Wild Apricot

AUGUST 5, 2015

We’re glad to announce the release of Version 5.5! It brings new events module features that will help you grow your organization!

Organization 284

Organization 284

Higher Logic

AUGUST 25, 2015

We love our communities and members. For the most part, everyone participating is collegial, helpful and respectful—which is why members keep coming back, posting and collaborating with each other. Sometimes, there’s that one member (or maybe several) who provoke in conversations. Maybe the provocation is outright and obvious. Other times, it is subtler and nuanced, but gives you a bad feeling.

How To 223

How To Guidelines System Education 223

Socious

AUGUST 27, 2015

Each year, membership marketing firm, Marketing General (MGI), publishes the results of their Membership Marketing Benchmarking survey. It is the association industry’s deepest look into trends, tools, and tactics. This year over 900 associations participated, making the 2015 Membership Marketing Benchmarking Report one of the strongest narratives to date on how to grow membership.

Marketing 216

Marketing Strategy Survey Tools 216

Reid All About it

AUGUST 22, 2015

Yesterday, one of my friends started a conversation on Facebook about all the post-show emails sent by ASAE Annual exhibitors. We’re not receiving nearly the deluge of emails that go out before the show, but, once again, many of these emails are missing the mark. Segment your list. You scanned badges. You know the names of the attendees who visited your booth during the show.

Detroit 208

Detroit Revenue Content Marketing 208

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

System

Aaron Wolowiec

AUGUST 25, 2015

Editor’s Note: This is Event Garde’s busiest time of the year, so we’ll be back to original content soon. In the meantime, we’re happy to share a guest blog post by Hank Berkowitz, Association Adviser eNews moderator and chief, who reported on a breakout session from ASAE’s annual conference earlier this month. David Lutz, managing director of Velvet Chainsaw.

California 180

California Revenue Conference Price 180

Wild Apricot

AUGUST 6, 2015

Further your non-profit education with these 18 free webinars!

Education 264

Education 264

Higher Logic

AUGUST 17, 2015

Today’s “new normal” involves continuous change, which is something the Millennial generation has simply come to expect. But those of us who are older and running things inside associations (including our online communities) have always tried to build things that last. We like consistency. We like things to stay the same. This is a challenge. We need our online communities to morph and shift with the changing landscape.

millennials 199

millennials Social Media Leadership Examples 199

Socious

AUGUST 20, 2015

Socious has been involved with ASAE, the "association of association executives," for over 12 years. During this period, we have come across countless resources that inform and shape our approach to online communities. Their latest publications are no exception. ASAE Press recently published The Demand Perspective: Leading from the Outside In by Anna Caraveli,PhD.

Video 186

Video Membership Management Resources Marketing 186

Jamie Notter

AUGUST 5, 2015

As many of you know, I was diagnosed with larynx cancer earlier this year. I had a small growth on my vocal chords that turned out to have some cancer in it. They removed the growth (while preserving my vocal chords, thank you very much) and this June I went through radiation treatment to make sure there was no cancer left in the system. I'm told that it's all gone now, and from here on out they'll just monitor me.

Leadership 151

Leadership Course System 151

Advertisement

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

Revenue

Aaron Wolowiec

AUGUST 10, 2015

Marketing is much more difficult than most people think. It requires creativity, strategic planning, vision and data analysis. Marketers have a vast skill set, and that’s why they should have a seat at the decision-making table. That’s according to a new benchmarking study on association marketing by Demand Metric and HighRoad Solution. “ The State of Association Marketing ,” unveiled this week during ASAE’s annual conference in Detroit, summarizes the marketing efforts of 373 survey respondents

Report 166

Report Marketing Detroit Social Media 166

YourMembership

AUGUST 27, 2015

You can find disruptive innovations anywhere you look. The change they create can come from new technologies, changes in human or consumer behavior, or combinations of both. It is important to not only have a handle on the disruptive change we know about today, but also be prepared for what might pop up tomorrow. The August YM CAE Thought Leadership webinar was Big Bang Disruption: 5 Technologies and Trends That Should Be On Your Radar.

Recruiting 150

Recruiting Recruitment Leadership Technology 150

Wild Apricot

AUGUST 17, 2015

In our Live Workshop, Shiv Narayanan, Head of Marketing and Sales will explain the importance of using Facebook Ads to grow your organization and take you step-by-step through the process of creating your own.

Process 262

Process Marketing Organization 262

Higher Logic

AUGUST 27, 2015

We believe that all types of organizations can benefit from having an online community. There is so much power in connecting people, spreading ideas and empowering community members. However, depending on who is part of your trade association, members may be hesitant to use an online community at first — their competitors may be part of the same community, reading and contributing to the same conversations.

Library 191

Library Education Resources Industry 191

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

Cost

Eric Lanke

AUGUST 24, 2015

I've been on a number of member visits lately. What are member visits? That's when I and/or a member of my association staff get out of our office and visit one of our association members in their place of business. Invariably, these are well worth the time and expense it takes to organize and conduct them. They give us on-the-ground information about the world of our members and it facilitates greater loyalty between the member and the association.

Maine 131

Maine Organization Member Engagement 131

Jamie Notter

AUGUST 13, 2015

I'm just back from the ASAE Annual meeting in Detroit. It's my 12th consecutive annual meeting. Over the years most of my clients have been associations, so this is obviously the place to be for me every year, though my participation at the meeting has certainly morphed since 2004. I attend fewer of the sessions these days and spend more time just talking to people in between or on the show floor or at the social events.

