October, 2016

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12 Practical Ways To Engage and Retain Members in Today’s World

Wild Apricot

It costs up to 25 times more to find and convince a new member to join than to keep your current members engaged. Here's a list of actually practical tips to retain your members.

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Don’t let Facebook + LinkedIn have your cake and eat it, too.

YourMembership

Yes. you are handing over your association members to the competition. Now, you may not believe me, but it’s true. Associations are handing over their entire membership base to competitors and don’t even know it! That’s because your competition doesn’t look familiar. It’s not another association, non-profit, society or organization. These competitors, […].

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Explore TopClass LMS at ASI Europe Insight Day 2016

WBT Systems

WBT Systems is delighted to announce their sponsorship of the ASI Europe Insight Day hosted by Advanced Solutions International (ASI), October 19, 2016. This annual client seminar will take place in Victoria, London, UK. The seminar will inform the ASI Europe Community about the latest product updates, how to use the products more effectively, and most importantly provide an opportunity to network with colleagues from the not-for-profit sector.

LMS 259
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6 Association Management Tips from Steve Jobs

Socious

It’s hard to believe it’s been half a decade since Steve Jobs’ passing. Many of us early adopters still remember his live announcement/unveiling of the iPhone and the immediate, burning desire to own one. His legacy is still felt around the world every time someone looks at an iPhone.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Don't Overlook the Power of Online Community Micro-Influencers

Higher Logic

Ok, name the first social media influencer who comes to mind. Got it? You probably thought of a Kardashian or Jenner. They’re all over the news and social media, and even if you don’t pay attention, it’s hard to avoid them. And companies definitely take notice -- one tweet or Instagram post from a Kardashian or Jenner can make or break a product (and can cost tons of money).

More Trending

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23 Free Nonprofit Webinars for October 2016

Wild Apricot

Lots of learning on volunteering this month, so if you’re looking for volunteer strategies, you’ve hit the jackpot of webinars!

Strategy 302
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Consider flipping the membership equation.

YourMembership

Thinking different about member retention + recruitment. The following original article was first published online on September 13, 2016 by John Wiley & Sons and then appeared on page 6 of the October 2016 edition of The Membership Management Report, a monthly journal published by Wiley for the association industry. Do you remember […].

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eLearning Assessment and Feedback with your Association LMS

WBT Systems

Many associations are creating eLearning content for members that are spread over a wide geographical area, and who are increasingly “on the go”, voluntarily accessing learning when they can, where they can, outside of working hours. As learners will most likely be accessing eLearning content on their own time, it is important to ensure that they have the ability to assess their achievement of learning objectives and receive feedback in real time.

LMS 248
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Don’t Start Writing Your Association’s Next Survey Without Following These Steps

Socious

“USA Today has come out with a new survey - apparently, three out of every four people make up 75% of the population.” – David Letterman. That’s insightful information. Really mind-blowing. And funny because it’s so accurate. There are a ton of surveys out there today, and not all of them result in worthwhile information.

Survey 244
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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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The C-Suite's Role in Social Media

Higher Logic

Social media has undoubtedly gained an increasing role in the business community. For any organization, the importance of social media is right up there with any other marketing strategy. However, are there reasons for business executives to have their own presence on social networks? The answer is a resounding, YES. If your organization is on social media, you should be too.

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Association Brain Food Weekly: 10.7.16

Reid All About it

We all need help dealing with the raging river (not gentle stream) of information coming at us every day. Associations are perfectly placed to help us sift through and select the best information to read or consult. Yes, I’ll use the C-word: associations should be the #1 curators for their community. Since I’ve been on an education kick lately, here’s an example of curation by a for-profit organization.

Mooc 212
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29 Free Nonprofit Webinars for November 2016

Wild Apricot

If your organization is struggling to fill events, looking for #givingtuesday tips, or building a corporate sponsorship strategy, this month’s free nonprofit webinars can give you a hand.

Tips 291
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Associations drive the heartbeat of America.

YourMembership

Saying it with song on a magical night, annual ASAE Summit Awards captures monumental contributions of the association industry. photo credit: USAe-News You couldn’t help but be moved by the range and passion of Mikky Ekko’s vocals and performance. If you haven’t heard the melodic sound of the Grammy-nominated singer/songwriter and indie pop artist, you’re […].

America 209
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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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OpenBadges: Increasing Visibility of Association Education

WBT Systems

There has been much discussion lately about the value of digital badges for both association education and certification programs. Describing the appeal of digital badges, the Humanities, Arts, Science, and Technology Alliance and Collaboratory ( HASTAC ) says, “ Digital badges are a powerful new tool for identifying and validating the rich array of people’s skills, knowledge, accomplishments, and competencies.

