo users to do usability testing on new products. Although she doesn’t have a community manager title any more, Alexandra’s career began in community management - and she’s taken those lessons with her.She’s also part of the We Support NYC team, who curates a weekly community management and support newsletter (one of our favorites!).
There are countless articles describing how we need to change the way we deliver learning to attract and engage millennial learners, but many of these articles seem to forget that organizations must deliver learning to learners across multiple generational groups. How can you ensure your education program provides benefits to members of all ages? Recent studies have focused on the importance of training and development to millennials, for example, the State of the American Workforce report from
Make your job board more valuable for employers seeking top talent within your niche or industry. Your career center is a place where employers come to find the top talent within your niche or industry. To help them attract more job views and applications, consider sharing with them these 5 simple steps to writing effective […].
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
I went to the beach last week. That’s nothing new for me—I surf year-round in New Hampshire, sometimes trudging through snow to get to the beach. This beach was a bit farther away from my usual surf spot. While I was in Africa for the PCI Security Standards Council’s annual Middle East & Africa Forum , I took a day to get to surf at Surfer’s Corner in Muizenberg and hit the sand at Llandudno Beach in Cape Town.
My last membership 101 post ended: You continue to do that [make offers] for a few cycles, THEN ask her to marry you, once you both know it’s right. Which begs the question: how do you know when is the right time to ask? Data. If you’ve constructed your ladder of engagement correctly, you started with asking your lead to do something free and easy (maybe signing up for your free e-enewsletter).
If you were told to raise $5,000 by the end of the month, could you do it? There are seven key strategies that will help make your next peer-to-peer fundraiser the best success.
What if the way to motivate your volunteers to come back again and again is to forget for a moment they’re volunteers? What if, instead, the key is to recruit and treat your volunteers like employees? Many volunteer programs struggle with the same problem - getting a core group to return regularly. A lot of people volunteer at least once, but it doesn’t often turn into long-term commitment.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
If you have been providing continuing education programs or professional development training via your website or learning management system, but your members don’t seem to be interested in the training you are offering, how can you re-energize online learning for members? If your members are finding your online learning content to be a bit stale, or if participation levels are dropping, don’t despair!
Here’s a model to identify where your association management software comes up short and what to do if it does. Successful association management software is like a well-constructed wedding cake. Imagine a traditional wedding cake: There are several layers, with the bottom portion the largest and each layer gets smaller as you reach the top […].
Your weekly list of free webinars and events for the association community… If you’re not heading to ASAE’s Marketing Membership & Communications Conference (aka MMC) next week, glom onto the hashtag #MMCCon like the rest of us and follow along on Twitter. Preconference sessions take place on Monday, May 1 followed by the conference on Tuesday and Wednesday.
As I discussed in the last post in this series , membership is all about relationship building. The mechanism you use to build that relationship is the ladder of engagement. Simply put, just like you wouldn’t ask someone to marry you on the first date, so you need to create and deepen your relationship with your prospects (and members) over time before asking them for further commitments.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
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My favorite childhood game was Telephone. My friends and I would sit in a circle for hours passing messages around by whispering in one another’s ears. Hearing how the original messages changed to something nearly unrecognizable at the end always made me laugh. Telephone isn’t just an entertaining childhood pastime. It also teaches a valuable lesson: indirect communication is rarely accurate.
At the start of your board meetings do board members ask themselves “I hope they try selling stuff today?” Of course not. If anything, they want your organization to stop selling stuff. In today’s disruptive environment they are preoccupied with their business challenges and global uncertainty. Hearing endless staff reports and selling stuff is not where they are at anymore.
YourMembership’s AMS now integrated with QuickBooks Online and Great Plains. We’ve been busy at YourMembership, enhancing our technology solutions to improve your association members’ experience, streamline your operations and processes, and help your organization grow. Last month, we revolutionized the member experience with SocialLink, YM’s online community and social mobile app built into our association […].
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Your weekly list of free webinars and events for the association community… Last week, after a day of hiking in Capitol Reef National Park, I got on Facebook to share some photos and learned about the consolidation of Aptify, Abila, and YourMembership under the new Community Brands umbrella. I was immediately riveted by the Facebook and Collaborate discussions about the news, but also concerned about friends who work for Aptify and Abila.
I was at my regular volunteer gig at CAFB this morning, and the shelves are BARE, y’all. It’s typical for donations to fall off after the holidays, and more than once, I’ve gotten a call before my June or July visits to the Food Bank to tell me not to come because they don’t have work for volunteers. But it’s only the beginning of April.
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Designed entirely for idea sharing. When you step into a conference session, here is the generally expected outcome: Thought leader at the front of the room speaks. Audience members take notes. Audience walks away feeling enlightened. But think back to the sessions you’ve actually attended. As you sat there, I’ll bet you weren’t just simply taking notes.
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