Detroit 141

Detroit Software Resources Leadership 141

Aaron Wolowiec

AUGUST 17, 2015

John Ricco, vice president, Partners in Association Management. This month’s guest blog post is by John Ricco, vice president, Partners in Association Management. It originally ran on Partners Preceptors, a blog by Partners in Association Management. Boxes. In the association world, we know boxes – literally and figuratively. We check them off our to-do lists; we’re encouraged to “think outside” them; and we pack them full for conventions and meetings.

Organization 152

Organization Association Management Course Review 152

YourMembership

AUGUST 6, 2015

The association world is about to converge on the Motor City this weekend for ASAE’s 2015 Annual Meeting. I am excited about making my way to Detroit, except for the 4:00 AM wakeup call to make my flight – reminds me too much of my days as a kid delivering newspapers. A lot has happened at YM since we were in Nashville last year for ASAE. We acquired Job Target’s Career Center Business Unit to go with our Association Career Network, marking a turning point in the industry by combining the strong

Detroit 150

Detroit Nashville Learning Management System Email Marketing 150

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

Analysis

Wild Apricot

AUGUST 19, 2015

Becoming a CAE and signing up for our Expert Webinars is an excellent way to stay on top of your game by gaining insights from the experts, plus you’ll be working towards your CAE designation.

256

256

Higher Logic

AUGUST 20, 2015

Any volunteer program or system should be easy to use for staff and volunteers alike. Whether you are creating opportunities or joining events and completing tasks, the process needs to feel seamless and keep volunteers coming back for more. This is where recognition, rewards and gamification techniques come in. Personalize Volunteer Opportunities. Depending on how your organization collates its volunteer opportunities (spreadsheets, event websites, an online community or volunteer system), it’s

System 184

System Maine Survey Process 184

Mariner

AUGUST 11, 2015

I think you’d have to be asleep at the wheel not to be aware of three current trends that Sheryl Connelly shared at #ASAE15 annual conference. So the aha in Ford Motor Company’s manager of global trends and futuring’s Game Changer session wasn’t trends but how to channel your inner futurist.

Conference 131

Conference How To 131

Jamie Notter

AUGUST 18, 2015

I did an interview on a really cool podcast this week, called Amazing Workplaces. It's almost an hour long, but check it out. Obviously I'm talking about our book, When Millennials Take Over , although Chris also asks me some about culture change, and within the interview we talk a bit about the changes that are happening right now. It's a small part of our book, but we reference historical research done by generational experts Strauss and Howe that points out an interesting pattern: every 100 y

millennials 132

millennials Technology Organization 132

Advertisement

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

Survey

Aaron Wolowiec

AUGUST 31, 2015

Cora Geujen, director of event planning, Renaissance Esmeralda Resort and Spa. Q & A with Cora Geujen, director of event planning, Renaissance Esmeralda Resort and Spa. Q: If you could live someone else’s life for day, who would it be, and why? A: Princess Catharine’s of course. For the hair and wardrobe. Q: What’s your spirit animal, and why? A: The first animal that popped into my mind was a tigress; I’m fierce when needed, protective of my team and always in the background to keep informe

Content 148

Content Event Planning Course Innovation 148

Potomac Core

AUGUST 18, 2015

. The Wall Street Journal recently reported that if the current trend continues, Data provider Dealogic estimates that Global Mergers and Acquisitions will climb to and exceed $4.58 trillion in 2015. In a low growth economic environment, corporations seeking growth are actively pursuing the best merger combinations. Although associations don’t control the external business environment, they do have the ability to move away from a “here is what we do for you “posture to a “together we succeed” p

eBook 125

eBook Member Engagement Communications Innovation 125

Wild Apricot

AUGUST 13, 2015

You probably sign into Facebook every day to see what your friends are up to, but are you using it to grow your organization? This Mini-Course will show you how to execute a successful Facebook Ad campaign sure to grow your membership.

Course 251

Course Organization How To 251

Higher Logic

AUGUST 14, 2015

Your organization might have members lining up for volunteering opportunities, with event positions always overbooked for help and community discussions and blogs bursting at the seams. But if you are like the average organization, you struggle to gather and redirect your members into volunteer buckets that best suit individual needs and skill sets.

Organization 178

Organization eBook Committee Examples 178

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

Certificate

Virtual

AUGUST 18, 2015

Technical working groups/consortia play a crucial role in the technology standards arena, but TWG progress isn’t always what it could be. The lack of strong leadership and clear procedure often makes it difficult for busy volunteers (spread across different geographies, no less) to stay organized. Meanwhile, technical working group projects may suffer from poor meeting attendance, role confusion, or chronic delays in decision making.

System 109

System Leadership Technology Tools 109

Jamie Notter

AUGUST 3, 2015

This post was published originally on the Switch and Shift blog. One of the most pronounced trends in business over the last five years or so has been the move toward greater transparency. This trend has been driven primarily by the revolution that we call “the internet,” where the default has now become public, and information that used to be kept behind closed doors or in certain expert domains has now become readily accessible to anyone around the globe who can somehow access Google.

Organization 132

Organization Case Study System Project 132

Association Adviser

AUGUST 18, 2015

ASAE The Center for Association Leadership, which supports the interests of more than 22,000 association executives and industry partners representing 10,000 organizations worldwide, demonstrated at. For more about this topic, click on the headline.

Leadership 102

Leadership Industry Organization 102