Education 246
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5 Survey Writing Secrets that Will Get More Responses

Socious

According to association consulting firm, Potomac Core , only 63% of association members feel that they’re getting value from their membership fees. That’s a scary number, especially as associations struggle to stay relevant in today’s marketplace.

Survey 227
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Should Lurkers Be Called 'Lurkers'?

Higher Logic

Would you rather be called a ‘lurker’ or a ‘wallflower’? Language is an important factor when creating an online community. Developing specific words or phrases can deepen a sense of community amongst your members, giving them the feeling of being on the “inside” or part of an exclusive group. Language can also influence engagement, depending on how positively -- or negatively -- members feel about your word choices.

Resources 197
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Association Brain Food Weekly: 10.28.16

Reid All About it

Before we get to this week’s webinars and etcetera, how about some reading suggestions? Roger C. Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. He also reviews four books that “can open your eyes to the importance of neuro-plasticity and how you can intentionally take steps to increase your brain’s productivity.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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How a Tech Solution Saved This Executive Director’s Membership Growth Strategy

Wild Apricot

The story of how one executive director managed to turn around a failing growth strategy with a software solution, hitting 25% growth in six months. Based on The Tech Effect webinar, which runs each month at Wild Apricot.

Strategy 287
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Easy equality: 8 small steps to support women at work

YourMembership

You don’t have to join an advocacy group or attend a protest march to support women in your workplace. Here are small actions anyone can take to chip away at cultures and habits that prevent women from contributing fully to their organizations’ success. In my job creating partnerships between my employer and other organizations, I […].

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Essential Steps BEFORE Planning for an LMS Implementation

WBT Systems

Fall is a transitional season, with the leaves changing color and starting to shed, and we start thinking about planning for the weather changes coming in the next season. Similarly, it’s usually at this time of year that associations and other organizations start to review their training requirements and inevitably their delivery of that training.

LMS 219
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Why Associations Need to Take Back Control of Their Websites Today (And How to Do It)

Socious

Try to count how many websites you visited yesterday. Or even today – just this morning. Do you know? Or have you already lost count?

How To 192
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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Dynamic Communities Spurs Engagement and Conversation for Microsoft User Groups

Higher Logic

Dynamic Communities, Inc. is the administrative organization behind professional software user groups such as the Dynamics AX User Group (AXUG), the Dynamics GP User Group (GPUG), the Dynamics CRM User Group (CRMUG), the Dynamics NAV User Group (NAVUG), and more. Formed to ease the burden on the volunteer leaders of these Microsoft application-focused user groups, Dynamic Communities is committed to serving the needs of its members and helping each organization to grow.

eBook 194
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Change is good…right?

Aaron Wolowiec

Leaves change. People change. And yes, businesses change. But what about associations? Most of us realize innovation is key to driving a business forward. New ideas, new inventions, new strategies, new operating plans. The options are limitless – even for associations. Associations aren’t often regarded as agents of change, but recently, Marketing General Inc. , in conjunction with the National Business Aviation Association , polled association professionals to learn how they set innovation goal

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10 Mandatory Membership Fields to Track in Your Database

Wild Apricot

It’s important to keep track of the right member information, because you can analyze it to develop growth, retention, or engagement strategies for your organization. From our experience, here are the 10 mandatory membership fields to track.

Strategy 270
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Is Facebook at Work the answer to growing your association’s social community?

YourMembership

Best serve associations with a branded, exclusive + private experience for their members. The post Is Facebook at Work the answer to growing your association’s social community? appeared first on YourMembership.

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Navigating Payroll Compliance: Future-Proofing Payroll in an Evolving Regulatory Landscape

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Don’t Undervalue Association Training Programs!

WBT Systems

When pricing your association’s training offerings, it is important to assess their value, and then price accordingly. Many associations are guilty of devaluing online learning courses and webinars as there is typically less administration overhead and no hard costs associated with things like booking a room or organizing lunch, so the event is perceived as creating less of an impact.

Price 171
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How to Analyze Your Association’s Survey Data Without Losing Your Mind

Socious

“The data tells a story, and once you know the story you can change the ending.” – Debbie King, CEO of Association Analytics. Data, even “big data,” has become a buzzword in both the business and association space. Everyone wants data because, as Debbie King said, it can help organizations change. It can help them evaluate an industry, develop strategies to increase revenue or member retention, and tell them what benefits members want to see.

Survey 189
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Six Reasons to be Excited for the 7th Annual Higher Logic Super Forum

Higher Logic

We are so excited for Super Forum - this year it’s November 14 and 15. Since this is our seventh one, we have big things in store -- you won’t want to miss out! Here are just a few things I’m personally excited for: Results Driven theme. This year is all about getting results -- for your team, your organization, and your community members. To achieve those results for everyone, community professionals need to learn how to measure, manage and move the dial.

Arlington 179